Hitwise (discontinued) vs. SurveyLegend

Hitwise is best suited for looking at overall traffic behavior or a site or industry. It will help you quickly identify the where and the what when it comes to consumer behavior (i.e. what are they doing before they visit your site, where are they going after). It tells you a lot about who they are and what sparks the initial trigger. Where it isn't super appropriate is when you need to look at a specific term like "are eggs healthy" and you can't identify where that specific term falls in the overall "egg" searches.

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

For us, it is a good service and fulfills its services. Its main functions have allowed us to improve the quality of each of our services by delivering a survey to our clients with special and easy-to-use software and tools. It allows to receive analytics in order to solve problems in all areas in order to improve the organization. I recommend it because its main function is to create surveys but the information received there is possible to use throughout the company.

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

• Up/down stream traffic
• Search term identification
• Geographic location
• Specific site data for small scale websites

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

• Visual questions! Survey Legend was the only affordable software I could find that let me add images to questions easily and in a flow that made sense.
• Live analytics! Super helpful for us when we were just starting our survey program, to be able to make sure the questions were formatted properly for example.
• Lots of flexibility; any type of question I needed was available here.

• Sometimes the insights seem a little bit basic
• Reporting function is hard to deal with sometimes
• Access to sales/purchase data

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

• Improved correlation of the data between the analytics tool and the responses (i.e. it says 3 responses have been received, but only shows results for 2)

Selected Hitwise because it is much better for insights on small-scale websites

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

Better graphics and easier to use. I also don't feel like they are trying to nickel and dime me.

Incentivized

Invited by the Vendor

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

• Media planning
• SEO

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

• It will make it easier to know who is interested
• Without the individual analysis, I will find it harder to schedule an appointment
• The image is very helpful for brand management