Honey for Business vs. TrueLoyal

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Honey for Business
Score 5.7 out of 10
N/A
Honey from PayPal incentivizes loyal shoppers with special offers, giving partners an efficient way to attract buyers, from discovery to checkout, increasing conversion.N/A
TrueLoyal
Score 9.0 out of 10
Mid-Size Companies (51-1,000 employees)
TrueLoyal (formerly Zinrelo) is a loyalty program software, designed to foster customer engagement and enhance customer retention. It integrates multiple dimensions such as transactional, social, advocacy, engagement, behavioral, and emotional aspects. This multifaceted strategy aims to incentivize customers to make frequent purchases, actively engage with the brand, and ultimately become vocal advocates. Capabilities: Enhanced Customer Retention: As a point…N/A
Pricing
Honey for BusinessTrueLoyal
Editions & Modules
No answers on this topic
Enterprise
Custom
Offerings
Pricing Offerings
Honey for BusinessTrueLoyal
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeOptional
Additional Details
More Pricing Information
Community Pulse
Honey for BusinessTrueLoyal
Best Alternatives
Honey for BusinessTrueLoyal
Small Businesses
Convert Experiences
Convert Experiences
Score 9.9 out of 10
Growave
Growave
Score 9.7 out of 10
Medium-sized Companies
Contentsquare
Contentsquare
Score 7.5 out of 10
Oracle Marketing
Oracle Marketing
Score 7.0 out of 10
Enterprises
Contentsquare
Contentsquare
Score 7.5 out of 10
Oracle Marketing
Oracle Marketing
Score 7.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Honey for BusinessTrueLoyal
Likelihood to Recommend
7.0
(2 ratings)
8.2
(2 ratings)
User Testimonials
Honey for BusinessTrueLoyal
Likelihood to Recommend
PayPal
If you are buying online, Honey may be able to save you money. By using it as a Chrome extension, this can happen automatically. In recent months some new coupon searching services have arrived (Capital One), but to me, Honey is the "gold standard" by which others are compared.
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Zinrelo
Zinrelo is the perfect platform to reward frequent buyers, achieve larger AOV’s, and encourage your customers to become your marketing team. Because Zinrelo was not appropriate for our B2B relationships, direct integration with our e-commerce platforms would have allowed us to restrict its use to only eligible customers via the e-commerce customer type.
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Pros
PayPal
  • It is always there on the Chrome bar, which makes sure I use it even if i don't think about it
  • It does the searching for discount codes for me, which can save time and stress when digging through emails or trying to google for codes.
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Zinrelo
  • Customer service is fantastic.
  • They are always asking for feedback, so that they can understand what is working well for us, and what isn't working well.
  • They are pro-active and frequently offer suggestions to us, for promotions that they think would be worthwhile, and help us to keep shoppers coming back.
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Cons
PayPal
  • I have trouble turning it off - its too automatic
  • Sometimes the competitor's product (Capital One) finds other discounts
  • Could offer to find discounts on more online purchases.
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Zinrelo
  • Though perfectly functional, Zinrelo’s interface seems slightly dated and could use a visual update.
  • Zinrelo should develop direct integrations with BigCommerce and NetSuite, so all Zinrelo account management can be handled within those platforms.
  • Zinrelo should allow for custom reasons for the addition of points. Sometimes the the established reasons do not address the situation, and the flexibility to add custom reasons with reduce or eliminate the need to add notes to transactions.
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Alternatives Considered
PayPal
There are none that I've heard of.
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Zinrelo
We also looked at SweetTooth, prior to choosing Zinrelo. Zinrelo had a much smoother integration with our Netsuite System, however.
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Return on Investment
PayPal
  • Works automatically
  • Saves money
  • Very intuitive
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Zinrelo
  • Increased customer retention.
  • Increased average order value.
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ScreenShots

TrueLoyal Screenshots

Screenshot of MULTI DIMENSIONAL LOYALTY PLATFORMScreenshot of OMNI-CHANNEL REWARDS PROGRAM E-COMMERCE, STORES, MOBILE, 3RD PARTY RETAILERSScreenshot of RECEIPT SCANNING TO AWARD POINTS FOR PURCHASES MADE AT 3RD PARTY RETAILERSScreenshot of END USER LOYALTY DASHBOARD - ON DESKTOP AND MOBILEScreenshot of REFERRAL PROGRAM TO ACQUIRE CUSTOMERS VIA WORD-OF-MOUTHScreenshot of LOYALTY PROGRAM EXPLAINER PAGES