HubSpot Content Hub vs. Hygraph

If you want all your marketing activities to be in one place, where your CRM and customer data exist, go for Hubspot's entire suite, which could include CMS, depending on your needs. If you have to create a company blog, marketing landing pages for events or lead generation, or send decently designed newsletters, Hubspot does the job well. Any company that has grown to enterprise level or has fragmented marketing should probably not use Hubspot CMS because of the fragmented activities that might occur. Hubspot's reporting can also break. Also, if you want your designed pages to be very creative with many animations, Hubspot CMS is probably not the way to go. But for anyone who is still finding their footing, go for it.

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I would recommend GraphCMS to anyone who is also using Gatsby to build their website. If not, I would recommend them to consider GraphCMS but also consider other options. GraphCMS is a tool in which you are responsible to make the most out of it, but sometimes this requires more time and knowledge than a normal engineer may be able to handle. But with more time and attention, the reward of off-lifting content creation from the developers is a huge time saver in the long run.

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• Asset control is super easy if your willing to create folder structures that make sense
• Drag and drop building elements are great, even if you create custom blocks
• control of domains and how they link into your main system is super easy

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• GraphCMS is easy to work with from the "non-engineer" side of things.
• GraphCMS is very flexible on what data models we can create and how those models are formed.
• GraphCMS uses Graph API, which is easy to write (compared to older API patterns).

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• Although you can integrate it with Google Analytics, there is still a significant difference between what each tells you about [a] number of visitors to a given page, etc.
• There's a lot to the program and it's not always intuitive where to go for a feature. Though the help center and academy are good and usually have the answers, having to look things up isn't.
• It's expensive.

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• GraphCMS is very expensive at the enterprise level.
• GraphCMS requires deep knowledge of the system and requires lots of time to be efficient with it (especially around creating specific data patterns/relationships).
• Multiple times a day, the system will give us errors when attempting to save something but the errors are unclear as to what went wrong (can be irritating).

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A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

I don't think we justify the amount of usage we have of CMS Hub professional. We might discontinue it to save some bucks. But if we ever need an extensive solution, we'll come back to it, as we already other products of Hubspot (Sales Hub, Reporting, Automations)

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HubSpot CMS HUB is well-rounded and brings a robust list of capabilities while maintaining an ease-of-use that beginners can engage. HubSpot is by far the best at doing this among the half-dozen or so CMS platforms I've used in my 20+ years experience. It turns glorified business card websites into purposeful marketing machines that become a key part of a marketing strategy rather than a complicated and frustrating mess.

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As of now we didn't face any application errors and unplanned outages.

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A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

Yes the pages load fastly and this tool is pretty good in integration with other tools like zapier, calendly and so on.

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They are always there to help in any way possible. Our account manager works out any situations we may encounter during business hours

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Pretty easy and resources available at fingertips.

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Yes, recreation of landing pages, forms and email templates.

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A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

We have about 10 seats that were needed. Wanted a sales platform that had good status and reputation. HubSpot was the best choice for me given Salesforce not being the best in the past. Price was appealing and our team liked the overlay. Other options do not provide the same ability with data

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We picked GraphCMS since it used Graph API and easily integrated it into our Gatsby website. It was also cheap (free) and easy to test out the product, making it easier to prove to our company we should pay for the product in the long run. Lastly, it seems to have a bunch of support from other developers which makes us confident will be around for a while (and we won't need to replace it anytime soon). Note: I also looked at Directus and DatoCMS but these were not options within TrustRadius

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Because it aligns with our goals and streamlined all the hubspot at one place.

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• When I was using it I couldn't see the direct return on investment since I was only seeing web development.
• Practicality when creating articles and content
• Efficiency when creating landing pages, basically content and interactions, but no return on investment in money.
• Cuando lo estuve usando no pude ver el retorno de inversión directa ya que solo veía desarrollo web
• Practicidad al momento de crear artículos y contenido
• Eficiencia al momento de crear landings, basicamente contenido e interacciones pero no retorno de inversion en dinero

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• Better use of time for our engineers in the long run.
• More control of content for people outside of the engineer team.
• Allows people to edit the content on their own, so they don't need to wait until a developer is available to add something to the website.

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info