TrustRadius

IZEA vs. PARKLU by Launchmetrics

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
IZEA
Score 9.0 out of 10
N/A
IZEA headquartered in Winter Park offers their enterprise influencer marketing suite of applications and service, including IZEAx Discovery for locating influencers and content creators, the IZEAx Unity Suite for influencer location and content management, and managed service if desired.N/A
PARKLU by Launchmetrics
Score 0.0 out of 10
N/A
PARKLU by Launchmetrics grows a brand's influence in China. Identify, activate and measure the impact of the most influential Key Opinion Leaders (KOLs) in China. Presented as a solution to help users understand how a brand benchmarks against competitors in the Chinese market. PARKLU by Launchmetrics sits within the Brand Performance Cloud used by Fashion, Luxury and Beauty (FLB) executives from Launchmetrics. The cloud connects with the modern consumer in a constantly changing…N/A
Pricing
IZEAPARKLU by Launchmetrics
Editions & Modules
No answers on this topic
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Offerings
Pricing Offerings
IZEAPARKLU by Launchmetrics
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeRequired
Additional Details——
More Pricing Information
Community Pulse
IZEAPARKLU by Launchmetrics
Top Pros

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Top Cons

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Best Alternatives
IZEAPARKLU by Launchmetrics
Small Businesses
Mention
Mention
Score 9.4 out of 10
Mention
Mention
Score 9.4 out of 10
Medium-sized Companies
Mention
Mention
Score 9.4 out of 10
Mention
Mention
Score 9.4 out of 10
Enterprises
Meltwater
Meltwater
Score 6.5 out of 10
Meltwater
Meltwater
Score 6.5 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
IZEAPARKLU by Launchmetrics
Likelihood to Recommend
9.0
(4 ratings)
-
(0 ratings)
Support Rating
6.4
(2 ratings)
-
(0 ratings)
User Testimonials
IZEAPARKLU by Launchmetrics
Likelihood to Recommend
IZEA
[IZEA] is well suited for influencer marketing. If you do this a lot, then it would definitely be helpful to receive this software.
Verified User
Anonymous
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Launchmetrics
No answers on this topic
Pros
IZEA
  • IZEA has changed the overall game of influencer marketing.
  • IZEA is so much more popular than any of its major players in the market.
  • IZEA is the best way to identify appropriate influencers for influencer marketing and this software has overall solved the main hassle and problem of everyone.
  • It is a wonderful tool that provides effective services.
Alex Charles | TrustRadius Reviewer
Alex Charles
Senior Software Engineer, AVP
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Launchmetrics
No answers on this topic
Cons
IZEA
  • The interface functionality isn't as smooth as it could be.
  • They don't have every influencer in their system and I think they should actively update this.
KF
Kaila Fiske
Senior Strategist
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Launchmetrics
No answers on this topic
Support Rating
IZEA
Responsive customer service and willingness for training is a great part of IZEA
Verified User
Anonymous
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Launchmetrics
No answers on this topic
Alternatives Considered
IZEA
We selected IZEA because of the price. We wanted a platform that would cost less than the one we were currently using.
Verified User
Anonymous
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Launchmetrics
No answers on this topic
Return on Investment
IZEA
  • IZEA is a great tool for influencer marketing and it has some great benefits for everyone related to influencer marketing.
  • It is a great and affordable way to discover new influencers from different backgrounds so easily and swiftly at your fingertips.
  • Cost effective platform.
  • The software has an innovative way to promote products and expand the market in a safe way. IZEA has a large network that makes you connect to new and different people just at your fingertips.
Alex Charles | TrustRadius Reviewer
Alex Charles
Senior Software Engineer, AVP
Read full review
Launchmetrics
No answers on this topic
ScreenShots

PARKLU by Launchmetrics Screenshots

Screenshot of Discover Key Opinion Leaders (KOLs) in China for your brand. Find the right influencers for your goals and audience from our database of 110K+ KOLs in China. Receive recommended KOLs based on your search history and leverage their audience metrics to understand their relevance and affinity to your brand.Screenshot of Share your campaign expectations. Easily create and share your campaign overview brief with the KOLs of your choice. Build empowering content from messaging, images, videos and branded experiences.Screenshot of Explore your competitive landscape. Analyze competitors by social platform and historical data, and identify the top KOLs that they work with. Benchmark your brand against competitors and explore their community and engagement metrics, including their estimated sponsored percentage.Screenshot of Measure your Key Opinion Leader’s performance. Monitor the performance of your KOL, focusing on engagement metrics like impressions and reposts to easily track your KOL’s continued interest in your brand beyond the campaign.Screenshot of Make changes on the go. Whether you use our digital platform, our handy iOS app or our WeChat mini program, simply sign in to review your influencers’ content or make any updates as you wish.Screenshot of Deep dive into your plans with our influencer marketing experts