TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Kantar Research Services

    Score8 out of 10
    N/AKantar Marketplace (formerly Lightspeed Research) is a market research specialist offering survey engagement software and global panel management, data on-demand, and market insights.N/A

    Pabbly

    Score8.2 out of 10
    N/APabbly is a suite of applications to support small to midsize businesses. These include the Pabbly Connect workflow automation tool, as well as tools supporting email verification and marketing, subscription management, and forms.

    $49

    per month

    Pricing
    Kantar Research ServicesPabbly
    Editions & Modules
    No answers on this topic
    Standard
    $49
    per month
    Pro
    $99
    per month
    Ultimate
    $199
    per month
    Ultimate Plus
    $399
    per month
    Offerings
    Pricing Offerings
    Kantar Research ServicesPabbly
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Features
    Kantar Research ServicesPabbly
    Cloud Data Integration
    Comparison of Cloud Data Integration features of Kantar Research Services and Pabbly
    Feature
    Kantar Research Services
    -
    Ratings
    Pabbly
    7.8
    1 Ratings
    3% below category average
    Pre-built connectors00 Ratings8.01 Ratings
    Connector modification00 Ratings8.01 Ratings
    Support for real-time and batch integration00 Ratings7.01 Ratings
    Data quality services00 Ratings8.01 Ratings
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    Kantar Research ServicesPabbly
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    Medium-sized Companies
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    IBM App Connect
    Score9 out of 10
    Enterprises
    Qualtrics
    Score7.8 out of 10
    Workato
    Score9.3 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Kantar Research ServicesPabbly
    Likelihood to Recommend
    7.6
    (3 ratings)
    9.0
    (2 ratings)
    Usability
    -
    (0 ratings)
    8.0
    (1 ratings)
    User Testimonials
    Kantar Research ServicesPabbly
    Likelihood to Recommend
    Kantar
    Really relevant for testing new product launches with customers. Often NPD fails to find the sweet spot of differentiation and impact (commercial or customer impact) and having the insights to test along the journey makes teams more agile and more motivated to trial new things without sinking over cost where you move from a concept to reality. Also helpful for studying different types of marketing impacts for longer-term campaigns on customer perceptions which are important measures of success beyond the commercial.
    Incentivized
    Read full review
    Pabbly (Magnet Brains LLC)
    • It is great for companies or people that are using software that is mainstream and would like to extend the capability of that software with added features.
    • Also great for companies that use more than 1 software and need to have them interact with each other to make them more efficient
    • Great for companies that need to automate functions that are repetitive throughout the organization
    Incentivized
    Read full review
    Pros
    Kantar
    • There studies provide brand insights in the most particular way.
    • They also help in media planning & measuring their effectiveness.
    • Helps in building brands.
    Incentivized
    Read full review
    Pabbly (Magnet Brains LLC)
    • Connect software applications that are not already integrated or connected
    • Automate processes within a single software
    • Transform data and then using that data across different software applications
    Incentivized
    Read full review
    Cons
    Kantar
    • The platform can be confusing to navigate at times; UX could be simplified.
    • Ability to utilize more competitive datasets would be helpful.
    • Sometimes takes a while to return data and build out full insights.
    Incentivized
    Read full review
    Pabbly (Magnet Brains LLC)
    • The trigger action needs improvement
    • The method of connecting different software also needs to be simplified
    • The actions for some software applications need to have more capability (things that can be done between different software)
    Incentivized
    Read full review
    Usability
    Kantar
    No answers on this topic
    Pabbly (Magnet Brains LLC)
    I really enjoy using Pabbly, it is fast, pretty simple, has lot of connections and support has been fairly helpful. I would give it just a higher rating if it came with a faster live chat and more templates for non techies like myself but overall has been reliable, usable with no bugs, and helpful to connect tasks especially any google sheet/doc/form etc task
    Incentivized
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    Alternatives Considered
    Kantar
    Easy to use, better pricing, deeper understanding.
    Incentivized
    Read full review
    Pabbly (Magnet Brains LLC)
    I think Integrately has a superior UX, it is a little easier and less techy to use, but doesn't have the amount of integrations that Pabbly has. So far, a lot more softwares offer Pabbly connection than Integratly and that is really the deciding factor
    Incentivized
    Read full review
    Return on Investment
    Kantar
    • From my position, it's having a positive impact on the people involved in planning customer-led projects - more innovation that is bolder, more confidence we are focussing on the right areas, less time trying to sign things off or dissect where things went wrong, or convincing leadership teams to keep the the testing.
    Incentivized
    Read full review
    Pabbly (Magnet Brains LLC)
    • Saved us thousands of dollars in manual labor costs
    • Made us more profitable due to automating our marketing effort
    • Allowed us to meet with more prospects by reducing our effort
    • Made us more intelligent by capturing important information that we were not able to capture
    Incentivized
    Read full review
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