Kantar Research Services vs. ZIK Analytics

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Kantar Research Services
Score 8.0 out of 10
N/A
Kantar Marketplace (formerly Lightspeed Research) is a market research specialist offering survey engagement software and global panel management, data on-demand, and market insights.N/A
ZIK Analytics
Score 0.0 out of 10
N/A
ZIK Analytics guides sellers through every step of their eCommerce journey, from breaking even to becoming profitable and ultimately reaching independence when selling on eBay, Shopify, or Amazon. ZIK is more than just an analytics tool. It also offers market insights, data, and support for their market research tools to eBay and Shopify sellers.
$29.99
per month
Pricing
Kantar Research ServicesZIK Analytics
Editions & Modules
No answers on this topic
Pro
$29.99
per month
Pro+
$59.99
per month
Enterprise
$89.99
per month
Pro
$299.88
per year
Pro+
$599.88
per year
Enterprise
$899.88
per year
Offerings
Pricing Offerings
Kantar Research ServicesZIK Analytics
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsZIK offers a 7 days trial period for $1
More Pricing Information
Community Pulse
Kantar Research ServicesZIK Analytics
Best Alternatives
Kantar Research ServicesZIK Analytics
Small Businesses
Alchemer
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Score 9.0 out of 10
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Score 9.0 out of 10
Medium-sized Companies
Alchemer
Alchemer
Score 9.0 out of 10
Alchemer
Alchemer
Score 9.0 out of 10
Enterprises
Alchemer
Alchemer
Score 9.0 out of 10
Alchemer
Alchemer
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Kantar Research ServicesZIK Analytics
Likelihood to Recommend
7.6
(3 ratings)
-
(0 ratings)
User Testimonials
Kantar Research ServicesZIK Analytics
Likelihood to Recommend
Kantar
Really relevant for testing new product launches with customers. Often NPD fails to find the sweet spot of differentiation and impact (commercial or customer impact) and having the insights to test along the journey makes teams more agile and more motivated to trial new things without sinking over cost where you move from a concept to reality. Also helpful for studying different types of marketing impacts for longer-term campaigns on customer perceptions which are important measures of success beyond the commercial.
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ZIK Analytics
No answers on this topic
Pros
Kantar
  • There studies provide brand insights in the most particular way.
  • They also help in media planning & measuring their effectiveness.
  • Helps in building brands.
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ZIK Analytics
No answers on this topic
Cons
Kantar
  • The platform can be confusing to navigate at times; UX could be simplified.
  • Ability to utilize more competitive datasets would be helpful.
  • Sometimes takes a while to return data and build out full insights.
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ZIK Analytics
No answers on this topic
Alternatives Considered
Kantar
Easy to use, better pricing, deeper understanding.
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ZIK Analytics
No answers on this topic
Return on Investment
Kantar
  • From my position, it's having a positive impact on the people involved in planning customer-led projects - more innovation that is bolder, more confidence we are focussing on the right areas, less time trying to sign things off or dissect where things went wrong, or convincing leadership teams to keep the the testing.
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ZIK Analytics
No answers on this topic
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