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KeywordSpy vs. Perfect Audience (discontinued)

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    KeywordSpy

    Score9 out of 10
    N/AN/AN/A

    Perfect Audience (discontinued)

    Score8 out of 10
    N/APerfect Audience was a retargeting solution for X.com (Twitter), and part of Marin Software. The service is no longer available.N/A
    Pricing
    KeywordSpyPerfect Audience (discontinued)
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    KeywordSpyPerfect Audience (discontinued)
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Features
    KeywordSpyPerfect Audience (discontinued)
    SEO
    Comparison of SEO features of KeywordSpy and Perfect Audience (discontinued)
    Feature
    KeywordSpy
    7.7
    1 Ratings
    0% above category average
    Perfect Audience (discontinued)
    -
    Ratings
    Keyword analysis9.01 Ratings00 Ratings
    Backlink management5.01 Ratings00 Ratings
    SERP ranking tracking9.01 Ratings00 Ratings
    Page grader4.01 Ratings00 Ratings
    Competitive analysis9.01 Ratings00 Ratings
    Site audit / diagnostics9.01 Ratings00 Ratings
    Task management9.01 Ratings00 Ratings
    SEO Channels
    Comparison of SEO Channels features of KeywordSpy and Perfect Audience (discontinued)
    Feature
    KeywordSpy
    6.0
    1 Ratings
    23% below category average
    Perfect Audience (discontinued)
    -
    Ratings
    Local SEO9.01 Ratings00 Ratings
    Social SEO3.01 Ratings00 Ratings
    Mobile SEO3.01 Ratings00 Ratings
    Global SEO9.01 Ratings00 Ratings
    SEO Platform & Account Management
    Comparison of SEO Platform & Account Management features of KeywordSpy and Perfect Audience (discontinued)
    Feature
    KeywordSpy
    8.0
    1 Ratings
    5% below category average
    Perfect Audience (discontinued)
    -
    Ratings
    Multi-domain support9.01 Ratings00 Ratings
    Integration with web analytics tools7.01 Ratings00 Ratings
    Ad Network Integration
    Comparison of Ad Network Integration features of KeywordSpy and Perfect Audience (discontinued)
    Feature
    KeywordSpy
    -
    Ratings
    Perfect Audience (discontinued)
    8.0
    1 Ratings
    8% above category average
    Data Transfer00 Ratings8.01 Ratings
    DSP integration00 Ratings8.01 Ratings
    Ad Campaigns
    Comparison of Ad Campaigns features of KeywordSpy and Perfect Audience (discontinued)
    Feature
    KeywordSpy
    -
    Ratings
    Perfect Audience (discontinued)
    8.4
    1 Ratings
    7% above category average
    Ad campaign creation00 Ratings8.01 Ratings
    Ad deployment00 Ratings9.01 Ratings
    Display advertising00 Ratings9.01 Ratings
    Ad display and retargeting segmentation00 Ratings8.01 Ratings
    Sequence targeting00 Ratings8.01 Ratings
    Ad Reporting & Analytics
    Comparison of Ad Reporting & Analytics features of KeywordSpy and Perfect Audience (discontinued)
    Feature
    KeywordSpy
    -
    Ratings
    Perfect Audience (discontinued)
    8.3
    1 Ratings
    7% above category average
    Ad dashboards00 Ratings8.01 Ratings
    Ad performance reports00 Ratings9.01 Ratings
    Ad conversion tracking00 Ratings9.01 Ratings
    Ad attribution reporting00 Ratings8.01 Ratings
    Cross-channel ad management00 Ratings8.01 Ratings
    Ad forecasting and optimization00 Ratings8.01 Ratings
    Best Alternatives
    KeywordSpyPerfect Audience (discontinued)
    Small Businesses
    Serpstat
    Score10 out of 10
    AdRoll
    Score3.7 out of 10
    Medium-sized Companies
    Yoast
    Score8.5 out of 10
    Criteo Commerce Growth
    Score8 out of 10
    Enterprises
    Google Trends
    Score8.6 out of 10
    Criteo Commerce Growth
    Score8 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    KeywordSpyPerfect Audience (discontinued)
    Likelihood to Recommend
    9.0
    (1 ratings)
    8.0
    (1 ratings)
    Usability
    -
    (0 ratings)
    9.0
    (1 ratings)
    Support Rating
    -
    (0 ratings)
    6.0
    (1 ratings)
    User Testimonials
    KeywordSpyPerfect Audience (discontinued)
    Likelihood to Recommend
    KeywordSpy
    KeywordSpy is appropriate for most Internet Market research companies. I would not suggest it for a corporate marketing department unless it's a company with a very larger budget. This is also not a tool for small freelancers even though there is a free option, to get the best benefit of KeywordSpy it's best to use most of its features and options and this can get pricey.
    Incentivized
    Read full review
    Discontinued Products
    I would recommend Perfect Audience to anyone who wants to use a 3rd party to scale up. I find the audience builder pretty terrible in Google AdWords so I was looking for something a bit easier to use and this fit the bill easily.
    Incentivized
    Read full review
    Pros
    KeywordSpy
    • track and give details on specified Keyword
    • Determine competitors within a specified Keyword
    • Advise other keyword competitors may be targeting
    • provided competitive information regarding the targeted keyword e.g copies of an ad campaign
    • Allow very deep and granular keyword research and competitive research re the domains and targeted keyword
    Incentivized
    Read full review
    Discontinued Products
    • Great to up your inbound marketing game
    • The bulk uploading feature is great and makes it easy to upload numerous ad campaigns
    • Can customize each ad easily
    Incentivized
    Read full review
    Cons
    KeywordSpy
    • Broaden its user access
    • Sometimes the results volume can be over whelming, maybe a summary tool could be provided?
    Incentivized
    Read full review
    Discontinued Products
    • Constantly left Googling how to do things because the system is sometimes confusing
    • Weak native reporting
    • Landing page editor needs work
    Incentivized
    Read full review
    Usability
    KeywordSpy
    No answers on this topic
    Discontinued Products
    The bulk uploading feature is certainly my preferred feature of Perfect Audience. This tool has made creating new ad campaigns quick and easy. I used to have to upload facebook then Instagram then another social media page and instead I upload everything all at once and it certainly makes it easier for all of us.
    Incentivized
    Read full review
    Support Rating
    KeywordSpy
    No answers on this topic
    Discontinued Products
    The support team could be a little more useful. After our implementation calls and getting everything setup, we did feel that they were not as responsive and I did find myself googling solutions to things that the support team could have helped us with.
    Incentivized
    Read full review
    Alternatives Considered
    KeywordSpy
    Most SEO and market research tools offer what KeywordSpy has but are not as detailed and in one place. Consequently, where you can do everything at KeywordSpy, with other tools you find you have to purchase multiple tools or subscriptions from different providers which also don't integrate with each other. KeywordSpy makes your research easier and more efficient.
    Incentivized
    Read full review
    Discontinued Products
    I have used Google Ads which has a difficult interface to use as well as Ad Roll. Perfect Audience beats them both in functionality and usability.
    Incentivized
    Read full review
    Return on Investment
    KeywordSpy
    • Can get pricey because of its pricing model
    • Applicable to a limited geographical clientele, therefore, restricting service access or subscribers
    • powerful SEO and competitive research tool, therefore, giving the use significant competitive advantages from the data outputs
    • Allows you to track keyword and domains and therefore a time saver
    Incentivized
    Read full review
    Discontinued Products
    • The convenience of Perfect Audience has made things smoother for us. This convenience means less time spent managing ads and more time focusing on running our business.
    • Re-marketing features have been superior to AdWords.
    Incentivized
    Read full review
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