What users are saying about
7 Ratings
3 Ratings
7 Ratings
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Score 8.1 out of 100
3 Ratings
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Score 8.9 out of 100

Likelihood to Recommend

KWFinder

If you don't know the first thing about keyword research, learn about it, then make sure you use this tool. It's by far the simplest tool I use in my keyword research arsenal. That's not to say the others are difficult to use, this one's just the easiest. If you aren't focusing on your site's SEO, then I suppose SEO research and a keyword like this may not suit you, but I believe that every business that has a website should focus on SEO - so a tool like this is a good tool to have.
Anonymous | TrustRadius Reviewer

Rank Ranger

It is great for just tracking keyword performance. The other features are nice but are not the most useful when compared to other for robust tools. The easy-on-the-eyes interface and the fact that keyword data can be updated in less than 3 hours after a bulk upload are why this tool works for lower-maintenance websites.
Joseph Woll | TrustRadius Reviewer

Feature Rating Comparison

SEO

KWFinder
8.7
Rank Ranger
8.8
Keyword analysis
KWFinder
10.0
Rank Ranger
9.0
SERP ranking tracking
KWFinder
10.0
Rank Ranger
9.0
Competitive analysis
KWFinder
6.1
Rank Ranger
10.0
Backlink management
KWFinder
Rank Ranger
5.0
Page grader
KWFinder
Rank Ranger
8.9
Site audit / diagnostics
KWFinder
Rank Ranger
10.0
Site recommendations
KWFinder
Rank Ranger
9.7

SEO Channels

KWFinder
9.4
Rank Ranger
8.2
Local SEO
KWFinder
9.1
Rank Ranger
9.9
Social SEO
KWFinder
9.0
Rank Ranger
Global SEO
KWFinder
10.0
Rank Ranger
5.0
Mobile SEO
KWFinder
Rank Ranger
9.8

SEO Platform & Account Management

KWFinder
Rank Ranger
9.5
Multi-domain support
KWFinder
Rank Ranger
10.0
Integration with web analytics tools
KWFinder
Rank Ranger
9.0

Pros

KWFinder

  • Rating of keywords
  • CPC (cost per click)
  • Suggestions for alternate keywords
  • Keyword difficulty
heather figi | TrustRadius Reviewer

Rank Ranger

  • Clean and easy reporting
  • White Label Dashboards and Reports
  • Customizable reports (add the graphs and widgets you need)
Sanjit Mandal | TrustRadius Reviewer

Cons

KWFinder

  • Wish the free plan was a 'light' plan
  • More chat support
Sanjit Mandal | TrustRadius Reviewer

Rank Ranger

  • Their reporting dashboard/custom report features are lacking. We rely on our other tool more so for this function as a result.
  • It is not a robust tool - focusing mostly on keyword performance, it does not have other features that further help us flesh out strategic next steps based on keyword performance
Joseph Woll | TrustRadius Reviewer

Alternatives Considered

KWFinder

All these tools are extremely powerful, and keyword research is just one component of the tools. That said, keyword research using KWFinder, for me, has been most enjoyable out of all of these. It's mostly because of how easy it is to use. The UI is nice to look at, it's just a fun and quick app to use.
Anonymous | TrustRadius Reviewer

Rank Ranger

It was a lower price point and serves the need of anyone looking for the biggest bang for their buck. I highly recommend it if someone needs a rank tracking software that is clean and simple to use. They have a trial and also their customer support is great, you can call if necessary, but email is very responsive too.
Sanjit Mandal | TrustRadius Reviewer

Return on Investment

KWFinder

  • I am definitely continuing to rank better in searches and increase my ROI. I cannot say for sure if this is directly related to KEFinder or a combination of better targeting strategies.
  • Since it gives a range of KW effectiveness, I feel more confident in my choices and no longer like I am throwing darts blindfolded at what I think is the best combination.
heather figi | TrustRadius Reviewer

Rank Ranger

  • As a key component in our reporting process Rank Ranger helps us deliver overall keyword performance insights to our clients in an easy to read and understand format
Joseph Woll | TrustRadius Reviewer

Pricing Details

KWFinder

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rank Ranger

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?

Rating Summary

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