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https://media.trustradius.com/product-logos/Ay/b5/E7G449D6U49S.JPEGConductor SEO and Content Platform -- Best of Breed for 2019Conductor is easily the best SEO and content platform we have used. Its interface is fluid and user-friendly, and the team provides excellent support services to us. The platform showcases everything you would need all under one roof. Whether you want real-time data on competitors at a page or domain level, or want to know how to leverage optimizing your content for getting into the all-important quick answer boxes, event featured snippets, or people also ask boxes, this platform tells you how to do it! It provides the most comprehensive aggregation of data. It pulls in Google Analytics, Search Console, Social Metrics, Sentiment tracking, Google trends, and all the things you would expect. It also partners with DeepCrawl and SEMrush to give you the most cutting edge technical SEO torchlight to shine on your site health issues. The managed services afford an amazing and deep technical site audit, and I have seen a lot! The support to our teams is amazing, and Conductor are constantly evolving the platform with their cool new beta roll outs. It really is the best of the breed in 2019. It also allows for better and easy digestible reporting for keyword tracking, competitor tracking, cannibalization, on page diagnosis and fixing, PPC and organic -- under one view! :),Support and Services: if you have different teams - it's hard for you to manage everyone's needs at once. Conductor does their bit in giving your teams and publishers support. Data integration: it's the best experience ever. Quick, precise, and also adding value. Cutting edge tools: content brief, content mapping, market share analysis, and the AMAZING explorer research tool, which is the BEST on the market today to research your topics and content!,Slightly better keyword segmentation.,10,The data is real-time or less than a week behind. It's by far the BEST data set for any SEO. Other platforms do not come close to this.,Switching off wasteful or poor PPC ads. Removing thin content that is not performing. Allowing us to integrate content into a powerful hub page, thus streamlining resources for content management.,It allows publishers of content to map out, plan, and research their content, and it ensures that they are aligned with SEO best practices in 2019. It has improved the consistency of content and means our new URLs are already future-proofed!,BrightEdge, SEMRush, Ahrefs Site Explorer, RavenTools, Moz and Analytics SEO,10,10Great SEO Platform!Conductor Searchlight is used mostly by the SEO team. The PPC team and analytics team would use it from time to time as well to do some research and check the reports. We also use it to share the reports with other stakeholders who do not have an account in the conductor platform. We are using it on our day to day work, and the key items we are addressing are: Identify new opportunitiesCompetition analysis Measure the success,Their support team is the best! Always online to answer questions and guide us in the right direction. The Explorer tool - Very easy and intuitive tool to identify new opportunities, check on overall domain performance and how it does compare to competitions. Content Performance - The tool I like the most because it can analyze the organic traffic performance of a page, group of pages based on tour own custom settings. This helps me to understand where I need to focus and how to prioritize my SEO work.,Daily updated for tracked keywords - This is the only area I think they need to improve. With many Google updates, website changes happening every day I need to see the impact the next day if not right away.,10,It is imperial for us to get the most accurate date for our SEO strategy. The multiple tools available in Conductor provide us with a large amount of data starting with keyword intent and ending with buyers journey. All this help is to better understand what is the next piece of content we need to create the page we need to optimize.,Conductor helped us a lot with projecting the future impact on rankings, traffic, and revenue. This allows us to present the numbers to our stakeholders and to move forward with our strategies and initiatives. Content Performance report helped us to understand the impact of the previously completed work on different groups of pages, which allowed us to implement the same strategy across multiple other products.,Discovering new content opportunities it the key for our new content creation efforts. The content team is relying on us to provide them with new content ideas, keywords to be used in the content, and what is the impact on the website from the content they are creating, Being able to show them reports with a positive impact from their work is key for our collaboration with them.,,10,10,9,5,Organic traffic Reporting Business Case for Opportunities Content perfomance,The Academy SEO program they created to train all the teams involved website creation, maintenance and optimization,Social Media optimization - is the next big thing for us to use in Conductor with the new feature launch.,10,SEMRush, Ahrefs Site Explorer, Google Search Console,Yes,Product Features Product Usability Product Reputation Positive Sales Experience with the Vendor,Haha, I think I've tried to be as honest as possible, so I wouldn't probably change anything, except "typos" :),No,No,Yes! Conductor team has kicked off an SEO Academy program with our company to train our developer, content writers, and other marketers what SEO is, and how it can help the organic traffic for websites to grow. This is a game-changer for us on how we'll be working together with other team and what the impact would be to the business.Great SEO PlatformOur SEO and content team use this platform to track keyword performance against our competitors, as well as to find new keywords to write content around.,Keyword ranking. Content performance. Competitive analysis. Customer support.,The platform has a lot of features which can be overwhelming and hard to find at times.,10,We find the data very reliable. The content and SEO teams use this data to write content around.,Drove more organic traffic. Improved search rank positions. Increased SEO/Organic reporting efficiency.,Both the content and SEO teams use this tool actively and collectively. This has resulted in our content team delivering more optimized content with higher search rankings and more organic traffic.,BrightEdge,10,10VersaDesk Stands Up For Conductor SearchlightCurrently we use Searchlight across 2 of our main brands (VersaDesk & GLAMMY Vanity). We use it to analyze keyword rankings for our main products and other web pages we want to make sure show up on the first page. We make adjustments when necessary based on the information that we obtain from the platform. Additionally we use it to find keywords and topics for creating new informational web pages about our products and blog posts that educate them about the life style around our products.,Keyword ranking - getting stats weekly on what keywords we are ranking for on 1st page and what the rank changes are is very useful insights that I don't even have to go look for. Wonderful that they are just delivered to my inbox. Content Improvement Suggestions - this is great for when you know you want to keep improving but need some thought starters on where to start. Account Success team is very hands on and informative. Having this hands on help that's essentially an extension of our team has been very helpful in getting us adjusted to the platform and helping guide us to sections of the platform we could be utilizing more. They also come up with great suggestions.,I love the platform , but there is a lot happening on each page that sometimes causes you to take moment to find what you are looking for.,10,Given that the data is mined from trusted sources and is current, I find this to be of high quality and invaluable. The amount of data that you can get from the platform is pretty much unlimited. This is extremely valuable t o how we go about creating content now that we have access to the platform. From creating new product pages / descriptions to creating our blog posts it all starts first with research within Searchlight.,When creating VersaDesk's Office Fitness product page we applied these best practices. The results have been this page having the largest increase in traffic of all our product pages and has seen a 163% increase in traffic since January 2019. Additionally all sales from our office fitness products have made up 23% of sales YTD, essentially increasing our revenue by the percent as well.,Our SEO and content team are one in the same at this time. It's impact on our content strategy is that we now create more curated content based on what customers are wanting to find and using it to answer common questions they are asking about our products.,SpyFu and DeepCrawl,9,10Great Enterprise SEO PlatformWe use SearchLight to improve our visibility in search. It provides great high-level recommendations for our team to implement. DeepCrawl integration is great for discovering any technical issue. The platform has really helped us understand what types of content work for us along with understanding what changes are moving the needle.,Tracking HTML changes and the impact on ranking. DeepCrawl integration provides a very detailed analysis of the technical aspects of our SEO efforts. The support that Conductor provides is some of the best I have encountered. They make themselves very accessible for questions and support.,Navigating through the different areas can be a bit cumbersome. The platform is pricey but in line with competitors.,9,Conductor provides a large amount of data. We use the content and visibility tools to glean actionable data to drive our content initiatives. The ability to track HTML changes allows us to understand what on-page changes help our content to perform better. The research tool allows us to identify different questions and topics to create content around. The types of results we target are local pack, question boxes, and video results.,Organic traffic is now our second-largest driver of new revenue. We now rank a lot faster for new local markets when we open new locations. Since implementing Conductor we have increased our organic traffic by 53% over the previous period. We have increased leads by 114% since implementing Conductor.,We provide our content team access to Conductor to perform topic research and to review what content is performing well. Our SEO team provides recommendations to the content team for different on-page updates and best practices.,,8,10,5,5Conductor Searchlight - More than an SEO platformConductor Searchlight is used by our digital marketing teams as one of the main resources of information for all Bitdefender's domains. It covers a lot of our needs due to the high level of information offered. The main area is SEO (from technical to content creation), but we also used it in PPC and Social Media projects.,Content and Keyword Performance facilities - great for tracking content performance and identifying opportunities for new content Explorer - great tool for keyword research and competitive analysis Support Teams - always there, helping the customers,Accessibility analysis and recommendations will be a great facility to have,10,i\Improve SEO efficiency at all levels,10,10Delighted with Conductor SearchlightOur content team uses Searchlight to form the basis of our weekly editorial calendar. The technical site auditing tools have proven invaluable to our Web team for the ability to easily identify on-page technical SEO issues. The regular calls with our professional services team, where we discuss not only high-level concepts, but also proactive recommendations, are also extremely helpful.,Keyword word analysis: The keyword tools enable us to identify topics that our audience is actually searching for. On-page auditing: We can quickly identify technical issues. Professional services: We particularly enjoy working with Conductor's professional services team to form the basis of our SEO strategy.,ROI takes approximately 9-12 months.,10,The quality of data is outstanding and guides both our SEO strategy and weekly content strategy. We appreciate the ability to easily identify what our audiences are actually searching for and the problems that they are trying to solve. The quantity is also sufficient to drive our broader SEO/website strategy.,It's improved the number of keywords ranking. Improved brand equity. It reduced the time spent on creating editorial calendars.,We are able to easily identify topics that should guide our content strategy using Searchlight.,,10,10Conductor Searchlight is a great enterprise tool, for the heavy user who doesn't want to compromise.We use Conductor as our Enterprise SEO tool, which we leverage for keyword research, page rankings, competitor rankings + domain research and as our all-in-one SEO platform.,Keyword Research Competitive Domain Research SEO Performance Report,Integrated site audit functionality Integrated backlink research tools,9,Quality is great, Conductor pulls from SEMRush which is regarded as the best data in the business. Quantity... the # of keywords is a big part of the pricing model.,Leverage Deepcrawl for Site Audit - leads to better on-page optimization & ensure proper site indexation Competitive Domain Research Drive more organic traffic,The new Content Brief is an exciting tool. Now... that's a gap.,BrightEdge, SEMRush and Moz,10,10ASME Loves Conductor!We use Conductor mostly in marketing and for content, though there is an organization-wide effort to expand SEO.,The platform is so easy to use and understand The support is incredible -- I can reach out to any team member and get a clear answer to my question; our regular calls are also really helpful Conductor takes feedback VERY well; I remember seeing some things in development now that came from the NorthEast User Group,This is wildly specific, but I'd love some automatic custom reporting Within the workspaces too, I'd like a cleaner integration with Google Docs/Sheets,10,Excellent to both. I feel like I'm getting real, raw data that's packaged in a way that's easy to understand,SEO is actually CONSIDERED at this point during the content ideation process,Our content team is using Searchlight regularly during content ideation and to track how content is doing.,10,10Review of Conductor Searchlight FeaturesWe are mainly using it on the SEO team but other marketing and editorial departments have used it for reports. It helps report on keyword and page performance as well as with keyword research, competitive insights, market share, and more.,Product development - They act on our requests to improve the platform! Keyword research. Competitive research.,Reporting for the ever-changing SERP. SERP screenshots. Content mappings are cumbersome.,9,They are conductor partners with SEMrush and DeepCrawl so I trust the quality and quantity of their data. This is important to our content and SEO strategy because we work in a high-pressure ticketing space where every day is "Black Friday".,Increased reporting efficiency for our domains. Better keyword research has led to increased traffic on certain pages. Optimization recommendations have helped us find missed opportunities from crawls and site audits.,It has helped with keyword research and content strategy as we share reports and insights in meetings.,BrightEdge and Searchmetrics Suite,9,8Changing the SEO game foreverUsed for SEO for a number of our customers.,Reports are better than others we have tried. Amazing keyword finder that helps a ton. You can also see the difference in organic and paid search with ease.,To many website changes. Some features can cost additionally.,10,Their data is top-notch and updated by the minute so you know exactly what to shoot for with your SEO.,Traffic increase to the websites using this Keywords that really work Good reporting,10,10Conductor Searchlight is AMAZING!! Unparalleled Technology and Customer SupportWith Conductor Searchlight we're able to track SEO activity better than we ever were before. When changes are made to the site they are logged in it automatically. All of our keyword and content performance is intricately monitored and mapped so we can easily digest data and act accordingly. The weekly insights keep us on our toes and auto measure things like how many answer boxes our content appears for. We're able to tell great stories with data at the end of every month, quarter and as issues arise. On top of that, we have unlimited user licenses so the paid team and competitive insights team is using the tool as well.,Keyword research, tracking, and monitoring. In-depth content performance insights with the ability to make custom content segments to measure groups of product pages, blog pages etc. Both high-level and granular level of monitoring and insights. Easy reporting allows marketers to share the most appropriate story with the right stakeholders easily. Auto-generated insights remove a lot of manual data crunching and fast-tracks results, keeping marketers on their toes! Conductor Searchlight is led by a group of talented, down-to-earth, super-helpful and just awesome individuals. Their service is unparalleled in the industry and their product is right there with it. YouTube channel integration for insights on which videos are performing well in organic Constant innovation & amazing events!,Would like to be able to expand URL column in performance tables. Sometimes the " __" search command doesn't work.,10,Conductor provides high-quality data that you can tell wonderful marketing stories with, from content performance to in-depth site diagnostics! Data is the key to any good content marketing and SEO strategy, so having access to so many rich data insights is a real treat.,Increased monitoring and reporting efficiency dramatically. Increased the velocity of our SEO activity with helpful insights and biweekly meetings. Brought a new level of continuity to our technical recommendations. Contributed to improved performance across the board for multiple domains.,Conductor Searchlight provides unlimited user seats into their platform so it's super easy to collaborate with other members of the SEO and content teams on the platform. They all have 24/7 live access to the same data I have access to. Similarly, if a colleague doesn't have a seat in the platform, insights and reports can easily be shared via email or downloaded. This saves us valuable time and provides users with the convenience they need to communicate key information for our mutual success.,Advanced Web Ranking,10,10Conductor | All-in-One SEOWe use the platform in order to look into our SEO efforts.,Competition Research: an easy look at the market share of competitors Keyword Research: robust keyword reporting tools with segmentation available Actionable Insights: insights into ways to optimize on-page SEO,Chart Labels: some charts don't have easy-to-find labels which can make interpreting the data difficult.,9,SERP Rankings: Consistent improvement thus far. More time needed to provide further insight.,This is one of the greatest strengths Conductor has. Not only does it make sense to the teams focused on SEO, but it also translates well to the writers and people making the decisions on what content to focus on.,,9,10I would recommend Searchlight to all SEO's!Conductor Searchlight is used to help organize the company's SEO efforts. It helps us focus on top priorities that will have the most impact on rankings. It also is an all in one tool that helps track both on-page and off-page SEO from content creation to page speed optimization. It is extremely intuitive and the training videos are great for anyone new to the platform who is looking to get familiar and become a pro user of the tool.,Content creation and keyword research. Tracking content performance and recommendations. Reporting of SEO efforts and rankings.,Can be complex when navigating from feature to feature. May take time for new SEOs to be familiar with what feature does what.,9,Quality of data is very accurate.,We have been able to increase our rankings and market share with the recommendations from Conductor.,Searchlight allows you to assign tasks and share reporting which makes it highly collaborative and easy to use.,BrightEdge,10,9Great SEO platform for insights and valuable dataConductor Searchlight helps our organization review keyword performance, content performance, and market share. We have found it valuable when looking at/identifying areas to optimize. My specific department was not previously using any SEO platform; when we began to use Searchlight, we really found this data valuable especially since it was data that we had not been looking at before. We utilize the data provided in the tool to monitor areas that we have optimized and identified areas that we can take action to help improve, specifically keyword rank and view page sessions over time. The tool is also used across several different teams, who can pull different valuable and actionable data from it.,Provides data in an easy and digestible way. Provides graphs and charts to support data. Provides the ability to create custom workspaces.,There is a lot of (useful data) but it can be overwhelming to narrow down.,10,The data provided by Conductor Searchlight is valuable and expansive. It is valuable when we are looking at keyword performance, content performance and making decisions/updates. The data allows us to take a deeper look into our SEO wins, opportunities and create an action plan to help us achieve our goals.,Improved search rank position for keywords. Provided insight into data and allowed us to report out. Improved SEO acumen within our team.,Conductor Searchlight has allowed other teams to gain insight, experience, and knowledge about SEO. Because other teams have gained knowledge of SEO and data, it has enabled them to have impact, meaningful conversations with the company's SEO team. We are able to share data to support our requests or suggestions.,,10,10Conductor is a powerful tool that can take your SEO/content strategy to the next levelConductor Searchlight is an excellent all-in-one system used by multiple departments in our organization (but primarily the SEO & Content team) to drive organic growth. Having the ability to see and share the impact of our efforts helps us evangelize SEO and content marketing opportunities in the organization. The insights and research functionalities allow us to focus on what will drive the most growth and what brings the most value to our customers.,Customer service. Targeted insights. Research functionality.,More customization for reporting. Minor user interface improvements. Team members who can execute technical tasks.,10,The quality of Conductor's data is superb. You can get everything from high-level overviews to deep dives on issues with your site or content. These insights are valuable to guide what to prioritize and when.,After Conductor ramped up, we saw our organic traffic grow 40%. Blog traffic grew 160%. Management and other teams had greater visibility and understanding through reporting.,Conductor has been a great collaboration tool between departments. Communication is difficult in large enterprises, but they helped bridge the gap. Reporting was easy to digest no matter the level of SEO/content exposure.,10,10Great tool, great people...UX needs some loveWe're currently using Searchlight to help with technical SEO updates, monitor rankings, conduct keyword research, and measure content performance.,The customer success managers are incredibly helpful in terms of bridging the gap between using the platform and our firm's specific use cases and strategy. The platform is quite comprehensive and offers the customer a lot of value in one tool. Reporting and workspace options are quite robust.,With so many features, the tool can be difficult to use on a regular basis. There have been recent changes to make the navigation more intuitive, but there still is some room for improvement. Could be some better training options for using new functionality and refreshing on old functionality and workflows,8,There's some room for improvement where Google data is concerned. Would like to see a better integration.,We're still trying to show the impact that SEO has on the bottom-line.,SEO has great tools for our content teams to leverage. They've made it easier to know where to go based on your role by changing the navigation and having role based user permissions.,BrightEdge,6,7Searchlight ReviewCurrently I am using Searchlight to help optimize our content creation process -- searching for keywords that clients and prospects in each of our industries are using. Also use it for recruiting purposes.,Searchlight has been among one of easiest keyword search tools to use (more user-friendly than other platforms) Range of analytics for keyword selection; insights offered Customer success manager Shiza has been very helpful in walking us through new platform features,Creating new worksheets for grouping together site analytics has been challenging,9,The data has been particularly useful for us, particularly in areas where Conductor assists with competitor analysis and determining how crowded a particular search space or industry is.,We've driven a significant amount of organic traffic to our website in the last three months alone thanks to our CSM and new SEO strategy. Hiring a part-time SEO content manager has also helped with this success,We're continuing to work on building the relationship between our SEO strategy and thought leadership/business marketing teams for content creation (this has been a challenge but it's a work in progress).,,8,10Searchlight is a dream!We use Conductor to help drive more organic search traffic and to support our marketing campaigns.,competitive data keyword metrics rank comparison data,more help support options within the program organizing the data in a more intuitive way more explanations about some of the metrics,8,The quality of the data is very high and I trust the integrity of the data. That's really important as we wouldn't want to waste our marketing budgets on bad or incorrect recommendations.,Our Google rankings for certain search terms has shown a significant increase Organic search is one of our fastest growing marketing channels We used this data to successfully help refine and optimize our marketing campaign strategies,We are just really ramping up our SEO efforts but so far the insights and data we get from Conductor has helped our content team tremendously.,7,7Conductor makes my job easierWe use searchlight for SEO research and rank tracking. It is used mostly by our SEO team but also in some capacity by all of our marketing team.,Identifying the content opportunity. Rank monitoring and alerts in changes. Innovative technology (launches updates often).,I would like to see downloadable PDFs or more ways to share information found within the platform.,8,Very good. We are satisfied with the quality of the data.,Increased search traffic Increased audience relevance,Our customer success manager has helped integrate SEO across our team. Our content is now largely SEO driven.,BrightEdge and SEMRush,8,9Conductor Searchlight is more of a partnership than a tool.We use Conductor Searchlight for our university website. It is currently used by our Marketing department in order to strategize our content. Previously, our website was a free-for-all without any SEO implementation. We are working to gain a competitive advantage online by utilizing our keyword research and competitive analysis as well as maintaining our site health and ADA compliance with their site analysis. Being a team of one at the moment, Conductor's customer service and access to a team whenever needed is a lifesaver. I fought leadership for over 8 months to get approval to partner with Conductor and it was well worth the struggle!,Customer Service. By far what they offer is the best. I have access to a team and their calendars. So when I need to set up a meeting I know when they are available. They are easy to talk to and help me work through any problem I might be having. Reports. I've seen reports by some of their competitors and quite honestly wasn't sure what I was looking at. But Conductors reports can be streamlined to fit several different audiences and I can email them out (automatically) whenever I want to whomever I want, whether they are a Searchlight user or not. Competitive Analysis. I've not done a lot of comparison with other vendors, but I like the convenient, straightforward way Conductor Searchlight shows your competitors and how they are ranking in comparison to you. You have control over your competitors and can change them when needed.,Site Analysis. Conductor Searchlight uses DeepCrawl for its site analysis. While this is a powerful tool that helps me know everything wrong with my website like - no titles, short descriptions, no Alt tags, etc - the amount of information can be overwhelming. Initially, I had thousands of errors I was trying to fix using DeepCrawl - it was difficult to know what I had corrected and what still needed to be corrected without doing another crawl. It would be helpful if there was a way to check off things that had been fixed as I was working through the list. Conductor does a great job training. First, they introduced me to Searchlight and walked me through everything, and helped me create workspaces and set up reports. Then we moved on to the site analysis with DeepCrawl. Because I had so much work to do from the site analysis it was a while before I got back into Searchlight. I had forgotten much of the training by that point. But the team is helping me get back into the flow of things again. They are great like that!,10,Being new to Conductor, I haven't been able to fully test everything and see many results. However, in the package I've chosen, we track 2,000 keywords - many splits between our academic programs and enrollment. We have three competitors that we are tracking against these same keywords. So far, this is more than enough data for us. We can always increase our package, but for now, this is what I can manage.,Currently, I'm making a few tweaks with Conductor Searchlight's recommendations on some of our academic pages. We are already seeing a 25-35% increase in traffic to some of those pages. At this point, we equate traffic with potential applicants.,Learning all that Conductor has to offer and the way in which it works, we are considering changing our whole approach to content strategy and making it a more centralized effort. Otherwise, the decentralized method we currently have could negate the improvements we're working to make. This will be a slow change - but Conductor has helped us realize the greater need for these changes.,BrightEdge,10,10,1Helps us make strategic decisions while making my job easier!Conductor is being used by practically everyone in the marketing department. Everyone from our copywriter to our digital marketing specialist has greatly benefited by using Searchlight. On my end, this solves the issue of reporting and creating workflows for the team. Searchlight combines the reports all into one place with a weekly report which I can just forward off to the leadership team. These reports have made it easy for me to analyze our current performance and make business decisions based on the data. Our copywriter and communications specialist use it for content analysis and looking at the content gaps on our site. Our digital marketing specialist uses it to enhance our web pages for SEO best practices.,My favorite part of Searchlight is the reporting features. I can't speak highly enough of the reporting. Before Searchlight, we didn't have much visibility into how our efforts were affecting our site traffic and rankings, but now, showing the leadership team that the marketing team is doing a good job is easy! I just forward our executive team the weekly reports and they seem to love it too! The account management team has been beyond helpful throughout the entire engagement. They have been responsive to all of our needs and questions even after our account was set up. Their expertise is beyond valuable and they help us think creatively on ways to use the platform we aren't currently using. One of the best parts of Conductor is the ease of use for users of all experience levels. We have beginners and experts using the platform alike and it seems to be a great fit for everyone. Conductor's Explorer feature makes it easy for us to develop new content. Before we were manually searching for topics to write about, now it's easier than ever.,We track backlinks every week for our executive team, Conductor doesn't have an easy way right now to find this information. However, our account management team has been fantastic and has been providing this information for us every week. Getting set up in Conductor is time consuming and takes some effort internally, but is primarily done by the Conductor team. It may be worth having longer strategy sessions with the teams for a shorter implementation time. Market Share only shows your market share within your tracked keywords. I think it would be beneficial to see how we rank against our competitors on keywords we're not tracking. This may expose some keywords we're not tracking that we should be tracking.,10,The quality and quantity of data is incredible. We've never had so much data to analyze and make business decisions off of. We've been on the platform for a few months and there's already been a significant benefit from the data we've seen. If we didn't have the data, we wouldn't have anything to base our SEO strategies off of. We look at the data every week and have team meetings to keep a check on our efforts and strategy.,We've seen an increase in our SERP rankings even in the short time we've been on the platform. Our leadership team cares about our rankings the most, so they are very pleased we made the move to Searchlight. We've noticed plenty of errors on our site that previously were not detected, we made those changes and have seen an increase in web traffic. With the increased reporting efficiency, I've been saving at least 1 hour of my time every week when sending reports to the leadership team. I no longer have to go searching from platform to platform to find answers, they're all in one place.,Our digital and content teams work very closely together since switching to Searchlight. The content team now has more artillery and data to determine our gaps, what our customers are searching for, and data trends. Our digital marketing specialist and content team work together to develop new content segments, target different verticals we haven't focused on with our content.,,10,10Need winning SEO? Look no further. Conductor is TOPS!In our current setting, we're utilizing Conductor Searchlight to better understand not only our current ranking on SERPs, but also to better understand our competition's standings on various SERPs. With this data, we're able to craft better content, develop better strategies, and make a deeper impact in our market. Being a home builder, we are constantly battling major national brands, but we also can't forget to track other more localized competitors; Conductor Searchlight helps keep us up-to-speed on who our biggest SEO competitors are and how to best grow our strategies to take them on.,The customer support team is absolutely the best in market. There's no other SEO organization that cares for its customers like Conductor. Data is extremely easy to read. There's no confusing jargon to try and learn; relevant terms are kept clear, concise, and understandable. If you're not sure what something means, Conductor is great about teaching! The data provided is so robust, yet isn't just "fluff." A lot of companies throw in things that sound really cool, but don't ultimately help you move the needle. Conductor keeps things relevant and on-task, leaving the "filler" to others.,Weekly or bi-weekly recurring calls with the account team would be nice. I'm sure this is probably possible, but we haven't pursued it as intentionally as we should, based on our current workload. They're always available when we have any questions or needs.,10,Content from Conductor is the most dependable out there; not only do they have their own proprietary software for SEO strategy, they incorporate real-time data directly from the top sources available. The way they've carefully crafted their abilities and presence is a direct testimony to how seriously they take themselves and their commitment to providing nothing but the best. I know I can count on the data from Conductor Searchlight to always be timely, relevant, and accurate 100% of the time.,We've been able to better understand where our own web properties aren't optimized properly; it's also helped us strategize growth opportunities for next year, better understanding what areas we need to focus on as we add pages to our inventory. It's helped us identify key players in our space, discovering new competitors we didn't realize were "winning" as well as they are, and also seeing how we measure up against the competition we already knew we had. Conductor Searchlight has been a great tool for helping improve the quality of our company blog and other social content.,Being an extremely small team, we're able to hit the "heavy stuff" quickly and effectively, instead of having to spend a lot of time figuring out "What's our biggest need, and how do we approach it?" With each member of our Marketing & Traffic team wearing multiple hats, Conductor serves up the best info in a clear, readable way that is easy to share and understand, regardless of how well another team member "speaks SEO.",,10,10Conductor Drives The Train of Success!Our team primarily uses Conductor Searchlight to monitor our content performance and to optimize our existing content with keyword suggestions. On a day-to-day basis, it is utilized by our marketing and website strategy team. It solves several of our business problems. However, it is primarily used to help optimize our 2,100 product catalog with new keywords to aid our organic search results.,Customer Success - Every single interaction we have had with the customer success management team has felt seamless and productive. Product Features - There are almost too many to feature. Whatever your strategy and set of objectives may be. There bound to be something in Searchlight to help you meet your end goals. Ease of Use - The Searchlight interface is incredibly easy to pick up and use right away. The learning curve is not very steep and it caters to all SEO familiarity levels.,Frankly, the only thing I can think of us is that our team is too small to take advantage of all the features within Searchlight.,10,The data quality and quantity are both ideal for what our company needs. The sheer size and scope of the data allows us to take a macro-level 30,000 foot view at our business. Likewise, it allows us to further drill down to a very micro-level issue we're having with an individual product line.,For us, our organic search engine results and rich snippets have increased substantially in the short time we have used Searchlight.,Our team is very small and our SEO/content workflows overlap heavily. This is where Conductor Searchlight acts as an "extra" team member. It enhances, clarifies and multiplies our efforts of what we already do, manually. Our content strategy has essentially remained the same as before we got Searchlight. Only now, we are getting twice the results with half the effort.,,10,10Conductor Searchlight HighlightsConductor Searchlight is used to monitor our website's content and keyword performance and allows us insight into trending terms in order to best adjust our content creation strategies. The website shows recommendations and other related terms that allows us to pick and choose how to utilize the results based on the competition of that topic. Searchlight also features seamless integration with Google Search Console and Google Analytics. To complement this, the site has a built in workspace and reports function that ensures that your entire team has simultaneous access to the same perspectives on the industry.,The Managed Services team provide amazing communication and show that they are just as invested in your success. Their insights help tailor how to use the site and best develop your site. The Searchlight program is easy to use and the training program to help you get integrated is great and works around your schedule. Competitor insights allow you to create a strategy that is best tailored to tackle industry issues.,There are discrepancies in MSV between different sites. Currently unclear if this is an aggregate score or gotten through a different method than Ahrefs and Moz. While this isn't a crippling issue, we supplement our decisions based on other sources. It would be nice if we would specify the columns we download on the keyword bulk updater and add MSV and rank changes to the columns. Again, a very minor issue.,10,Searchlight allows you to track main keywords all the way to long tail keywords that would allow you to better help customers get to where they need to go. This is quite important to our industry as there are many common words with associated nouns that go in and out of public interest. Google Search Console and Google Analytics integration allows you to have all of the information you need in one place. Being able to stage all of our information in one place and prepare it for presentations is great to better inform my management team of industry changes. The ability to track current site errors and fixes is great when working with my team to continually improve the site.,It's a bit too soon for me to adequately answer this question, as we have recently changed platforms and are currently working on our overall site authority.,As I've mentioned before, having a single localized site for all of our data is amazing for making sure that the entire team is up to speed on changes in the industry.,10,10Unspecified
Conductor Searchlight
245 Ratings
Score 9.2 out of 101
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Conductor Searchlight Reviews

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Conductor Searchlight
245 Ratings
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Score 9.2 out of 101

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JC Connington profile photo
Score 10 out of 10
Vetted Review
Verified User
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Conductor is easily the best SEO and content platform we have used. Its interface is fluid and user-friendly, and the team provides excellent support services to us. The platform showcases everything you would need all under one roof. Whether you want real-time data on competitors at a page or domain level, or want to know how to leverage optimizing your content for getting into the all-important quick answer boxes, event featured snippets, or people also ask boxes, this platform tells you how to do it! It provides the most comprehensive aggregation of data. It pulls in Google Analytics, Search Console, Social Metrics, Sentiment tracking, Google trends, and all the things you would expect. It also partners with DeepCrawl and SEMRush to give you the most cutting edge technical SEO torchlight to shine on your site health issues. The managed services afford an amazing and deep technical site audit, and I have seen a lot! The support to our teams is amazing, and Conductor are constantly evolving the platform with their cool new beta roll outs. It really is the best of the breed in 2019. It also allows for better and easy digestible reporting for keyword tracking, competitor tracking, cannibalization, on page diagnosis and fixing, PPC and organic -- under one view! :)
  • Support and Services: if you have different teams - it's hard for you to manage everyone's needs at once. Conductor does their bit in giving your teams and publishers support.
  • Data integration: it's the best experience ever. Quick, precise, and also adding value.
  • Cutting edge tools: content brief, content mapping, market share analysis, and the AMAZING explorer research tool, which is the BEST on the market today to research your topics and content!
  • Slightly better keyword segmentation.
The best platform out there for teams at big or mid-sized brands. The best platform out there, as it uses the best of breed APIs from Deep Crawl and SEMRush and Talkwalker. It's the best platform for fluid reporting.
Read JC Connington's full review
Alex Grosu profile photo
September 27, 2019

Great SEO Platform!

Score 10 out of 10
Vetted Review
Verified User
Review Source
Conductor Searchlight is used mostly by the SEO team. The PPC team and analytics team would use it from time to time as well to do some research and check the reports. We also use it to share the reports with other stakeholders who do not have an account in the conductor platform. We are using it on our day to day work, and the key items we are addressing are:

  • Identify new opportunities
  • Competition analysis
  • Measure the success
  • Their support team is the best! Always online to answer questions and guide us in the right direction.
  • The Explorer tool - Very easy and intuitive tool to identify new opportunities, check on overall domain performance and how it does compare to competitions.
  • Content Performance - The tool I like the most because it can analyze the organic traffic performance of a page, group of pages based on tour own custom settings. This helps me to understand where I need to focus and how to prioritize my SEO work.
  • Daily updated for tracked keywords - This is the only area I think they need to improve. With many Google updates, website changes happening every day I need to see the impact the next day if not right away.
People spend a tremendous amount of time reporting. With Conductor, we have cut the time for our SEO reports by 80%. It helps to inform other teams about the changes in the SEO performance and how we can work together with them to benefit from that. For instance, the SEO reports we have in place help PPC team to come with better strategies for paid advertising.
Read Alex Grosu's full review
Gustavo Robledo profile photo
September 19, 2019

Great SEO Platform

Score 10 out of 10
Vetted Review
Verified User
Review Source
Our SEO and content team use this platform to track keyword performance against our competitors, as well as to find new keywords to write content around.
  • Keyword ranking.
  • Content performance.
  • Competitive analysis.
  • Customer support.
  • The platform has a lot of features which can be overwhelming and hard to find at times.
It's great for enterprise websites with a lot of keywords and/or content that you need to track. But small websites with only a handful of keywords that need to be tracked will most likely not benefit from investing in a tool like this one.
Read Gustavo Robledo's full review
Rachael R. Galloway profile photo
Score 10 out of 10
Vetted Review
Verified User
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Currently we use Searchlight across 2 of our main brands (VersaDesk & GLAMMY Vanity). We use it to analyze keyword rankings for our main products and other web pages we want to make sure show up on the first page. We make adjustments when necessary based on the information that we obtain from the platform. Additionally we use it to find keywords and topics for creating new informational web pages about our products and blog posts that educate them about the life style around our products.
  • Keyword ranking - getting stats weekly on what keywords we are ranking for on 1st page and what the rank changes are is very useful insights that I don't even have to go look for. Wonderful that they are just delivered to my inbox.
  • Content Improvement Suggestions - this is great for when you know you want to keep improving but need some thought starters on where to start.
  • Account Success team is very hands on and informative. Having this hands on help that's essentially an extension of our team has been very helpful in getting us adjusted to the platform and helping guide us to sections of the platform we could be utilizing more. They also come up with great suggestions.
  • I love the platform , but there is a lot happening on each page that sometimes causes you to take moment to find what you are looking for.
Searchlight is well suited for any e-commerce company that is looking to improve their search results. I really can't think of a company that wouldn't benefit fro using the platform so long as they have a team to use it and carry out the content creation.

It would be less appropriate for a team that does not have have the bandwidth to be in the platform and utilize it. That is where I would suggest managed services.
Read Rachael R. Galloway's full review
Paul Baumgarthuber profile photo
Score 9 out of 10
Vetted Review
Verified User
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We use SearchLight to improve our visibility in search. It provides great high-level recommendations for our team to implement. DeepCrawl integration is great for discovering any technical issue. The platform has really helped us understand what types of content work for us along with understanding what changes are moving the needle.
  • Tracking HTML changes and the impact on ranking.
  • DeepCrawl integration provides a very detailed analysis of the technical aspects of our SEO efforts.
  • The support that Conductor provides is some of the best I have encountered. They make themselves very accessible for questions and support.
  • Navigating through the different areas can be a bit cumbersome.
  • The platform is pricey but in line with competitors.
We are an enterprise business with over 50 locations nationwide. Conductor allows us to track our performance by region and city for localized searches. It is well suited for optimizing SEO efforts from a local perspective. It is also great for performing large scale analysis of websites from both a technical and content performance perspective.
Read Paul Baumgarthuber's full review
Vlad Eugen Mihailescu profile photo
Score 10 out of 10
Vetted Review
Verified User
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Conductor Searchlight is used by our digital marketing teams as one of the main resources of information for all Bitdefender's domains. It covers a lot of our needs due to the high level of information offered. The main area is SEO (from technical to content creation), but we also used it in PPC and Social Media projects.
  • Content and Keyword Performance facilities - great for tracking content performance and identifying opportunities for new content
  • Explorer - great tool for keyword research and competitive analysis
  • Support Teams - always there, helping the customers
  • Accessibility analysis and recommendations will be a great facility to have
If your company online presence is of great importance to you, than Conductor is the platform to use.
Read Vlad Eugen Mihailescu's full review
Matthew May profile photo
Score 10 out of 10
Vetted Review
Verified User
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Our content team uses Searchlight to form the basis of our weekly editorial calendar. The technical site auditing tools have proven invaluable to our Web team for the ability to easily identify on-page technical SEO issues. The regular calls with our professional services team, where we discuss not only high-level concepts, but also proactive recommendations, are also extremely helpful.
  • Keyword word analysis: The keyword tools enable us to identify topics that our audience is actually searching for.
  • On-page auditing: We can quickly identify technical issues.
  • Professional services: We particularly enjoy working with Conductor's professional services team to form the basis of our SEO strategy.
  • ROI takes approximately 9-12 months.
Searchlight is excellent for formulating a content strategy and easily reporting on site and content performance. Within a week of deploying the platform, we had our keyword strategy in place, and we were able to easily create automated weekly reports identifying gains and losses over the course of the past week.
Read Matthew May's full review
Mike Tongwarin profile photo
Score 9 out of 10
Vetted Review
Verified User
Review Source
We use Conductor as our Enterprise SEO tool, which we leverage for keyword research, page rankings, competitor rankings + domain research and as our all-in-one SEO platform.
  • Keyword Research
  • Competitive Domain Research
  • SEO Performance Report
  • Integrated site audit functionality
  • Integrated backlink research tools
Conductor is great as an enterprise SEO tool. It's pricy so it's for the heavy user who doesn't want to compromise.
Read Mike Tongwarin's full review
Megan Lundgardh profile photo
Score 10 out of 10
Vetted Review
Verified User
Review Source
We use Conductor mostly in marketing and for content, though there is an organization-wide effort to expand SEO.
  • The platform is so easy to use and understand
  • The support is incredible -- I can reach out to any team member and get a clear answer to my question; our regular calls are also really helpful
  • Conductor takes feedback VERY well; I remember seeing some things in development now that came from the NorthEast User Group
  • This is wildly specific, but I'd love some automatic custom reporting
  • Within the workspaces too, I'd like a cleaner integration with Google Docs/Sheets
Searchlight is amazing for content ideation; we also love using it/Managed Services for refreshing current content.
Read Megan Lundgardh's full review
Matt McKinley profile photo
Score 9 out of 10
Vetted Review
Verified User
Review Source
We are mainly using it on the SEO team but other marketing and editorial departments have used it for reports. It helps report on keyword and page performance as well as with keyword research, competitive insights, market share, and more.
  • Product development - They act on our requests to improve the platform!
  • Keyword research.
  • Competitive research.
  • Reporting for the ever-changing SERP.
  • SERP screenshots.
  • Content mappings are cumbersome.
Conductor Searchlight is great for keyword research, page and category level reporting, and competitive and market share insights. It's not the best for content ideation and mapping.
Read Matt McKinley's full review
Cameron Rainey profile photo
Score 10 out of 10
Vetted Review
Verified User
Review Source
Used for SEO for a number of our customers.
  • Reports are better than others we have tried.
  • Amazing keyword finder that helps a ton.
  • You can also see the difference in organic and paid search with ease.
  • To many website changes.
  • Some features can cost additionally.
If your website is in need of better SEO then this is the tool for you. It's easy to use and it really works.
Read Cameron Rainey's full review
No photo available
Score 10 out of 10
Vetted Review
Verified User
Review Source
With Conductor Searchlight we're able to track SEO activity better than we ever were before. When changes are made to the site they are logged in it automatically. All of our keyword and content performance is intricately monitored and mapped so we can easily digest data and act accordingly. The weekly insights keep us on our toes and auto measure things like how many answer boxes our content appears for. We're able to tell great stories with data at the end of every month, quarter and as issues arise. On top of that, we have unlimited user licenses so the paid team and competitive insights team is using the tool as well.
  • Keyword research, tracking, and monitoring.
  • In-depth content performance insights with the ability to make custom content segments to measure groups of product pages, blog pages etc.
  • Both high-level and granular level of monitoring and insights.
  • Easy reporting allows marketers to share the most appropriate story with the right stakeholders easily.
  • Auto-generated insights remove a lot of manual data crunching and fast-tracks results, keeping marketers on their toes!
  • Conductor Searchlight is led by a group of talented, down-to-earth, super-helpful and just awesome individuals. Their service is unparalleled in the industry and their product is right there with it.
  • YouTube channel integration for insights on which videos are performing well in organic
  • Constant innovation & amazing events!
  • Would like to be able to expand URL column in performance tables.
  • Sometimes the " __" search command doesn't work.
Conductor's Searchlight platform is most suitable for marketers working in-house on SEO and content (including social) performance. While the investment is completely justified for everything that you get with Conductor Searchlight (hello access to Deep Crawl and many other tools centralized!!), it would be a challenge for a search agency managing many client sites to see ROI because their offering is on a per domain basis. That said, many agencies could be using Conductor Searchlight for all I know and accessing all of its glory - I hope so because it's a real gem!
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Score 9 out of 10
Vetted Review
Verified User
Review Source
We use the platform in order to look into our SEO efforts.
  • Competition Research: an easy look at the market share of competitors
  • Keyword Research: robust keyword reporting tools with segmentation available
  • Actionable Insights: insights into ways to optimize on-page SEO
  • Chart Labels: some charts don't have easy-to-find labels which can make interpreting the data difficult.
Conductor is great for teams looking to branch into SEO or for smaller and/or less experienced SEO teams. The customer service teams are excellent and you know going in that they'll be there to assist you whenever you need them.
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Score 9 out of 10
Vetted Review
Verified User
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Conductor Searchlight is used to help organize the company's SEO efforts. It helps us focus on top priorities that will have the most impact on rankings. It also is an all in one tool that helps track both on-page and off-page SEO from content creation to page speed optimization. It is extremely intuitive and the training videos are great for anyone new to the platform who is looking to get familiar and become a pro user of the tool.
  • Content creation and keyword research.
  • Tracking content performance and recommendations.
  • Reporting of SEO efforts and rankings.
  • Can be complex when navigating from feature to feature.
  • May take time for new SEOs to be familiar with what feature does what.
Conductor Searchlight is suitable for medium to large-sized companies with larger SEO budgets.
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Score 10 out of 10
Vetted Review
Verified User
Review Source
Conductor Searchlight helps our organization review keyword performance, content performance, and market share. We have found it valuable when looking at/identifying areas to optimize. My specific department was not previously using any SEO platform; when we began to use Searchlight, we really found this data valuable especially since it was data that we had not been looking at before. We utilize the data provided in the tool to monitor areas that we have optimized and identified areas that we can take action to help improve, specifically keyword rank and view page sessions over time. The tool is also used across several different teams, who can pull different valuable and actionable data from it.
  • Provides data in an easy and digestible way.
  • Provides graphs and charts to support data.
  • Provides the ability to create custom workspaces.
  • There is a lot of (useful data) but it can be overwhelming to narrow down.
Conductor Searchlight is great for reviewing keyword performance and assisting in identifying areas of opportunity within organic rankings! It is also a great tool to see search performance over time and review how competitors are performing. We are able to make informed decisions/updates using keyword performance and content performance and track how these updates help/hurt.
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Score 10 out of 10
Vetted Review
Verified User
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Conductor Searchlight is an excellent all-in-one system used by multiple departments in our organization (but primarily the SEO & Content team) to drive organic growth. Having the ability to see and share the impact of our efforts helps us evangelize SEO and content marketing opportunities in the organization. The insights and research functionalities allow us to focus on what will drive the most growth and what brings the most value to our customers.
  • Customer service.
  • Targeted insights.
  • Research functionality.
  • More customization for reporting.
  • Minor user interface improvements.
  • Team members who can execute technical tasks.
Conductor Searchlight is well suited for companies looking to grow organic traffic through SEO and content marketing initiatives.
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Score 8 out of 10
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Verified User
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We're currently using Searchlight to help with technical SEO updates, monitor rankings, conduct keyword research, and measure content performance.
  • The customer success managers are incredibly helpful in terms of bridging the gap between using the platform and our firm's specific use cases and strategy.
  • The platform is quite comprehensive and offers the customer a lot of value in one tool.
  • Reporting and workspace options are quite robust.
  • With so many features, the tool can be difficult to use on a regular basis.
  • There have been recent changes to make the navigation more intuitive, but there still is some room for improvement.
  • Could be some better training options for using new functionality and refreshing on old functionality and workflows
Definitely a great tool for understanding your search positioning, but I still rely on other tools for keyword/topic research.
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May 13, 2019

Searchlight Review

Score 9 out of 10
Vetted Review
Verified User
Review Source
Currently I am using Searchlight to help optimize our content creation process -- searching for keywords that clients and prospects in each of our industries are using. Also use it for recruiting purposes.
  • Searchlight has been among one of easiest keyword search tools to use (more user-friendly than other platforms)
  • Range of analytics for keyword selection; insights offered
  • Customer success manager Shiza has been very helpful in walking us through new platform features
  • Creating new worksheets for grouping together site analytics has been challenging
Conductor Searchlight has been particularly helpful in helping us to optimize content creation and creating meta data for content that had not previously been optimized.
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Score 8 out of 10
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We use Conductor to help drive more organic search traffic and to support our marketing campaigns.
  • competitive data
  • keyword metrics
  • rank comparison data
  • more help support options within the program
  • organizing the data in a more intuitive way
  • more explanations about some of the metrics
It's great when launching a new site or product and looking for ways to drive traffic. Also good as part of brand awareness campaigns.
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Score 8 out of 10
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We use searchlight for SEO research and rank tracking. It is used mostly by our SEO team but also in some capacity by all of our marketing team.
  • Identifying the content opportunity.
  • Rank monitoring and alerts in changes.
  • Innovative technology (launches updates often).
  • I would like to see downloadable PDFs or more ways to share information found within the platform.
It is well suited for a business that mostly operates online and depends on search traffic and/or visibility. It is well suited for our in-house small marketing team.
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Misty McMillan profile photo
Score 10 out of 10
Vetted Review
Verified User
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We use Conductor Searchlight for our university website. It is currently used by our Marketing department in order to strategize our content. Previously, our website was a free-for-all without any SEO implementation. We are working to gain a competitive advantage online by utilizing our keyword research and competitive analysis as well as maintaining our site health and ADA compliance with their site analysis. Being a team of one at the moment, Conductor's customer service and access to a team whenever needed is a lifesaver. I fought leadership for over 8 months to get approval to partner with Conductor and it was well worth the struggle!
  • Customer Service. By far what they offer is the best. I have access to a team and their calendars. So when I need to set up a meeting I know when they are available. They are easy to talk to and help me work through any problem I might be having.
  • Reports. I've seen reports by some of their competitors and quite honestly wasn't sure what I was looking at. But Conductors reports can be streamlined to fit several different audiences and I can email them out (automatically) whenever I want to whomever I want, whether they are a Searchlight user or not.
  • Competitive Analysis. I've not done a lot of comparison with other vendors, but I like the convenient, straightforward way Conductor Searchlight shows your competitors and how they are ranking in comparison to you. You have control over your competitors and can change them when needed.
  • Site Analysis. Conductor Searchlight uses DeepCrawl for its site analysis. While this is a powerful tool that helps me know everything wrong with my website like - no titles, short descriptions, no Alt tags, etc - the amount of information can be overwhelming. Initially, I had thousands of errors I was trying to fix using DeepCrawl - it was difficult to know what I had corrected and what still needed to be corrected without doing another crawl. It would be helpful if there was a way to check off things that had been fixed as I was working through the list.
  • Conductor does a great job training. First, they introduced me to Searchlight and walked me through everything, and helped me create workspaces and set up reports. Then we moved on to the site analysis with DeepCrawl. Because I had so much work to do from the site analysis it was a while before I got back into Searchlight. I had forgotten much of the training by that point. But the team is helping me get back into the flow of things again. They are great like that!
The only reason I wouldn't want to share this with a colleague is that they will then become a much greater competition in the market. Areas where conductor helps us as an educational institution is: we have many different segmented areas in our Website. It's great to be able to create segmented keywords (categories) and reports that I can share with the various individual departments across campus.
Read Misty McMillan's full review
Kelsey Magilton profile photo
Score 10 out of 10
Vetted Review
Verified User
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Conductor is being used by practically everyone in the marketing department. Everyone from our copywriter to our digital marketing specialist has greatly benefited by using Searchlight. On my end, this solves the issue of reporting and creating workflows for the team. Searchlight combines the reports all into one place with a weekly report which I can just forward off to the leadership team. These reports have made it easy for me to analyze our current performance and make business decisions based on the data. Our copywriter and communications specialist use it for content analysis and looking at the content gaps on our site. Our digital marketing specialist uses it to enhance our web pages for SEO best practices.
  • My favorite part of Searchlight is the reporting features. I can't speak highly enough of the reporting. Before Searchlight, we didn't have much visibility into how our efforts were affecting our site traffic and rankings, but now, showing the leadership team that the marketing team is doing a good job is easy! I just forward our executive team the weekly reports and they seem to love it too!
  • The account management team has been beyond helpful throughout the entire engagement. They have been responsive to all of our needs and questions even after our account was set up. Their expertise is beyond valuable and they help us think creatively on ways to use the platform we aren't currently using.
  • One of the best parts of Conductor is the ease of use for users of all experience levels. We have beginners and experts using the platform alike and it seems to be a great fit for everyone.
  • Conductor's Explorer feature makes it easy for us to develop new content. Before we were manually searching for topics to write about, now it's easier than ever.
  • We track backlinks every week for our executive team, Conductor doesn't have an easy way right now to find this information. However, our account management team has been fantastic and has been providing this information for us every week.
  • Getting set up in Conductor is time consuming and takes some effort internally, but is primarily done by the Conductor team. It may be worth having longer strategy sessions with the teams for a shorter implementation time.
  • Market Share only shows your market share within your tracked keywords. I think it would be beneficial to see how we rank against our competitors on keywords we're not tracking. This may expose some keywords we're not tracking that we should be tracking.
Conductor is well suited for small teams that are busy juggling multiple priorities. It's an easy to use platform and you get your results quickly without having to dedicate too much of your time. You will find the platform useful even if you only have one hour a day to dedicate to logging in. Most enterprise SEO platforms we evaluated required much more time and energy to find the platform beneficial.
Read Kelsey Magilton's full review
Brian Crum profile photo
Score 10 out of 10
Vetted Review
Verified User
Review Source
In our current setting, we're utilizing Conductor Searchlight to better understand not only our current ranking on SERPs, but also to better understand our competition's standings on various SERPs. With this data, we're able to craft better content, develop better strategies, and make a deeper impact in our market. Being a home builder, we are constantly battling major national brands, but we also can't forget to track other more localized competitors; Conductor Searchlight helps keep us up-to-speed on who our biggest SEO competitors are and how to best grow our strategies to take them on.
  • The customer support team is absolutely the best in market. There's no other SEO organization that cares for its customers like Conductor.
  • Data is extremely easy to read. There's no confusing jargon to try and learn; relevant terms are kept clear, concise, and understandable. If you're not sure what something means, Conductor is great about teaching!
  • The data provided is so robust, yet isn't just "fluff." A lot of companies throw in things that sound really cool, but don't ultimately help you move the needle. Conductor keeps things relevant and on-task, leaving the "filler" to others.
  • Weekly or bi-weekly recurring calls with the account team would be nice. I'm sure this is probably possible, but we haven't pursued it as intentionally as we should, based on our current workload. They're always available when we have any questions or needs.
Conductor is NOT for the faint of heart. It's not for someone that only wants to monitor what their current rankings are; if that's all you're looking for, go with a cheaper cookie-cutter service.

When you sign with Conductor, get ready: you've got some serious data coming your way! If you aren't going to leverage a lot of SEO data in your strategy, they're not for you. If you're ready to truly start creating SEO strategy that WINS, start the conversation now! You won't regret it!
Read Brian Crum's full review
Shawn Richardson profile photo
Score 10 out of 10
Vetted Review
Verified User
Review Source
Our team primarily uses Conductor Searchlight to monitor our content performance and to optimize our existing content with keyword suggestions. On a day-to-day basis, it is utilized by our marketing and website strategy team.

It solves several of our business problems. However, it is primarily used to help optimize our 2,100 product catalog with new keywords to aid our organic search results.
  • Customer Success - Every single interaction we have had with the customer success management team has felt seamless and productive.
  • Product Features - There are almost too many to feature. Whatever your strategy and set of objectives may be. There bound to be something in Searchlight to help you meet your end goals.
  • Ease of Use - The Searchlight interface is incredibly easy to pick up and use right away. The learning curve is not very steep and it caters to all SEO familiarity levels.
  • Frankly, the only thing I can think of us is that our team is too small to take advantage of all the features within Searchlight.
There are many different circumstances whereby Searchlight would be a fit for your company. If you are looking to enhance your organic traffic through smart keyword selection, thus saving time and your marketing budget. If you are seeking a way to monitor your competition and their market share. Finally, if you want a program that will help you easily create beautiful looking reports that you can use to show your upper management.
Read Shawn Richardson's full review
Alden Joseph Ambrocio profile photo
Score 10 out of 10
Vetted Review
Verified User
Review Source
Conductor Searchlight is used to monitor our website's content and keyword performance and allows us insight into trending terms in order to best adjust our content creation strategies. The website shows recommendations and other related terms that allows us to pick and choose how to utilize the results based on the competition of that topic. Searchlight also features seamless integration with Google Search Console and Google Analytics. To complement this, the site has a built in workspace and reports function that ensures that your entire team has simultaneous access to the same perspectives on the industry.
  • The Managed Services team provide amazing communication and show that they are just as invested in your success. Their insights help tailor how to use the site and best develop your site.
  • The Searchlight program is easy to use and the training program to help you get integrated is great and works around your schedule.
  • Competitor insights allow you to create a strategy that is best tailored to tackle industry issues.
  • There are discrepancies in MSV between different sites. Currently unclear if this is an aggregate score or gotten through a different method than Ahrefs and Moz. While this isn't a crippling issue, we supplement our decisions based on other sources.
  • It would be nice if we would specify the columns we download on the keyword bulk updater and add MSV and rank changes to the columns. Again, a very minor issue.
Searchlight is great for checking overall keyword performance based on your selected search engine. This allows you to create a database of relevant keywords and phrases best suited to increase your website visibility. For example, if you were a potato salesman and wanted to optimize your site on newly trending Yukon Gold potatoes, you can simply search the MSV on related key terms in order to best provide the best consumer experience based on most commonly searched terms. This also shows you which terms are not currently relevant and track them for later updates.
Read Alden Joseph Ambrocio's full review

Feature Scorecard Summary

Keyword analysis (177)
9.9
Backlink management (36)
6.2
SERP ranking tracking (166)
9.7
Page grader (39)
8.0
Competitive analysis (177)
9.8
Site audit / diagnostics (157)
9.2
Site recommendations (170)
9.5
Task management (38)
7.0
Local SEO (133)
9.1
Social SEO (30)
5.7
Mobile SEO (137)
9.5
Global SEO (130)
9.7
Multi-domain support (151)
9.8
Integration with web analytics tools (157)
9.7

About Conductor Searchlight

Conductor Searchlight is designed to generate customer intent insights that lead to compelling content, increased traffic, and higher organic marketing ROI.

The vendor says their technology enables marketers to understand their prospective customers' intent by revealing the trends and topics they are searching for at every phase of purchase process. Customizable dashboards and workflows guide marketers through the content creation process, empowering them to continuously measure, refine, and demonstrate the effectiveness of their SEO and content marketing efforts. Conductor's customers include global brands like Citibank, Birchbox, JanSport, athenahealth, and agencies like iProspect and Acronym.

Conductor Searchlight Features

SEO Features
Has featureKeyword analysis
Does not have featureBacklink management
Has featureSERP ranking tracking
Does not have featurePage grader
Has featureCompetitive analysis
Has featureSite audit / diagnostics
Has featureSite recommendations
Does not have featureTask management
SEO Channels Features
Has featureLocal SEO
Does not have featureSocial SEO
Has featureMobile SEO
Has featureGlobal SEO
SEO Platform & Account Management Features
Has featureMulti-domain support
Has featureIntegration with web analytics tools
Additional Features
Has featureContent Measurement
Has featureContent Mapping

Conductor Searchlight Screenshots

Conductor Searchlight Video

Learn more at www.Conductor.com.

Conductor Searchlight Downloadables

Conductor Searchlight Integrations

Conductor Searchlight Competitors

Pricing

Has featureFree Trial Available?Yes
Does not have featureFree or Freemium Version Available?No
Has featurePremium Consulting/Integration Services Available?Yes
Entry-level set up fee?Optional

Conductor Searchlight Support Options

 Paid Version
Phone
Live Chat
Email
FAQ/Knowledgebase
Social Media
Video Tutorials / Webinar

Conductor Searchlight Technical Details

Deployment Types:SaaS
Operating Systems: Unspecified
Mobile Application:Apple iOS