The Lasso CRM is a cloud-based option for property sales, that provides lead management and sales process automation, email campaign management, and other features. Lasso CRM is now an ECi Software Solutions company since the late 2018 acquisition.
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NMI Merchant Central
Score8.8 out of 10
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NMI Merchant Central, formerly IRIS CRM, is a payments-focused Customer Relationship Management (CRM) platform for independent sales organizations, banks, payment facilitators, and software providers. It manages the merchant lifecycle from prospecting and onboarding through underwriting, boarding, support, residuals, reporting, and portfolio management.
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Pricing
Lasso CRM
NMI Merchant Central
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Lasso CRM
NMI Merchant Central
Free Trial
No
No
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
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More Pricing Information
Features
Lasso CRM
NMI Merchant Central
Sales Force Automation
Comparison of Sales Force Automation features of Lasso CRM and NMI Merchant Central
Feature
Lasso CRM
8.9
2 Ratings
13% above category average
NMI Merchant Central
-
Ratings
Customer data management / contact management
8.12 Ratings
00 Ratings
Workflow management
6.22 Ratings
00 Ratings
Opportunity management
10.01 Ratings
00 Ratings
Integration with email client (e.g., Outlook or Gmail)
10.01 Ratings
00 Ratings
Interaction tracking
10.01 Ratings
00 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Lasso CRM and NMI Merchant Central
Feature
Lasso CRM
5.0
1 Ratings
43% below category average
NMI Merchant Central
-
Ratings
Help desk management
5.01 Ratings
00 Ratings
Marketing Automation
Comparison of Marketing Automation features of Lasso CRM and NMI Merchant Central
Feature
Lasso CRM
9.9
2 Ratings
25% above category average
NMI Merchant Central
-
Ratings
Lead management
10.02 Ratings
00 Ratings
Email marketing
9.92 Ratings
00 Ratings
CRM Project Management
Comparison of CRM Project Management features of Lasso CRM and NMI Merchant Central
Feature
Lasso CRM
8.1
2 Ratings
5% above category average
NMI Merchant Central
-
Ratings
Task management
8.12 Ratings
00 Ratings
Reporting
8.12 Ratings
00 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Lasso CRM and NMI Merchant Central
Feature
Lasso CRM
6.6
2 Ratings
15% below category average
NMI Merchant Central
-
Ratings
Pipeline visualization
8.01 Ratings
00 Ratings
Customizable reports
5.22 Ratings
00 Ratings
Customization
Comparison of Customization features of Lasso CRM and NMI Merchant Central
Feature
Lasso CRM
5.0
1 Ratings
42% below category average
NMI Merchant Central
-
Ratings
Custom fields
5.01 Ratings
00 Ratings
Custom objects
5.01 Ratings
00 Ratings
Security
Comparison of Security features of Lasso CRM and NMI Merchant Central
Feature
Lasso CRM
8.1
2 Ratings
4% below category average
NMI Merchant Central
-
Ratings
Single sign-on capability
8.01 Ratings
00 Ratings
Role-based user permissions
8.12 Ratings
00 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Lasso CRM and NMI Merchant Central
Feature
Lasso CRM
8.0
1 Ratings
6% above category average
NMI Merchant Central
-
Ratings
Marketing automation
8.01 Ratings
00 Ratings
Platform
Comparison of Platform features of Lasso CRM and NMI Merchant Central
Lasso is a simple and easy-to-use CRM, above and beyond the daily tasks that the sales team or sales assistant complete, it allows our accounting department to generate reports and prepare invoices accordingly for commissions generated based on sales of condos.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
It’s been 2 years since IRIS CRM is supporting me by supporting my business and I have seen enormous progress in my business so far which is a really good sign and is enough for me to be satisfied with it. According to me and as I have observed it is fully loaded with many useful tools that can help in uplifting a business. Removes the manual cycle from me entering every people's hours exclusively. We really evaluated Bullhorn cover and tab it was not awful by any means.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Easy capture of eleads from multiple sources. Lasso automatically captures potential buyers who submit for more information across multiple sources, including on social media, BDX, our website, and others.
Lasso helps keep everything organized, from dividing the sales efforts of multiple sales people across multiple neighborhoods, to allowing us to track which floorplans and lots our potential buyers are interested in.
Setting up a robust prospect nurturing plan is easy, allowing our sales team to effortlessly follow pre-determined templates for follow up.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Some minor design issues in the record communication interface. For example, replying to an existing email thread within the record set does not capture the entire communication or signatures.
Workflow customization is not easy for all users and can require some coding skills on the back end.
Linking forms from external websites is one feature that isn't very intuitive. Some leads are better inputted manually.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
It is a wonderful software with an automated messaging service. It has helped us in having a better knowledge of our customer’s needs, preferences, and habits, and by knowing all these we have improved our business. Security is my basic concern and the fact that it has a disabled human element from the business equation are the things that I don’t really like in it.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
It has enabled us to keep a record of the demographics of our clients and eventually we can develop a better understanding of our clients that will lead us to uplift our business. With its amazing sales tool, we have developed a strong relationship with our clients, and helped us in creating a good brand image. We really adore the convenience of managing and reporting data. It is quite easy to handle and all our business is depended on it and it helped us in gaining more loyal customers.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
The one thing I loved about the agreement express over AuditGenius was the organization of loans to be audited, it is very organised as per the client and his portfolio and shows up flags while the AuditGenius has the list and seems very odd. But also in customer usage, I found many of my business partners using agreement express for the quick onboarding and also for ROI which indeed gave me a strong feeling about the application.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Lasso has given us a cost-effective way to manage and nurture our clients, with extra homebuilding-related features to make our efforts more successful.
We have an easy way to track the client prospecting and nurturing efforts of sales staff, even those located across the country from the corporate office.
Lasso has lead to more effective sales efforts, as client nurturing processes are built right in to the platform for them to follow.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
The cost is a bit higher than other options (~$1300/mo), which can be seen as a negative in an absolute sense.
The improvement in workflow management has been significant, and has saved at least 50 man-hours per week across our organization.
Accurate rolling sales data reporting has been critical in defining quality metrics. This benefit is more indirect, but it has allowed us to better respond to changes in customer complaint trending.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info