Liferay Digital Experience Platform (DXP) vs. Optimizely One

Liferay Portal is a framework which comes with a fine grained security/permission model, (Web) Content Management, Authentication and Authorization, outbox portlets with different features to manage content or users. So if any business application has below questions then I can recommend not to use Liferay as a platform.

• Application is big but not content or user driven.
• Application with few static contents.
• Application with batch transactions(DB) i.e. insert , update db records in batch.
• Application with ERP capabilities.
• Application with Big Data support.

It is well suited for heavy-duty A/B testing where management would like to see and quantitatively determine the effect of a change. It is not so efficient to try for a single page simple form, except when the form is part of a larger workflow. The security model is not very well understood, including RBAC and protection against injection attacks.

Incentivized

• Personalization
• Business to client relationship
• Customer management is better.

Incentivized

• Provides quicker release cycle for the way the product cards should be displayed.
• Provides feedback for new product introduction and how it'll be perceived.
• Allows rapid blackout from user experience changes that alters traffic flow.

Incentivized

• Harder to get started
• Enterprise level of options can cause confusion
• Development documentation could be better

Incentivized

• Can use better interface for managing test, including scheduling and notification.
• Feels too heavy for simple projects, though this isn't a factor once past the PoC stage.
• Notification on various aspects can be made more powerful and granular if such a need arise.

Incentivized

We are currently using Liferay Portal and plan to keep using it.

Liferay Digital Experience Platform (DXP) feels more professional than other similar products I tried or used. With this, I mainly mean the look or aspect when you are editing, setting or configuring anything in the platform, wether you are setting users, roles, creating new pages, adding components to them, or even configuring server or instance related configurations.

There is a big difference between the two: Google Optimize uses Bayesian analysis while Optimizely uses Frequenting. There is a risk of counting multiple visits. Google Optimize data isn't available instantly (if I remember correctly). Optimizely's analyses dashboard is a lot richer and offers a better experience, though it may get intimidating.

Incentivized

• Its high scalability and flexibility has allowed us to include all essential solutions to meet our business needs while preserving the originality of the brand and helping us to improve the quality of our processes and services within the same friendly and unified environment.
• This powerful platform has allowed us to keep the efforts of all our units aligned, from sales, marketing, operations, support and customer service, in a solid collaborative environment.

Incentivized

• Almost immediate payoff in terms of the benefit.
• Easy to justify the TTM benefits to upper management.
• Still somewhat hard to justify ROI, though this is not my expertise.

Incentivized