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LiftIgniter Real-time Personalization Platform vs. SAS 360 Plan

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    LiftIgniter Real-time Personalization Platform

    Score7.4 out of 10
    N/ALiftIgniter offers a real-time personalization platform that aims to empower marketers in eCommerce, Media and Consumer brands to leverage machine learning to deliver end to end personalization at scale for their consumers. The company says it helps enterprises transform their customer experiences across every touch point and deliver true customer centricity. Utilizing Augmented Intelligence, LiftIgniter promises to empower Marketing teams by offering both massive machine learning processing…N/A

    SAS 360 Plan

    Score8.9 out of 10
    N/AFormerly SAS Marketing Operations Management, a solution to integrate and manage all marketing processes for greater consistency, efficiency and effectiveness – from marketing strategy development and planning to content creation, campaign execution and post-campaign analysis.N/A
    Pricing
    LiftIgniter Real-time Personalization PlatformSAS 360 Plan
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    LiftIgniter Real-time Personalization PlatformSAS 360 Plan
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Best Alternatives
    LiftIgniter Real-time Personalization PlatformSAS 360 Plan
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    User Ratings
    LiftIgniter Real-time Personalization PlatformSAS 360 Plan
    Likelihood to Recommend
    7.4
    (3 ratings)
    8.0
    (1 ratings)
    Data Sharing and Collaboration
    -
    (0 ratings)
    9.0
    (1 ratings)
    Data Sources
    -
    (0 ratings)
    9.0
    (1 ratings)
    User Testimonials
    LiftIgniter Real-time Personalization PlatformSAS 360 Plan
    Likelihood to Recommend
    LiftIgniter
    LiftIgniter is well suited for:
    • Media companies without the resources to develop their own content recommendations systems.
    • eCommerce companies who want to get product recommendations live onsite quickly.
    LiftIgniter is less appropriate:
    • Organizations with a shallow content set onsite.
    Read full review
    SAS
    No answers on this topic
    Pros
    LiftIgniter
    • It does a good job recommending content that is related to the current story a user is on.
    • It does a good job not recommending content the user has already viewed.
    • It does a good job being a recommendation engine for disparate sites with related content.
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    SAS
    • Create and manage a detailed plan for a marketing campaign: when you create detailed project plans and then task and role levels, SAS Marketing Operations Management (SAS MOM) makes it easier to coordinate between projects with very little, if any, issues.
    • Share, reuse and leverage existing marketing assets: Like some marketing tools, SAS MOM allows you to create and reuse assets across various channels.
    • Manage project collaboration and execution: You are allowed to set up a workflow that helps move processes along without having to manage each step of the project.
    Incentivized
    Read full review
    Cons
    LiftIgniter
    • Manually controlling certain undesired results is not straight forward and seems to often result in a lower CTR or conversion rates.
    • The LI Dashboard has limited features.
    Read full review
    SAS
    • It would be good to have a Storyboard feature to summarize and tie together some of the dashboard metrics.
    • Missing feature: Hubspot CRM integration.
    Incentivized
    Read full review
    Alternatives Considered
    LiftIgniter
    It's the best. Our only other option was rolling out our own and LiftIgniter was easier to implement and performed better for related content.
    Read full review
    SAS
    No answers on this topic
    Return on Investment
    LiftIgniter
    • Increased time on site
    • Decreased bounce rate
    • 5-15% CTR for users which saw recommendations
    Read full review
    SAS
    No answers on this topic
    ScreenShots