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LiftIgniter Real-time Personalization Platform vs. Forma, now part of Snapchat

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    LiftIgniter Real-time Personalization Platform

    Score7.4 out of 10
    N/ALiftIgniter offers a real-time personalization platform that aims to empower marketers in eCommerce, Media and Consumer brands to leverage machine learning to deliver end to end personalization at scale for their consumers. The company says it helps enterprises transform their customer experiences across every touch point and deliver true customer centricity. Utilizing Augmented Intelligence, LiftIgniter promises to empower Marketing teams by offering both massive machine learning processing…N/A

    Forma, now part of Snapchat

    Score8 out of 10
    N/AForma was used to build photorealistic avatars, aiming to put the customer directly at the center of the shopping experience with a single photo, with the goal of grabbing their attention and helping them build confidence before buying. Forma was acquired and is now part of Snapchat.N/A
    Pricing
    LiftIgniter Real-time Personalization PlatformForma, now part of Snapchat
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    LiftIgniter Real-time Personalization PlatformForma, now part of Snapchat
    Free Trial
    NoYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Best Alternatives
    LiftIgniter Real-time Personalization PlatformForma, now part of Snapchat
    Small Businesses
    No answers on this topic
    No answers on this topic
    Medium-sized Companies
    Dynamic Yield
    Score8.9 out of 10
    Dynamic Yield
    Score8.9 out of 10
    Enterprises
    Dynamic Yield
    Score8.9 out of 10
    Dynamic Yield
    Score8.9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    LiftIgniter Real-time Personalization PlatformForma, now part of Snapchat
    Likelihood to Recommend
    7.4
    (3 ratings)
    8.2
    (1 ratings)
    User Testimonials
    LiftIgniter Real-time Personalization PlatformForma, now part of Snapchat
    Likelihood to Recommend
    LiftIgniter
    LiftIgniter is well suited for:
    • Media companies without the resources to develop their own content recommendations systems.
    • eCommerce companies who want to get product recommendations live onsite quickly.
    LiftIgniter is less appropriate:
    • Organizations with a shallow content set onsite.
    Read full review
    Snap, Inc. (Snapchat for Business)
    Very good for smaller stores, very easy to start and expand. Swimwear is a good use case, people want to know what they look like in swimwear. Also it works best on phones so it's good if customers shop on mobile. Not good if you are not on Shopify, it won't work. Also maybe not good for very high-end luxury brands, users who upload photos use their camera phones and not beautiful like models.
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    Pros
    LiftIgniter
    • It does a good job recommending content that is related to the current story a user is on.
    • It does a good job not recommending content the user has already viewed.
    • It does a good job being a recommendation engine for disparate sites with related content.
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    Snap, Inc. (Snapchat for Business)
    • Keep customers on my site for longer
    • Easy to try and expand, they use my existing product photos
    • Free unless you want a special design
    • Good support
    Read full review
    Cons
    LiftIgniter
    • Manually controlling certain undesired results is not straight forward and seems to often result in a lower CTR or conversion rates.
    • The LI Dashboard has limited features.
    Read full review
    Snap, Inc. (Snapchat for Business)
    • Takes a couple days to add products. Would be better if it were instant.
    • Only on Shopify. I told a friend who sells on Woo Commerce and it wouldn't work.
    Read full review
    Alternatives Considered
    LiftIgniter
    It's the best. Our only other option was rolling out our own and LiftIgniter was easier to implement and performed better for related content.
    Read full review
    Snap, Inc. (Snapchat for Business)
    We heard of 3D Look but needs 3D cameras, too expensive so didn't really try. True Fit is what many bigger companies use but it's expensive and doesn't work well
    Read full review
    Return on Investment
    LiftIgniter
    • Increased time on site
    • Decreased bounce rate
    • 5-15% CTR for users which saw recommendations
    Read full review
    Snap, Inc. (Snapchat for Business)
    • Very big impact on session time
    • Helps with getting store visitors. But I use the virtual fitting room in marketing
    • Any new business is good since it's free
    Read full review
    ScreenShots

    Forma, now part of Snapchat Screenshots

    Screenshot of Forma-enabled product pageScreenshot of Customer can choose from a diverse set of models, or upload their own photo - without leaving merchant's websiteScreenshot of Forma's admin dashboard to add tryon-enabled prodcuts, or to turn on or off any individual productScreenshot of Free and 1min to onboard! 5-star reviews on Shopify