LiveRamp vs. Precisely Spectrum Quality

For marketers or advertising agencies who are trying to find better ways to activate first party data to improve advertising performance, LiveRamp is the industry leading data onboarding platform. Once data is onboarded, it can be segmented in granular ways to create unique audience segments using boolean logic. LiveRamp is also well suited for identity resolution. LiveRamp will be a key player in the post-cookie world for advertisers and agencies. LiveRamp is an enterprise product for brands and agencies who invest heavily in paid media - if you aren't investing heavily in paid media and aren't investing in ad tech, LiveRamp probably isn't a good fit.

Incentivized

Syncsort Trillium Cloud is a system that helps us analyze, access, and even coordinate data, to issue us with details that may be hidden. Besides, Syncsort Trillium Cloud efficiently adopts new data sources, through extensive extraction procedures, which makes analytics more apprehensive. Finally, customers are reviewed with a 360-degree system, which critically facilitates the users with the demanded insights.

Incentivized

• The interface makes sense and is usable.
• Automated cleansing.
• Can assist in revenue generation for website.
• Great customer support.

Incentivized

• Syncsort Trillium Cloud offers a 360 degree clients review, for resourceful insight.
• Further, Syncsort Trillium Cloud integrates with numerous standard applications, all for extensive business insight.
• Finally, Syncsort Trillium Cloud processes data faster, and ensure there is controllable system evaluation.

Incentivized

• Better UI
• API connectivity
• More complex ETL processes

Incentivized

• Syncsort Trillium Cloud lacks the address verifying feature, which is attentive and cordial.
• Further, Syncsort Trillium Cloud has no location analyzer, making it complex to address the specific geographical scenarios.
• Lastly, Syncsort Trillium Cloud is not extensively known, which is a problem for many intended subscribers.

Incentivized

LiveRamp has become the industry leader in data onboarding, identity resolution, and data management. LiveRamp has grown faster than Neustar and the business model is more specialized than Neustar. LiveRamp has chosen to just focus on identity resolution, data onboarding, and data management, whereas Neustar has several business units and is less focused. For these reasons, we prefer using LiveRamp's technology over Neustar.

Incentivized

Syncsort Trillium Cloud has an accurate pinpointing of the customer's location, in over 200 countries. Further, Syncsort Trillium Cloud performs a quality data analytics procedure, which is scalable and efficient in supplementing business decisions. Lastly, Syncsort Trillium Cloud efficiently adopts new data sources, which is an elaborate way for advanced analytics.

Incentivized

• Has helped us to be able to monetize website.
• Saves us a lot of time and thus money.

Incentivized

• Syncsort Trillium Cloud has suitable customer review procedures, all outstanding in a 360 degree reviewing the plan.
• Besides, Syncsort Trillium Cloud helps us uncover the critical details that may have been hidden, more so those that concern the market.
• Finally, Syncsort Trillium Cloud deals with high technological solutions, that enhance or supplement the analytical proceedings in a company.

Incentivized