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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Maglr

    Score9 out of 10
    Mid-Size Companies (51-1,000 employees)
    Maglr is a cloud-based content creation platform that helps brands and organisations to create and publish visual interactive stories, without having to write a single line of code. Used for corporate communication (e.g. annual reports, digital magazines), content marketing (e.g. infographics, campaign pages) and sales enablement (e.g. brochures & presentations). Maglr has developed two content editors: a user friendly drag-and-drop

    $220

    Block editor incl. template library

    Olapic

    Score6 out of 10
    N/AOlapic is a content marketing tool specifically focused on visual marketing content. It allows a brand to locate, curate and publish user or fan photos into its own marketing material and website, sourcing many sites (e.g. Instagram, Twitter, Tumblr, Facebook, etc.), and sending select material omni-channel, using it in emails, print, in-store, or elsewhere. Olapic also provides measures for judging how effective your curation and user-generated content were in boosting conversions. Olapic was…N/A
    Pricing
    MaglrOlapic
    Editions & Modules
    Maglr Business
    $220.00
    Block editor incl. template library
    Maglr Pro
    $380.00
    Block & Pro editor incl. templates + extra features
    Maglr Enterprise
    $1000.00
    Pro + add-on modules i.e. Presenter & Proposal
    No answers on this topic
    Offerings
    Pricing Offerings
    MaglrOlapic
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup Fee$220 including one userNo setup fee
    Additional DetailsWith Maglr you pay monthly or opt for an annual license and get an extra month for free. No complicated contracts, a monthly license can be canceled any time. A 14-day free trial is available.—
    More Pricing Information
    Features
    MaglrOlapic
    Content Creation
    Comparison of Content Creation features of Maglr and Olapic
    Feature
    Maglr
    9.0
    1 Ratings
    14% above category average
    Olapic
    6.6
    4 Ratings
    17% below category average
    Ideation9.01 Ratings6.33 Ratings
    Approval workflows00 Ratings5.44 Ratings
    Content collaboration00 Ratings7.12 Ratings
    Content calendar00 Ratings7.01 Ratings
    Network for content licensing/production00 Ratings7.43 Ratings
    Content Publishing
    Comparison of Content Publishing features of Maglr and Olapic
    Feature
    Maglr
    9.0
    1 Ratings
    14% above category average
    Olapic
    6.7
    4 Ratings
    15% below category average
    Content hub9.01 Ratings6.13 Ratings
    Forms / Gated content9.01 Ratings6.12 Ratings
    Embedded CTAs9.01 Ratings6.73 Ratings
    Content distribution00 Ratings7.23 Ratings
    Content promotion00 Ratings7.02 Ratings
    Content automation00 Ratings7.43 Ratings
    Content Reporting & Analytics
    Comparison of Content Reporting & Analytics features of Maglr and Olapic
    Feature
    Maglr
    8.0
    1 Ratings
    8% above category average
    Olapic
    6.3
    4 Ratings
    16% below category average
    Content performance analytics8.01 Ratings6.13 Ratings
    Audience profiling and targeting00 Ratings6.02 Ratings
    Closed-loop tracking and reporting00 Ratings5.22 Ratings
    Campaign optimization dashboard00 Ratings7.02 Ratings
    Competitive analytics00 Ratings7.02 Ratings
    Best Alternatives
    MaglrOlapic
    Small Businesses
    Contently
    Score9.9 out of 10
    Contently
    Score9.9 out of 10
    Medium-sized Companies
    CoSchedule Marketing Suite
    Score10 out of 10
    CoSchedule Marketing Suite
    Score10 out of 10
    Enterprises
    PathFactory
    Score8.3 out of 10
    PathFactory
    Score8.3 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    MaglrOlapic
    Likelihood to Recommend
    9.0
    (1 ratings)
    5.6
    (4 ratings)
    User Testimonials
    MaglrOlapic
    Likelihood to Recommend
    Maglr
    Maglr is suited for: 1. Thought Leadership - Blog Posts ∙Point of View Papers. ∙White Papers. ∙Articles for the
    Media. ∙Interviews with
    Business Leaders. ∙Diversity and
    Inclusion Stories. 2. Documentation Services - Product Documentation
    and Release Notes ∙User Guides ∙Configuration and
    Installation Guide


    Quick Start Guides. 3. Event-Based Collateral ∙Speeches - Emcee Scripts ∙Interview/Moderator
    Q&A. ∙Standees ∙Posters/Banners ∙Danglers ∙Flyers/Giveaways ∙Logos


    Creative Themes 4. Interactive Assets - Videos (Motion
    Graphics) ∙Interactive Web Pages ∙Podcasts ∙GIFs ∙Webcasts and Webinars 5. Short Content - Social Media Posts ∙Creatives: Images, GIFs, Short Videos ∙Company Profiles or Leaders’ Bios
    Incentivized
    Read full review
    Monotype
    If your brand has a good amount of steady social content, and you like to show it on your site along with shoppable links at the catalog and also at the product level, Olapic is an easy to use utiilty and also allows you to render your Instagram feed shoppable. In our case, we had a very active social presence but did not leverage it directly for the customers to shop from it, so Olapic filled that need.
    Incentivized
    Read full review
    Pros
    Maglr
    • Creation of Content Strategy.
    • Creating Editorial Calendar.
    • Creating Content Structure.
    Incentivized
    Read full review
    Monotype
    • With Olapic, you can tag UGC and point out which of your products are in the photo, informing other consumers how your products can be used.
    • Olapic offers many out-of-the-box widgets for bringing the tool on to your website with minimal coding necessary.
    • Olapic makes it easy for consumers visiting your website to upload their own images and share their experiences with your products.
    Incentivized
    Read full review
    Cons
    Maglr
    • Creation of Marketing collateral.
    • Sales ennoblement pitches.
    • Pricing flexibility.
    Incentivized
    Read full review
    Monotype
    • It's a niche solution. If you're looking for niche, it's great. But if you're looking for an enterprise tool connected to many different systems and data solutions, it might not be for you.
    • The revenue analytics are not very reliable.
    • Price. This seems like it would be a great solution for medium size businesses, but the price is not feasible for the product.
    Incentivized
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    Alternatives Considered
    Maglr
    Maglr helped us by creating the content hub. 1. Getting dedicated content
    idealization, creation, and distribution engine that not only executes content
    strategies but also creates them and amplifies your brand voice. Powered by a
    team of content marketing experts, this is a one-stop for all your content
    needs. 2. Greater reach and stronger digital footprint with improved
    brand awareness.
    Incentivized
    Read full review
    Monotype
    We have not used many competitors, but we stick with Olapic because of the capabilities that it offers. We don't use much of the reporting functionality, but it is a great tool to allow for collaboration between team members. It also allows us options when it comes to sharing content on the website, as it has gallary-style plug ins to display UGC.
    Incentivized
    Read full review
    Return on Investment
    Maglr
    • Optimizing social media channels.
    • Deploying content marketing workflows.
    • Identifying the right distribution channels and platforms.
    Incentivized
    Read full review
    Monotype
    • In general, we are seeing customers react to the content and use the links for shopping on our site. Their analytics is perhaps more optimistic than I believe, but content is king, and customers like to see more images of the product in more sizes and situations
    • We are starting to make custom brand pages and landing pages for advertising campaigns, and it's always great to add believable UGC to those pages to showcase a brand's style and general feel.
    • Tracking our social content is a good way to get a more generalized feel of how the brand is tracking, and who is creating content regarding our brand, so that is a beneficial side effect of constantly monitoring our tags.
    Incentivized
    Read full review
    ScreenShots

    Maglr Screenshots

    Screenshot of Maglr Block editorScreenshot of Publications on every deviceScreenshot of Offline desktop app for presentationsScreenshot of Maglr drag-and-drop Block editorScreenshot of Maglr Pro editorScreenshot of Maglr dashboard and Google Analytics integration