TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Malomo

    Score10 out of 10
    N/AMalomo is an ecommerce customer loyalty platform that allows businesses to generate revenue and customer loyalty by turning shipment tracking into a marketing channel. Ecommerce businesses can create custom tracking pages that drive sales, product education, referrals, etc. Malomo offers insights into customer engagement and carrier performance

    $199

    per month

    Olapic

    Score6 out of 10
    N/AOlapic is a content marketing tool specifically focused on visual marketing content. It allows a brand to locate, curate and publish user or fan photos into its own marketing material and website, sourcing many sites (e.g. Instagram, Twitter, Tumblr, Facebook, etc.), and sending select material omni-channel, using it in emails, print, in-store, or elsewhere. Olapic also provides measures for judging how effective your curation and user-generated content were in boosting conversions. Olapic was…N/A
    Pricing
    MalomoOlapic
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    MalomoOlapic
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Features
    MalomoOlapic
    Content Creation
    Comparison of Content Creation features of Malomo and Olapic
    Feature
    Malomo
    -
    Ratings
    Olapic
    6.6
    4 Ratings
    17% below category average
    Ideation00 Ratings6.33 Ratings
    Approval workflows00 Ratings5.44 Ratings
    Content collaboration00 Ratings7.12 Ratings
    Content calendar00 Ratings7.01 Ratings
    Network for content licensing/production00 Ratings7.43 Ratings
    Content Publishing
    Comparison of Content Publishing features of Malomo and Olapic
    Feature
    Malomo
    -
    Ratings
    Olapic
    6.7
    4 Ratings
    15% below category average
    Content hub00 Ratings6.13 Ratings
    Forms / Gated content00 Ratings6.12 Ratings
    Embedded CTAs00 Ratings6.73 Ratings
    Content distribution00 Ratings7.23 Ratings
    Content promotion00 Ratings7.02 Ratings
    Content automation00 Ratings7.43 Ratings
    Content Reporting & Analytics
    Comparison of Content Reporting & Analytics features of Malomo and Olapic
    Feature
    Malomo
    -
    Ratings
    Olapic
    6.3
    4 Ratings
    16% below category average
    Audience profiling and targeting00 Ratings6.02 Ratings
    Closed-loop tracking and reporting00 Ratings5.22 Ratings
    Content performance analytics00 Ratings6.13 Ratings
    Campaign optimization dashboard00 Ratings7.02 Ratings
    Competitive analytics00 Ratings7.02 Ratings
    Best Alternatives
    MalomoOlapic
    Small Businesses
    Growave
    Score9.7 out of 10
    Contently
    Score9.9 out of 10
    Medium-sized Companies
    No answers on this topic
    CoSchedule Marketing Suite
    Score10 out of 10
    Enterprises
    No answers on this topic
    PathFactory
    Score8.3 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    MalomoOlapic
    Likelihood to Recommend
    10.0
    (1 ratings)
    5.6
    (4 ratings)
    User Testimonials
    MalomoOlapic
    Likelihood to Recommend
    Malomo
    Malomo is a no-brainer for any eCommerce company. It turns shipment tracking into a beautifully branded customer touchpoint and opens up a new retention marketing channel as new customers often check their tracks multiple times. All of this at an affordable price.
    Incentivized
    Read full review
    Monotype
    If your brand has a good amount of steady social content, and you like to show it on your site along with shoppable links at the catalog and also at the product level, Olapic is an easy to use utiilty and also allows you to render your Instagram feed shoppable. In our case, we had a very active social presence but did not leverage it directly for the customers to shop from it, so Olapic filled that need.
    Incentivized
    Read full review
    Pros
    Malomo
    • Shipment Tracking
    • Post-Purchase Cross-Sell
    • Content
    Incentivized
    Read full review
    Monotype
    • With Olapic, you can tag UGC and point out which of your products are in the photo, informing other consumers how your products can be used.
    • Olapic offers many out-of-the-box widgets for bringing the tool on to your website with minimal coding necessary.
    • Olapic makes it easy for consumers visiting your website to upload their own images and share their experiences with your products.
    Incentivized
    Read full review
    Cons
    Malomo
    • Platform not yet self-serve
    Incentivized
    Read full review
    Monotype
    • It's a niche solution. If you're looking for niche, it's great. But if you're looking for an enterprise tool connected to many different systems and data solutions, it might not be for you.
    • The revenue analytics are not very reliable.
    • Price. This seems like it would be a great solution for medium size businesses, but the price is not feasible for the product.
    Incentivized
    Read full review
    Alternatives Considered
    Malomo
    Malomo was taking a much more holistic, customer/marketing-centric approach at a comparable price to AfterShip which primarily offered basic landing page functionality and internal tools. Malomo opens up a new marketing channel for existing customers which is extremely valuable as there are only a handful of channels that can be used effectively in this arena.
    Incentivized
    Read full review
    Monotype
    We have not used many competitors, but we stick with Olapic because of the capabilities that it offers. We don't use much of the reporting functionality, but it is a great tool to allow for collaboration between team members. It also allows us options when it comes to sharing content on the website, as it has gallary-style plug ins to display UGC.
    Incentivized
    Read full review
    Return on Investment
    Malomo
    • Less CX Tickets About Shipment Tracking
    • New Cross-Sell Revenue
    Incentivized
    Read full review
    Monotype
    • In general, we are seeing customers react to the content and use the links for shopping on our site. Their analytics is perhaps more optimistic than I believe, but content is king, and customers like to see more images of the product in more sizes and situations
    • We are starting to make custom brand pages and landing pages for advertising campaigns, and it's always great to add believable UGC to those pages to showcase a brand's style and general feel.
    • Tracking our social content is a good way to get a more generalized feel of how the brand is tracking, and who is creating content regarding our brand, so that is a beneficial side effect of constantly monitoring our tags.
    Incentivized
    Read full review
    ScreenShots