Mediaocean Prisma vs. WideOrbit

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Mediaocean Prisma
Score 9.8 out of 10
N/A
As part of Mediaocean, Prisma enables advanced, AI-driven media buying, optimization, and execution. The platform connects brands, agencies, suppliers, data providers, and ad tech partners within a unified end-to-end workflow across all channels.N/A
WideOrbit
Score 6.0 out of 10
N/A
WideOrbit offers sell-side ad management solutions for media companies, including programmatic capabilities for TV, radio and the web.N/A
Pricing
Mediaocean PrismaWideOrbit
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Mediaocean PrismaWideOrbit
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsContact vendor for pricing information.
More Pricing Information
Community Pulse
Mediaocean PrismaWideOrbit
Features
Mediaocean PrismaWideOrbit
Ad Network Integration
Comparison of Ad Network Integration features of Product A and Product B
Mediaocean Prisma
-
Ratings
WideOrbit
7.0
1 Ratings
4% below category average
Data Transfer00 Ratings7.01 Ratings
DSP integration00 Ratings7.01 Ratings
Ad Campaigns
Comparison of Ad Campaigns features of Product A and Product B
Mediaocean Prisma
-
Ratings
WideOrbit
7.8
2 Ratings
1% below category average
Ad deployment00 Ratings7.02 Ratings
Display advertising00 Ratings8.01 Ratings
Ad display and retargeting segmentation00 Ratings8.01 Ratings
Sequence targeting00 Ratings8.01 Ratings
Ad Reporting & Analytics
Comparison of Ad Reporting & Analytics features of Product A and Product B
Mediaocean Prisma
-
Ratings
WideOrbit
7.8
2 Ratings
1% above category average
Ad dashboards00 Ratings8.01 Ratings
Ad performance reports00 Ratings10.02 Ratings
Ad conversion tracking00 Ratings6.01 Ratings
Ad attribution reporting00 Ratings7.01 Ratings
Cross-channel ad management00 Ratings6.02 Ratings
Ad forecasting and optimization00 Ratings10.02 Ratings
Best Alternatives
Mediaocean PrismaWideOrbit
Small Businesses
Mautic
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Score 10.0 out of 10
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Criteo Commerce Growth
Score 8.0 out of 10
Medium-sized Companies
The Trade Desk
The Trade Desk
Score 9.0 out of 10
The Trade Desk
The Trade Desk
Score 9.0 out of 10
Enterprises
Criteo Commerce Growth
Criteo Commerce Growth
Score 8.0 out of 10
Criteo Commerce Growth
Criteo Commerce Growth
Score 8.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Mediaocean PrismaWideOrbit
Likelihood to Recommend
10.0
(1 ratings)
10.0
(3 ratings)
Support Rating
10.0
(1 ratings)
-
(0 ratings)
User Testimonials
Mediaocean PrismaWideOrbit
Likelihood to Recommend
Mediaocean
The perfect tool for a team looking to bring social, Amazon, or OTT in-house.
Read full review
WideOrbit
I think for the purpose of our business, WideOrbit is one of the better systems I have worked on. No system is every perfect, but WideOrbit seems to be a lot better than the system we've worked on in the past. The fact that it is able to integrate other third-party systems into it is also very helpful. We have recently moved to a new avail system for our sales executives, and the fact that they can easily transfer avails and schedules into the order system in WideOrbit is very helpful.
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Pros
Mediaocean
  • Co-op budget management
  • Audience targeting
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WideOrbit
  • Wide Orbit offers a wide variety of reports, as a user- you are able to maximize these to your advantage and include as much or as little information as necessary for internal use or for your clients.
  • It's fantastic to be able to reference all of our orders in one place and track completion process from order entry to approvals and actual air time/run dates
  • Very user friendly and efficient to use.
  • The Revenue Reports are especially wonderful, and can be sorted according to whatever perimeters you desire.
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Cons
Mediaocean
  • Amazon bidding
  • Syncing more audience in OTT
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WideOrbit
  • Would love to see the inventory codes in the drop-down menu stick like breaks and weeks..and not have to re-select each time for a report
  • would like to have better functionality when exporting to XL or to PDF. Formatting could use improvement with output
  • offer a monthly calendar of training opportunities like Nielsen offers
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Support Rating
Mediaocean
Team is always very responsive from the account manager to the C-Level.
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WideOrbit
No answers on this topic
Alternatives Considered
Mediaocean
Not what we were looking for to scale.
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WideOrbit
I would say that WideOrbit is much better than Pilat in terms of its ease of use. One major factor was that WideOrbits customer support is stateside and easily reachable if help is needed. Pilat was located in Europe I believe and getting assistance was very hard. As far as just the overall day to day usage, WideOrbit is leaps and bounds better in the area of functionality
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Return on Investment
Mediaocean
  • Increased ROAS in social media buys
  • Increased audience segmentation
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WideOrbit
  • The system doesn't seem to work well with any of our digital platforms. For example, we can input an order and track an approval process through our finance system and see the invoice, but actual execution of any digital assets are NOT done through Wide Orbit
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ScreenShots