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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Novi Survey

    Score8 out of 10
    N/ANovi Survey offers both a hosted cloud deployment and an on-premise installable survey software for businesses of any size.N/A

    Lighthouse Studio

    Score10 out of 10
    N/ASawtooth Software headquartered in Provo offers the Lighthouse Studio survey research tool as an advanced platform for Conjoint Analysis and MaxDiff. With it, users can create balanced experimental designs hand-in-hand with traditional survey questions.N/A
    Pricing
    Novi SurveyLighthouse Studio
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Novi SurveyLighthouse Studio
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Features
    Novi SurveyLighthouse Studio
    Survey Format & Appearance
    Comparison of Survey Format & Appearance features of Novi Survey and Sawtooth Lighthouse Studio
    Feature
    Novi Survey
    6.3
    1 Ratings
    24% below category average
    Sawtooth Lighthouse Studio
    6.5
    1 Ratings
    21% below category average
    Survey templates6.01 Ratings00 Ratings
    Themes6.01 Ratings6.01 Ratings
    Custom logo/branding7.01 Ratings7.01 Ratings
    Survey Content
    Comparison of Survey Content features of Novi Survey and Sawtooth Lighthouse Studio
    Feature
    Novi Survey
    8.7
    1 Ratings
    2% above category average
    Sawtooth Lighthouse Studio
    9.0
    1 Ratings
    5% above category average
    Changes to live survey9.01 Ratings8.01 Ratings
    Question design help9.01 Ratings9.01 Ratings
    Multiple question types8.01 Ratings10.01 Ratings
    Survey Logic
    Comparison of Survey Logic features of Novi Survey and Sawtooth Lighthouse Studio
    Feature
    Novi Survey
    9.0
    1 Ratings
    7% above category average
    Sawtooth Lighthouse Studio
    10.0
    1 Ratings
    18% above category average
    Survey logic flexibility9.01 Ratings10.01 Ratings
    Survey Reporting & Analytics
    Comparison of Survey Reporting & Analytics features of Novi Survey and Sawtooth Lighthouse Studio
    Feature
    Novi Survey
    8.6
    1 Ratings
    6% above category average
    Sawtooth Lighthouse Studio
    6.0
    1 Ratings
    30% below category average
    Response tracking9.01 Ratings6.01 Ratings
    Data export9.01 Ratings4.01 Ratings
    Standard reports9.01 Ratings5.01 Ratings
    Custom reports9.01 Ratings00 Ratings
    Analytics7.01 Ratings9.01 Ratings
    Survey Administration & Security
    Comparison of Survey Administration & Security features of Novi Survey and Sawtooth Lighthouse Studio
    Feature
    Novi Survey
    8.0
    1 Ratings
    8% below category average
    Sawtooth Lighthouse Studio
    10.0
    1 Ratings
    15% above category average
    Access controls8.01 Ratings10.01 Ratings
    Compliance8.01 Ratings10.01 Ratings
    Survey Distribution
    Comparison of Survey Distribution features of Novi Survey and Sawtooth Lighthouse Studio
    Feature
    Novi Survey
    7.0
    1 Ratings
    14% below category average
    Sawtooth Lighthouse Studio
    10.0
    1 Ratings
    21% above category average
    Respondent restrictions7.01 Ratings10.01 Ratings
    Best Alternatives
    Novi SurveyLighthouse Studio
    Small Businesses
    Jotform
    Score8.5 out of 10
    Jotform
    Score8.5 out of 10
    Medium-sized Companies
    Qualaroo
    Score7 out of 10
    Qualaroo
    Score7 out of 10
    Enterprises
    QuestionPro
    Score9.2 out of 10
    QuestionPro
    Score9.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Novi SurveyLighthouse Studio
    Likelihood to Recommend
    8.0
    (1 ratings)
    9.0
    (1 ratings)
    Usability
    -
    (0 ratings)
    8.0
    (1 ratings)
    Support Rating
    -
    (0 ratings)
    10.0
    (1 ratings)
    User Testimonials
    Novi SurveyLighthouse Studio
    Likelihood to Recommend
    Novi Survey
    Novi Survey works really well as a cost-effective option for companies looking to provide surveys and polls to a larger audience. The cost helps provide a great incentive for users to learn the (more complicated) service and save previous templates to save time in the future. The platform enables users the opportunity to export survey / poll results to other formats (such as excel) and quantify the data more effectively. The platform does struggle in immediate availability for users - as there is a larger learning curve compared to other options out in the market. So, if one is looking for immediate speed and accessibility to a platform, they may want to look for another option. However, if there is a dedicated user who is willing to train and improve, then this may be the platform for you.
    Incentivized
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    Sawtooth Software
    Anyone wanting to design and analyze advanced studies, particularly those that incorporate discrete choice modeling (such as MaxDiff and / or Conjoint) should be using Sawtooth Lighthouse Studio. The capabilities and flexibility offered by this platform for these choices is far beyond any other platform I am aware of. It is less appropriate where you need the survey tool to 'play well with others.' Two examples: 1) pulling in live data streams so they can be cleaned and visualized. 2) Integrating into any service where an API call is appropriate such as adding / removing people from a mailing list, incentive management tool, or qualitative community tool.
    Incentivized
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    Pros
    Novi Survey
    • Novi Survey does a fantastic job of allowing users to create nearly unlimited templates for future use.
    • The tool allows users to create surveys that work well for a variety of platforms including mobile applications
    • The platform is extremely cost-effective. My company is extremely large and the average per-user cost is incredibly efficient
    Incentivized
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    Sawtooth Software
    • Powerful programming capabilities
    • Advanced analysis
    • Fantastic customer and technical support
    • Good documentation
    Incentivized
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    Cons
    Novi Survey
    • The user-interface of Novi Survey is rather dated. There are many other survey tools that look more up to date.
    • One has to spend a significantly larger amount of time in order to create surveys. The platform is much more manual than others.
    • There is a lack of pre-made templates that can help new users out - especially among most standard types of surveys.
    Incentivized
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    Sawtooth Software
    • They could focus on integrating API type functionality
    • I would love if the data came out labeled
    • I am not a fan of the 'limited' time a study can stay up. This causes issues with longitudinal studies.
    Incentivized
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    Usability
    Novi Survey
    No answers on this topic
    Sawtooth Software
    It is incredibly powerful, very rhobust and has fantastic support. The only reasons I'm not giving it a higher rating are 1) There is a very steep learning curve when it comes to designing more complex studies. 2) It is difficult to get Sawtooth Lighthouse Studio to 'talk' to other systems as the Perl upon which it is built is not really designed to work with API calls, etc.
    Incentivized
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    Support Rating
    Novi Survey
    No answers on this topic
    Sawtooth Software
    I cannot explain how great the support team is. They are prompt and very thorough in their responses.
    Incentivized
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    Alternatives Considered
    Novi Survey
    My company decided on primarily using Novi Survey based on the affordable rate for a large organization. Novi Survey is a quality survey / poll builder that aims for the more manual user. The platform works well in a variety of contexts and has plenty of options to help differentiate and brand your material appropriately. Novi Survey does not have all the bells and whistles directly out of the box but offers a toolkit fit for creating quality content and efficiently extracting the results.
    Incentivized
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    Sawtooth Software
    While QuestioPro has the capability to build surveys and even do some advanced analysis, it is less powerful (and less intuitive) than Sawtooth Lighthouse Studio. It cannot handle studies with the complexity we are used to designing. The CMNTY Platform was initially sold to us as a combined Quant / Qual platform, but we found very quickly that the quant side of it is extremely limited.
    Incentivized
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    Return on Investment
    Novi Survey
    • Effective survey tool for an affordable price
    • Learning the platform has increased end-user knowledge about survey logic
    • Novi Survey offers compatibility between both desktop and mobile platforms - increasing accessibility for responses
    Incentivized
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    Sawtooth Software
    • Our business is survey data so we rely heavily on sawtooth
    • The advanced design and analytics are incredibly useful
    • Negative - I wish it would work natively with API calls
    Incentivized
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    ScreenShots