Olapic is a content marketing tool specifically focused on visual marketing content. It allows a brand to locate, curate and publish user or fan photos into its own marketing material and website, sourcing many sites (e.g. Instagram, Twitter, Tumblr, Facebook, etc.), and sending select material omni-channel, using it in emails, print, in-store, or elsewhere. Olapic also provides measures for judging how effective your curation and user-generated content were in boosting conversions. Olapic was…
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Piktochart
Score7.7 out of 10
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Piktochart is a publication suite for infographics, presentations, and print (e.g. posters, flyers, etc), from the Malaysian company of the same name.
$24
per month
Pricing
Olapic
Piktochart
Editions & Modules
No answers on this topic
Pro
$24
per user, per month*
Nonprofit Pro
$39.99
per year
Nonprofit Team
$199.95
per year (5 seats)
Enterprise
Custom
Offerings
Pricing Offerings
Olapic
Piktochart
Free Trial
No
Yes
Free/Freemium Version
No
Yes
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
—
Discount available for annual pricing.
More Pricing Information
Features
Olapic
Piktochart
Content Creation
Comparison of Content Creation features of Olapic and Piktochart
Feature
Olapic
6.6
4 Ratings
17% below category average
Piktochart
-
Ratings
Ideation
6.33 Ratings
00 Ratings
Approval workflows
5.44 Ratings
00 Ratings
Content collaboration
7.12 Ratings
00 Ratings
Content calendar
7.01 Ratings
00 Ratings
Network for content licensing/production
7.43 Ratings
00 Ratings
Content Publishing
Comparison of Content Publishing features of Olapic and Piktochart
Feature
Olapic
6.7
4 Ratings
15% below category average
Piktochart
-
Ratings
Content hub
6.13 Ratings
00 Ratings
Forms / Gated content
6.12 Ratings
00 Ratings
Embedded CTAs
6.73 Ratings
00 Ratings
Content distribution
7.23 Ratings
00 Ratings
Content promotion
7.02 Ratings
00 Ratings
Content automation
7.43 Ratings
00 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Olapic and Piktochart
If your brand has a good amount of steady social content, and you like to show it on your site along with shoppable links at the catalog and also at the product level, Olapic is an easy to use utiilty and also allows you to render your Instagram feed shoppable. In our case, we had a very active social presence but did not leverage it directly for the customers to shop from it, so Olapic filled that need.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Piktochart is great for designing infographics that require detailed information to be presented in a visually pleasing way. The fact that infographics are automatically split into segments, or 'blocks' helps with designing professional looking content quickly. There is also a wide range of templates that can be used so there's no need to start from scratch.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
It's a niche solution. If you're looking for niche, it's great. But if you're looking for an enterprise tool connected to many different systems and data solutions, it might not be for you.
The revenue analytics are not very reliable.
Price. This seems like it would be a great solution for medium size businesses, but the price is not feasible for the product.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
We have not used many competitors, but we stick with Olapic because of the capabilities that it offers. We don't use much of the reporting functionality, but it is a great tool to allow for collaboration between team members. It also allows us options when it comes to sharing content on the website, as it has gallary-style plug ins to display UGC.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Piktochart is cheaper than Canva, and better for building long-form infographics that require a large amount of data to be presented visually. It is also much easier to learn for new team members than Pixlr
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
In general, we are seeing customers react to the content and use the links for shopping on our site. Their analytics is perhaps more optimistic than I believe, but content is king, and customers like to see more images of the product in more sizes and situations
We are starting to make custom brand pages and landing pages for advertising campaigns, and it's always great to add believable UGC to those pages to showcase a brand's style and general feel.
Tracking our social content is a good way to get a more generalized feel of how the brand is tracking, and who is creating content regarding our brand, so that is a beneficial side effect of constantly monitoring our tags.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info