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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Olapic

    Score6 out of 10
    N/AOlapic is a content marketing tool specifically focused on visual marketing content. It allows a brand to locate, curate and publish user or fan photos into its own marketing material and website, sourcing many sites (e.g. Instagram, Twitter, Tumblr, Facebook, etc.), and sending select material omni-channel, using it in emails, print, in-store, or elsewhere. Olapic also provides measures for judging how effective your curation and user-generated content were in boosting conversions. Olapic was…N/A

    rasa.io

    Score9.8 out of 10
    N/Arasa.io uses Artificial Intelligence to automate the creating, curating, and sending process of an email newsletter. The rasa.io AI hand-picks the most relevant articles so no two emails are the same, as that the rasa.io newsletter evolves to send curated content specific to each individual person's interests. With topical insights on what customers are actually interested in gathered from the AI, it can be used to inform an organization’s own content strategy.

    $190

    per month

    Pricing
    Olapicrasa.io
    Editions & Modules
    No answers on this topic
    Plus
    $190
    per month per user
    Pro
    $490
    per month per user
    Offerings
    Pricing Offerings
    Olapicrasa.io
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional Details—The prices listed are based on the Annual plans. There is a contact limit dependent on the plan selected, with the option to purchase additional contacts.
    More Pricing Information
    Features
    Olapicrasa.io
    Content Creation
    Comparison of Content Creation features of Olapic and rasa.io
    Feature
    Olapic
    6.6
    4 Ratings
    17% below category average
    rasa.io
    -
    Ratings
    Ideation6.33 Ratings00 Ratings
    Approval workflows5.44 Ratings00 Ratings
    Content collaboration7.12 Ratings00 Ratings
    Content calendar7.01 Ratings00 Ratings
    Network for content licensing/production7.43 Ratings00 Ratings
    Content Publishing
    Comparison of Content Publishing features of Olapic and rasa.io
    Feature
    Olapic
    6.7
    4 Ratings
    15% below category average
    rasa.io
    -
    Ratings
    Content hub6.13 Ratings00 Ratings
    Forms / Gated content6.12 Ratings00 Ratings
    Embedded CTAs6.73 Ratings00 Ratings
    Content distribution7.23 Ratings00 Ratings
    Content promotion7.02 Ratings00 Ratings
    Content automation7.43 Ratings00 Ratings
    Content Reporting & Analytics
    Comparison of Content Reporting & Analytics features of Olapic and rasa.io
    Feature
    Olapic
    6.3
    4 Ratings
    16% below category average
    rasa.io
    -
    Ratings
    Audience profiling and targeting6.02 Ratings00 Ratings
    Closed-loop tracking and reporting5.22 Ratings00 Ratings
    Content performance analytics6.13 Ratings00 Ratings
    Campaign optimization dashboard7.02 Ratings00 Ratings
    Competitive analytics7.02 Ratings00 Ratings
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Olapic and rasa.io
    Feature
    Olapic
    -
    Ratings
    rasa.io
    9.2
    2 Ratings
    14% above category average
    Dynamic content00 Ratings10.02 Ratings
    Ability to test dynamic content00 Ratings8.02 Ratings
    Email deliverability reporting00 Ratings9.62 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Olapic and rasa.io
    Feature
    Olapic
    -
    Ratings
    rasa.io
    8.0
    1 Ratings
    5% above category average
    Dashboards00 Ratings8.01 Ratings
    Best Alternatives
    Olapicrasa.io
    Small Businesses
    Contently
    Score9.9 out of 10
    Mad Mimi
    Score10 out of 10
    Medium-sized Companies
    CoSchedule Marketing Suite
    Score10 out of 10
    Campaign Monitor by Marigold
    Score9 out of 10
    Enterprises
    PathFactory
    Score8.3 out of 10
    Emma by Marigold
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Olapicrasa.io
    Likelihood to Recommend
    5.6
    (4 ratings)
    9.6
    (2 ratings)
    User Testimonials
    Olapicrasa.io
    Likelihood to Recommend
    Monotype
    If your brand has a good amount of steady social content, and you like to show it on your site along with shoppable links at the catalog and also at the product level, Olapic is an easy to use utiilty and also allows you to render your Instagram feed shoppable. In our case, we had a very active social presence but did not leverage it directly for the customers to shop from it, so Olapic filled that need.
    Incentivized
    Read full review
    rasa.io
    For a small business wanting a way to send an affordable, weekly e-newsletter, rasa.io can't be beaten.
    Incentivized
    Read full review
    Pros
    Monotype
    • With Olapic, you can tag UGC and point out which of your products are in the photo, informing other consumers how your products can be used.
    • Olapic offers many out-of-the-box widgets for bringing the tool on to your website with minimal coding necessary.
    • Olapic makes it easy for consumers visiting your website to upload their own images and share their experiences with your products.
    Incentivized
    Read full review
    rasa.io
    • Automatically curates content for each news letter
    • Scrapes our weekly blog and adds the articles to the weekly newsletter
    • Automatically takes new contacts from our CRM and adds them to the distribution list
    Incentivized
    Read full review
    Cons
    Monotype
    • It's a niche solution. If you're looking for niche, it's great. But if you're looking for an enterprise tool connected to many different systems and data solutions, it might not be for you.
    • The revenue analytics are not very reliable.
    • Price. This seems like it would be a great solution for medium size businesses, but the price is not feasible for the product.
    Incentivized
    Read full review
    rasa.io
    • Cannot be edited easily from a tablet or mobile device. Desktop is needed
    • You have to be very precise when toggling articles or you'll hyperlink to another page
    • Would like to see more robust integration with Keap - specifically the ability to work with contact tags to add or remove recipients from the distribution list
    Incentivized
    Read full review
    Alternatives Considered
    Monotype
    We have not used many competitors, but we stick with Olapic because of the capabilities that it offers. We don't use much of the reporting functionality, but it is a great tool to allow for collaboration between team members. It also allows us options when it comes to sharing content on the website, as it has gallary-style plug ins to display UGC.
    Incentivized
    Read full review
    rasa.io
    No answers on this topic
    Return on Investment
    Monotype
    • In general, we are seeing customers react to the content and use the links for shopping on our site. Their analytics is perhaps more optimistic than I believe, but content is king, and customers like to see more images of the product in more sizes and situations
    • We are starting to make custom brand pages and landing pages for advertising campaigns, and it's always great to add believable UGC to those pages to showcase a brand's style and general feel.
    • Tracking our social content is a good way to get a more generalized feel of how the brand is tracking, and who is creating content regarding our brand, so that is a beneficial side effect of constantly monitoring our tags.
    Incentivized
    Read full review
    rasa.io
    • We get comments weekly about how much recipients like the newsletter
    • There's no solid way to accurately calculate ROI but we've noticed an uptick in the number of long-term nurture prospects that have become clients. All receive the rasa newsletter.
    Incentivized
    Read full review
    ScreenShots

    rasa.io Screenshots

    Screenshot of newsletter customization, that can be used to to fit branding using email templates.Screenshot of the interface to boost, select, and send articles to readers.Screenshot of rasa.io analytics.Screenshot of multiple newsletter management.