OpenText WEM vs. Squiz Digital Experience Platform

Areas where OpenText WEM is well suited 1. Improved digital/web presence of the organization's leaders globally. 2. Established the leaders as go-to experts for thought leadership and domain knowledge among C-level executives of related industries. 3. Amplified the client’s marketing and branding efforts. 4. Customer engagement reflected by interaction count on social media—likes,comments and conversations.

Incentivized

Working with a large amount of web content where there is a need to focus on related content.

• Easier management of websites.
• Integrates well with Portal to deliver news, working like a blog.

Incentivized

• Speed and efficiency
• Roles and content control
• Related content

• It's unable to connect user accounts so that accounts are set and utilize a single sign-in.

Incentivized

• User Interface was good but heavy, with Java powering the backbone I recall finding this somewhat troublesome at the time.

I don't work with Squiz any more so it's difficult to say, that said, the site is still running on the same CMS so obviously it's still considered a great platform

We have choosen OpenText WEM against other vendors because : 1. Helped client reinforce brand image
through unique design language and templatization of collaterals, consistent
messaging, and regular competitor benchmarking. 2. Enables lead generation through
high-quality gated collateral, product videos, etc. 3. Senior management and sales lead meet
client regularly for project review meetings and feedback on engagement

Incentivized

Easier to work with

• Improved online engagement.
• Speeds up our digital transformation my the day.
• Modernizing our web content management system.

Incentivized

• Having a single powerful CMS platform that would integrate a number of organisations that had recently merged - Squiz was a big part of bringing our web architecture together gracefully.
• Increased employee efficiency