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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    OptinMonster

    Score9.1 out of 10
    N/AOptinMonster is an ecommerce popup builder and conversion tool from Wordpress plugin specialist Awesome Motive headquartered in Florida.

    $7

    per month (billed annually)

    Picreel

    Score9.1 out of 10
    N/AAutomated marketing technology that provides an opportunity to extract value from abandoning visitors. Picreel is a solution that aims to make it easy to add exit Popups, website Overlays, onsite messages , nano bars & surveys to a website. It is based on automated customer capture technology called exit intent. Picreel is a marketing tool that helps in increasing site retention, reduce shopping cart abandonment,…

    $0

    Pricing
    OptinMonsterPicreel
    Editions & Modules
    Basic
    $7
    per month billed annually
    Plus
    $19
    per month billed annually
    Pro
    $29
    per month billed annually
    Growth
    $49
    per month billed annually
    Free Plan
    $0
    5,000 visitors/month
    Business Plan
    $9.99
    10,000 visitors/month
    Offerings
    Pricing Offerings
    OptinMonsterPicreel
    Free Trial
    NoYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional Details——
    More Pricing Information
    Community Pulse
    OptinMonsterPicreel
    Considered Both Products
    OptinMonster
    No answer on this topic
    Picreel
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    100%
    Would buy again
    6 Answers
    Delivers good value for the price
    No answers on this topic
    83%
    Delivers good value for the price
    5 Answers
    Happy with the feature set
    No answers on this topic
    100%
    Happy with the feature set
    6 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    100%
    Lived up to sales and marketing promises
    6 Answers
    Implementation went as expected
    No answers on this topic
    83%
    Implementation went as expected
    5 Answers
    Features
    OptinMonsterPicreel
    Conversion Rate Optimization
    Comparison of Conversion Rate Optimization features of OptinMonster and Picreel
    Feature
    OptinMonster
    5.0
    1 Ratings
    26% below category average
    Picreel
    -
    Ratings
    A/B tests5.01 Ratings00 Ratings
    Best Alternatives
    OptinMonsterPicreel
    Small Businesses
    Thrive Leads
    Score9.4 out of 10
    Thrive Leads
    Score9.4 out of 10
    Medium-sized Companies
    No answers on this topic
    No answers on this topic
    Enterprises
    No answers on this topic
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    OptinMonsterPicreel
    Likelihood to Recommend
    9.0
    (3 ratings)
    9.1
    (6 ratings)
    Usability
    7.0
    (2 ratings)
    -
    (0 ratings)
    Support Rating
    10.0
    (2 ratings)
    -
    (0 ratings)
    User Testimonials
    OptinMonsterPicreel
    Likelihood to Recommend
    OptinMonster
    OptinMonster is a perfect tool for companies that want to convert website visitors that leave without providing any information. Having more email addresses gives you more prospects to sell your products and services. You can use OptinMonster campaigns to generate leads on blog pages that normally lack a call to action, or use them to capture abandoning visitors on important product or service pages. It is generally a pop-up software, so it can't necessarily replace any plugin or software that handles web forms.
    Incentivized
    Read full review
    Picreel
    Onboarding and success managers are available only in some plans. I hope they offer a successful manager on every plan in the future.
    Read full review
    Pros
    OptinMonster
    • Lots of pre-designed campaigns to choose from that are fully customizable.
    • Customizable CSS for each campaign is built in.
    Incentivized
    Read full review
    Picreel
    • The A/B testing feature is a godsend.
    • It has helped me determine what popup designs and copy work better to get results.
    • The huge number of templates sorted in various categories helps create amazing popups quickly.
    Read full review
    Cons
    OptinMonster
    • Analytics is probably the area for the biggest improvement. Other than showing how the number of visitors, number of conversions, and conversion rate, there isn't much else to the native analytics. It would be nice to see campaign metrics side by side. Otherwise, you have to view one campaign at a time. In the history of conversions graph, it doesn't overlay website traffic or show how the conversion rate has changed over time.
    • The only other area that may use improvement is their capable integrations. There are a few that are not provided, such as Kartra and Salesforce.
    Incentivized
    Read full review
    Picreel
    • A/B testing is good but the analytics and comparison feature when we A/B test the popups to check the campaign results need improvements.
    • As an e-commerce owner, leads are everything for our marketers to run campaigns and boost conversions. Picreel proved to be a great lead generation tool as we targeted website visitors with interactive pop ups at the right time. This helped us in reducing cart abandonment rates and we also witnessed an increase in our newsletter subscribers.
    Read full review
    Usability
    OptinMonster
    I don't change the pop up texts and leave the service to work without tinkering. I don't particularly like the dashboard elements and design functionality. But the product does exactly what it is designed for.
    Incentivized
    Read full review
    Picreel
    No answers on this topic
    Support Rating
    OptinMonster
    I don't often need to contact their support team since their tools are quite easy to use and their documentation is well written. On the few occasions I haven't been able to find an answer on my own, their team was happy to help out in a timely manner.
    Incentivized
    Read full review
    Picreel
    No answers on this topic
    Alternatives Considered
    OptinMonster
    Bitly link tracking can show us how content is resonating with our different audiences. Links do direct traffic to websites where a new visitor can be invited to subscribe to a newsletter. We can see a spike in traffic on a certain link and this can be connected to new subscriber growth as visitors react to the OptinMonster plugin. The two products co-exist effectively.
    Incentivized
    Read full review
    Picreel
    Picreel is working fine for me as it is but could include the scope for a more detailed self-help guide or FAQ section. This would reduce my need to contact the customer service panel for issues that are slightly more complex.
    Incentivized
    Read full review
    Return on Investment
    OptinMonster
    • For several clients that we have implemented OptinMonster for, we have had a significant increase in leads, which keeps our clients happy and we retain the business.
    • Campaigns are quick to set up, so it saves us significant time versus having to go to a web developer to build pop-ups or web forms. We can add something that goes "on top" of the website and turn it on and off with ease or change display rules to adjust how we want to use it.
    Incentivized
    Read full review
    Picreel
    • A positive is it helps me to boost my conversion rate on the website.
    • Needs to improve in dashboard
    Read full review
    ScreenShots

    Picreel Screenshots

    Screenshot of Picreel Popup BuilderScreenshot of Picreel : Template ExampleScreenshot of Analytics DashboardScreenshot of Popup Customization