We find Persana AI effective for outreach. One of the benefits is the speed with which we can now launch campaigns. Earlier, preparing prospect lists, enriching data, and gathering context used to take time. With Persana AI, this process has become faster for sure. Building the audience campaigns have also became quite easier for us. The tool isn’t really built for ROI calculation, and that’s something we’ve noticed in our usage.
with Startdeliver, we could instantly know what are clients are doing in our platform, even our salesteam testing out prospects. this is such an invaluable insight to have. And by also adding an integration to a CRM, this is just a cheat code done so simply, that competitors can only look in awe.
Not necessarily a bad thing, but being so simple, it could contain even more advanced features for "customer success", but however, the reason you really use Startdeliver is for its simplicity
could be slightly more distinct separation between customers and internal user (you confuse what is what sometimes)
I don't fully understand the naming and logic about their new packages, but this is subjective opinion
Some features, like filtering and finding leads, are pretty simple, but others take a bit of time to figure out. For someone new, the UI can feel a little overwhelming at first. Once you spend some time with it, it gets smoother, but it’s not as easy or intuitive as it could be.
from its incredible UI/X, to its easy to use features, to its native integrations, and to its overall approach to easily keep track of your customer success function as such - if you are not using Startdeliver as a CS team - you must be doing something wrong, so don't hesitate.
Both the tools offer similar features for things like data enrichment and prospecting. But the main reason to go with Persana AI was cost. Even though Clay is also a strong tool, Persana AI gave us a good balance of functionality and price, so we decided to go with it.
Planhat might be a unicorn headed platform with incredible functions and features as well, but in reality, who will really use all of those features? Most CS teams just wants simplicity, not for things to become rocket science. Stay simple and go for a platform that will keep you grounded to the hardcore basics, and let your CS team do the rest.
