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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    PLANOLY

    Score7.5 out of 10
    N/APLANOLY is a social marketing platform boasting over 5 million users to visually plan, schedule, and measure performance across Instagram and Pinterest.

    $16

    per month

    SocialPilot

    Score8.8 out of 10
    N/ASocialPilot, a group.one solution (acquired 2025) offers a centralized platform for managing different social media channels and publishing across the channels simultaneously.

    $30

    per month

    Pricing
    PLANOLYSocialPilot
    Editions & Modules
    Social Planner Starter
    $16
    per month up to 1 user
    Creator Pro
    $20
    per month
    Social Planner Growth
    $28
    per month up to 3 users
    Social Planner Pro
    $43
    per month up to 6 users
    Creator Pro Plus
    $54
    per month
    Essentials
    $30.00
    per month 1 user 7 profiles
    Standard
    $50.00
    per month 3 users and 15 profiles
    Premium
    $100.00
    per month 6 users and 25 profiles
    Ultimate
    $200
    per month unlimited users and 50 profiles
    Enterprise
    Contact Sales
    unlimited users and profiles
    Offerings
    Pricing Offerings
    PLANOLYSocialPilot
    Free Trial
    YesYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsDiscount offered for annual billing.A discount is offered for annual billing. Additional users cost $5/user and additional profiles cost $4/profile.
    More Pricing Information
    Features
    PLANOLYSocialPilot
    Listening/monitoring
    Comparison of Listening/monitoring features of PLANOLY and SocialPilot
    Feature
    PLANOLY
    10.0
    1 Ratings
    27% above category average
    SocialPilot
    -
    Ratings
    Boolean keyword searches10.01 Ratings00 Ratings
    Sentiment analysis10.01 Ratings00 Ratings
    Broad channel coverage10.01 Ratings00 Ratings
    Publishing
    Comparison of Publishing features of PLANOLY and SocialPilot
    Feature
    PLANOLY
    10.0
    2 Ratings
    20% above category average
    SocialPilot
    8.0
    4 Ratings
    2% below category average
    Content planning and scheduling10.02 Ratings9.04 Ratings
    Audience targeting10.01 Ratings00 Ratings
    Content optimization10.01 Ratings00 Ratings
    Workflow management10.01 Ratings7.04 Ratings
    Engagement
    Comparison of Engagement features of PLANOLY and SocialPilot
    Feature
    PLANOLY
    8.0
    2 Ratings
    2% below category average
    SocialPilot
    10.0
    4 Ratings
    21% above category average
    Automated routing and prioritization10.01 Ratings00 Ratings
    Customer interaction histories7.12 Ratings00 Ratings
    Bulk actions7.12 Ratings10.04 Ratings
    Marketing
    Comparison of Marketing features of PLANOLY and SocialPilot
    Feature
    PLANOLY
    8.0
    2 Ratings
    3% above category average
    SocialPilot
    2.0
    4 Ratings
    118% below category average
    Lead generation7.01 Ratings00 Ratings
    Content marketing7.12 Ratings2.04 Ratings
    Paid media management10.01 Ratings2.04 Ratings
    Campaigns and promotions8.02 Ratings00 Ratings
    Channel coverage/integration
    Comparison of Channel coverage/integration features of PLANOLY and SocialPilot
    Feature
    PLANOLY
    10.0
    2 Ratings
    18% above category average
    SocialPilot
    9.0
    4 Ratings
    8% above category average
    Twitter10.01 Ratings10.04 Ratings
    Facebook10.02 Ratings10.04 Ratings
    LinkedIn10.01 Ratings10.04 Ratings
    Instagram10.02 Ratings6.04 Ratings
    Pinterest10.02 Ratings9.03 Ratings
    Reporting/analytics
    Comparison of Reporting/analytics features of PLANOLY and SocialPilot
    Feature
    PLANOLY
    8.0
    2 Ratings
    3% above category average
    SocialPilot
    10.0
    3 Ratings
    26% above category average
    Campaign success analytics8.02 Ratings10.03 Ratings
    Real-time tracking8.02 Ratings10.02 Ratings
    Account management
    Comparison of Account management features of PLANOLY and SocialPilot
    Feature
    PLANOLY
    9.0
    2 Ratings
    13% above category average
    SocialPilot
    7.5
    4 Ratings
    6% below category average
    Role-based user permissions & privileges10.01 Ratings9.04 Ratings
    Mobile access8.02 Ratings6.04 Ratings
    Best Alternatives
    PLANOLYSocialPilot
    Small Businesses
    Sendible
    Score7.2 out of 10
    Sendible
    Score7.2 out of 10
    Medium-sized Companies
    Emplifi
    Score8.9 out of 10
    Emplifi
    Score8.9 out of 10
    Enterprises
    Salesforce Marketing Cloud Social Studio (discontinued)
    Score8.1 out of 10
    Salesforce Marketing Cloud Social Studio (discontinued)
    Score8.1 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    PLANOLYSocialPilot
    Likelihood to Recommend
    8.0
    (2 ratings)
    8.0
    (4 ratings)
    Usability
    9.0
    (2 ratings)
    8.0
    (3 ratings)
    Support Rating
    10.0
    (1 ratings)
    10.0
    (2 ratings)
    User Testimonials
    PLANOLYSocialPilot
    Likelihood to Recommend
    PLANOLY
    Planoly is perfect for managing social media accounts for business or public figures. It would work great for personal use as well but maybe wouldn't be as necessary. For business purposes, it changes the game! Having something that is easy to teach colleagues to use is one of the most important features I looked for when choosing a social media management platform
    Incentivized
    Read full review
    group.one
    Content creators who want to be everywhere at once with limited time! Or those who really see the importance in a content calendar (I know for most it's important - for me, not so much)
    Incentivized
    Read full review
    Pros
    PLANOLY
    • Grid view
    • AI Caption generator
    • Auto post feature
    Incentivized
    Read full review
    group.one
    • Scheduled Posting
    • Multi Platform Posting
    • Analytics and Reporting
    • Multi User Accounts with different user privileges
    Read full review
    Cons
    PLANOLY
    • overall not very many points I would add for improvement
    Incentivized
    Read full review
    group.one
    • [I feel] Instagram analytics are lacking
    • The free plan is not complete
    Incentivized
    Read full review
    Usability
    PLANOLY
    PLANOLY is super easy to use. We just need to connect our Instagram account and start working in just a few clicks
    Incentivized
    Read full review
    group.one
    Due to the huge advancements in AI now, while I still love SocialPilot and have no intention of leaving, I'm excited and hopeful that SocialPilot is working on more AI integrations to build up this platform as a better, well-rounded tool for creators. For example, Beacons is inspirational regarding the all-in-one tools (not the same, nor a competitor, but worth checking out).
    Incentivized
    Read full review
    Support Rating
    PLANOLY
    The support team was instantly responsive and were always happy to answer even the simplest software question. I knew that my clients would be in good hands should I not be available for any scheduling question through the support team. Everything was always impeccably handled in a timely manner! 100% satisfaction.
    Incentivized
    Read full review
    group.one
    I've not had to use support
    Read full review
    Alternatives Considered
    PLANOLY
    I have tried an AI tool called Vocable and used Google Sheets to plan my content. PLANOLY is better because of the visual grid feature. However, vocable is better in terms of the variety of content. With Vocable, we can create text content for Instagram, YouTube, and Linkedin, Product pages, SEO meta titles, descriptions, email newsletters, Blog posts etc. However, PLANOLY is only limited to Instagram and Pinterest.
    Incentivized
    Read full review
    group.one
    Incentivized
    Read full review
    Return on Investment
    PLANOLY
    • It allowed us to engage with potential customers for clients in an easy way
    • Our follower count went up by a steady 100 followers per week
    • Our numbers for viewers on videos and IG Lives doubled
    Incentivized
    Read full review
    group.one
    • Scheduling and posting in bulk
    • Saves time through content recycling
    • The affordable marketing solutions have promoted the business
    Incentivized
    Read full review
    ScreenShots

    SocialPilot Screenshots

    Screenshot of CalendarScreenshot of AnalyticsScreenshot of DashboardScreenshot of LibrariesScreenshot of Post ComposerScreenshot of Social Inbox