Item: SocialPilot
Rating: 10
Author: Josh Walker

Use Cases and Deployment Scope

SocialPilot is used across out entire agency, both for internal social media management and analytics as well as managing social media content for our clients. We've used tools like Hootsuite, Sprout Social, and others in the past, but SocialPilot has been our favorite so far, especially with the ability to bring clients into the platform separate from internal users.

Pros and Cons

The analytics feature is fairly well-laid out and is easy for clients to understand their reports
When you start drafting a post, you can tweak the individual social platform posts without affecting the others. This saves a lot of time.
The ability to have contributors create drafts that must be approved by a manager is fantastic and very user-friendly. It's also not an add-on or extra cost like other tools.

The interface is kind of outdated, but easy to get around

Users and Roles

3 - Marketing and social media management for Recon Media as well as our clients.

Return on Investment

SocialPilot has helped us become more efficient in social media scheduling for our clients
It has reduced the amount of time it takes to draft content as well as get approval from clients

Alternatives Considered

Hootsuite and Sprout Social

Other Software Used

FreshBooks, Cloze Inbox, Zoom, Adobe Photoshop, Stripe, Wrike, Slack, HubSpot, WordPress, 1Password

Likelihood to Recommend

It is very well suited in agencies or organizations where a number of people will be creating content but a few will be editing and scheduling. Especially if you work with external organizations and manage their social media channels. I would recommend it for non-profits as well, or organizations that utilize a team of volunteers for content creation.

SocialPilot is great for small teams and agencies

Overall Satisfaction with SocialPilot