TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    ReferenceEdge

    Score10 out of 10
    N/ASince 2003, Point of Reference has helped companies leverage customer advocates to fuel business growth and fortify brands. They present technology, domain expertise and supplemental staffing solutions that organize and optimize authentic customer voices. Their product ReferenceEdge is a reference management system. Each component addresses a specific program pain point such as recruiting, data maintenance, customer reference lead generation, customer rewards and metrics.

    $4.50

    per month per user

    ReferralCandy

    Score9.7 out of 10
    N/AReferralCandy is an email-based customer referral platform.

    $47

    per month

    Pricing
    ReferenceEdgeReferralCandy
    Editions & Modules
    No answers on this topic
    Premium
    $39
    per month
    Plus
    $239
    per month
    Offerings
    Pricing Offerings
    ReferenceEdgeReferralCandy
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—Premium Plan: Starts at $39/month + up to 5% of Revenue generated by ReferralCandy Plus Plan: Starts at $239/month + 1.5% of Revenue generated by ReferralCandy
    More Pricing Information
    Features
    ReferenceEdgeReferralCandy
    Brand Advocacy Tools
    Comparison of Brand Advocacy Tools features of ReferenceEdge and ReferralCandy
    Feature
    ReferenceEdge
    10.0
    1 Ratings
    41% above category average
    ReferralCandy
    -
    Ratings
    Referral Management10.01 Ratings00 Ratings
    Rewards Program10.01 Ratings00 Ratings
    Reference Request Automation10.01 Ratings00 Ratings
    Best Alternatives
    ReferenceEdgeReferralCandy
    Small Businesses
    No answers on this topic
    No answers on this topic
    Medium-sized Companies
    Influitive
    Score8 out of 10
    No answers on this topic
    Enterprises
    Influitive
    Score8 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    ReferenceEdgeReferralCandy
    Likelihood to Recommend
    10.0
    (1 ratings)
    10.0
    (2 ratings)
    Support Rating
    -
    (0 ratings)
    9.1
    (1 ratings)
    User Testimonials
    ReferenceEdgeReferralCandy
    Likelihood to Recommend
    Point of Reference
    Absolutely the best for managing customer references/ advocacy. Comprehensive functionality and attentive and responsive support model, and they don't charge extra to use value-add functionality, such as the automated check-in on reference status, contacts, etc. They know this field and need thoroughly and have thought of everything. Native to Salesforce streamlined deployment and up-leveled cross-company support, and also were my full partner in educating me on how to use Salesforce reporting, which is a valuable professional advantage.
    Incentivized
    Read full review
    ReferralCandy
    ReferralCandy is overall a great tool that saves me time and money. Creating a referral program on your own is incredibly difficult and this tool allows for an automated system to send us an option to opt into the referral program. Their customer success team is very helpful and they're quick to get back to us when we have a question. We also love the ban feature when a customer abuses the referral program.
    Incentivized
    Read full review
    Pros
    Point of Reference
    • Simplifies and streamlines complex matrixed customer information
    • Enables strategic engagement through easy access to customer reference accounts, contacts, content, and activities they've participated in as well as are interested in participating in
    • Cross-company adoption and visibility through native Salesforce integration
    • Load balancing and protection from over-use/ burnout - critical.
    Incentivized
    Read full review
    ReferralCandy
    • Integrates nicely with BigCommerce's checkout process
    • Easily customizable when it comes to aesthetics
    • Simple and clear admin interface
    Incentivized
    Read full review
    Cons
    Point of Reference
    • Ability to pre-populate a 'win wire' with deal info from SF. I believe this is being developed now.
    • Standard organization of 'attributes' so it's easier to break out that report column into per-attribute columns.
    • I like that they have an active Trello board for user suggestions and incorporate requests with each update.
    Incentivized
    Read full review
    ReferralCandy
    • I would love to see a multi-tiered referral or reward system so that we can offer certain customer groups unique offers.
    • I would love a feature where you can issue a reward to a customer without them "qualifying for it".
    Incentivized
    Read full review
    Support Rating
    Point of Reference
    No answers on this topic
    ReferralCandy
    ReferralCandy went above and beyond when it came to the initial integration of their app with our e-commerce store. They walked us through, step by step, how to install it, and then spent time helping track down a display bug that had popped up, giving us a couple free months for our trouble even!
    Incentivized
    Read full review
    Alternatives Considered
    Point of Reference
    We also evaluated ReferenceView from ROInnovation/ Upland. ReferenceEdge from Point of Reference was lower cost for complete functionality, plus their ongoing support model is second to none. SlapFive has great video functionality, which we may use at some point, but isn't a customer reference/ advocacy management platform. And its comprehensive marketing functionality was more than our team needed. ReferenceView was a failure, unfortunately. Way more expensive. limited functionality, and an abysmal support model.
    Incentivized
    Read full review
    ReferralCandy
    No answers on this topic
    Return on Investment
    Point of Reference
    • Faster access to critical customer references
    • 360 degree view of customer engagement
    • Full visibility through comprehensive pre-built reports
    Incentivized
    Read full review
    ReferralCandy
    • ReferralCandy has been positive because it allows customers to refer new customers to discover our brand.
    • We'd love to know more about how this affects our customer acquisition cost.
    Incentivized
    Read full review
    ScreenShots

    ReferralCandy Screenshots

    Screenshot of ReferralCandy dashboard -- see referral sales and revenueScreenshot of Widgets to promote the referral program among a customer baseScreenshot of Connect ReferralCandy with a Klaviyo accountScreenshot of Set up referral program rewards: Coupons, cash and custom