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What is ReferenceEdge?

Since 2003, Point of Reference has helped companies leverage customer advocates to fuel business growth and fortify brands. They present technology, domain expertise and supplemental staffing solutions that organize and optimize authentic customer voices. Their product ReferenceEdge is a reference...
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Entry-level set up fee?

  • No setup fee
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  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services

Starting price (does not include set up fee)

  • $4.50 per month per user
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Product Demos

Why Do it The Hard Way? Explainer Video for Salespeople
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Product Details

What is ReferenceEdge?

ReferenceEdge, a Salesforce native app from Point of Reference, is a reference management system. Each component addresses a specific program pain point such as recruiting, data maintenance, customer reference lead generation, customer rewards and metrics. It was designed to provide sellers with every form of social proof needed at every stage of the sales cycle, from content to reference accounts and contacts. Ultimately, the value of a program is measured by revenue influenced, and that is one of the KPIs included in our report package.

Aiming to drive awareness, education and data quality, ReferenceEdge features:
  • Relevant reference resources, suggested from the opportunity
  • Help assistants on every ReferenceEdge page
  • ReferenceEdge is designed to look, feel and behave like Salesforce, so that it is familiar from day one.
  • Data update automation to ensure accurate and complete search results

ReferenceEdge lets users keep track of who is considered a reference, current status and for which reference activities they are available. The basis of any customer reference program or practice is knowing reference customers. ReferenceEdge lets the user tag accounts and contacts as program members, activate or deactivate their status with a click, and tag records with the metadata that users depend on to find relevant and up-to-date references.

As an incentive, ReferenceEdge users can be offered points, earned for nominating reference candidates, assisting with arranging a reference activity or periodically updating reference profile information for an account they own. Salesforce leaderboards keep all ReferenceEdge users aware of their accrued points relative to their peers, stoking healthy competition, as well as motivating and making reference-related activities fun and gratifying.

Beyond technology, Point of Reference also adds referral program consulting and advisory services, and offers extended team members for referral program process outsourcing, as needed.

ReferenceEdge Video

Why Do it The Hard Way? Explainer Video for Salespeople

ReferenceEdge Integrations

ReferenceEdge Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo
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