ReferralCandy: All the Sweet With No Downsides
September 24, 2019
ReferralCandy: All the Sweet With No Downsides

Score 9 out of 10
Vetted Review
Verified User
Software Version
Other
Overall Satisfaction with ReferralCandy
Our industry has very limited opportunities to advertise so we mostly survive on word of mouth. We have integrated ReferralCandy into our checkout process so that customers will see an option to recommend our company after purchase. ReferralCandy allows us to incentivize our customers' tendency share about our products and "share the love" if any of their friends end up purchasing through us.
Pros
- Integrates nicely with BigCommerce's checkout process
- Easily customizable when it comes to aesthetics
- Simple and clear admin interface
Cons
- I think they could offer more granular control when it comes to how and when customers are emailed. For instance, one option just says "Don’t worry! We automatically stop sending reminders if your customers don’t read them". I want to worry, advertising is a delicate balance of trust with your customers and I don't want to turn them off by hitting them up too much.
- I have no idea if this is theoretically possible, but how they track referrals (through an external site) can be blocked by adblockers. Wish there was a more local (to our website) way to track referrals.
- It would be nice if ReferralCandy allowed basic dictionary word selection or a "bank" of messages that are the defaults for sharing on social media so that every shared message (because what customer actually changes the default message?) isn't the same.
- There's been no negative impact
- We have increased word of mouth advertising by incentivizing customers who would otherwise not post about our products
- We have raised brand awareness by having more links pointed back to our ecommerce store on social media
Do you think ReferralCandy delivers good value for the price?
Yes
Are you happy with ReferralCandy's feature set?
Yes
Did ReferralCandy live up to sales and marketing promises?
Yes
Did implementation of ReferralCandy go as expected?
Yes
Would you buy ReferralCandy again?
Yes
Comments
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