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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Porch Group Media

    Score8.6 out of 10
    Mid-Size Companies (51-1,000 employees)
    Porch Group Media (formerly the V12 Data Platform, or the Launchpad Marketing Cloud) is comprised of a collection of online and offline marketing solutions that is designed to manage existing customer relationships and identify new prospective customers by granting users access to their data cloud. It contains a suite of multichannel marketing tools including social, email, display advertising, print and mail, enhancement, and analytical solutions. Following the merger of V12 and DataMentors and…N/A

    Amazon Redshift

    Score8.9 out of 10
    N/AAmazon Redshift is a hosted data warehouse solution, from Amazon Web Services.

    $0.24

    per GB per month

    Pricing
    Porch Group MediaAmazon Redshift
    Editions & Modules
    No answers on this topic
    Redshift Managed Storage
    $0.24
    per GB per month
    Current Generation
    $0.25 - $13.04
    per hour
    Previous Generation
    $0.25 - $4.08
    per hour
    Redshift Spectrum
    $5.00
    per terabyte of data scanned
    Offerings
    Pricing Offerings
    Porch Group MediaAmazon Redshift
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    Porch Group MediaAmazon Redshift
    Considered Both Products
    Porch Group Media
    No answer on this topic
    Amazon AWS
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    78%
    Would buy again
    14 Answers
    Delivers good value for the price
    No answers on this topic
    82%
    Delivers good value for the price
    14 Answers
    Happy with the feature set
    No answers on this topic
    78%
    Happy with the feature set
    14 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    93%
    Lived up to sales and marketing promises
    14 Answers
    Implementation went as expected
    No answers on this topic
    100%
    Implementation went as expected
    16 Answers
    Best Alternatives
    Porch Group MediaAmazon Redshift
    Small Businesses
    Yotpo
    Score7 out of 10
    No answers on this topic
    Medium-sized Companies
    Yotpo
    Score7 out of 10
    Snowflake
    Score8.7 out of 10
    Enterprises
    No answers on this topic
    Snowflake
    Score8.7 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Porch Group MediaAmazon Redshift
    Likelihood to Recommend
    8.8
    (3 ratings)
    9.0
    (38 ratings)
    Likelihood to Renew
    9.1
    (1 ratings)
    -
    (0 ratings)
    Usability
    7.3
    (1 ratings)
    9.0
    (10 ratings)
    Availability
    7.3
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    8.2
    (1 ratings)
    9.0
    (7 ratings)
    Implementation Rating
    6.4
    (1 ratings)
    -
    (0 ratings)
    Contract Terms and Pricing Model
    -
    (0 ratings)
    10.0
    (1 ratings)
    Product Scalability
    5.5
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Porch Group MediaAmazon Redshift
    Likelihood to Recommend
    Porch Group Media
    We have found Launchpad to be useful for almost every lead-generation activity.
    Read full review
    Amazon AWS
    If the number of connections is expected to be low, but the amounts of data are large or projected to grow it is a good solutions especially if there is previous exposure to PostgreSQL. Speaking of Postgres, Redshift is based on several versions old releases of PostgreSQL so the developers would not be able to take advantage of some of the newer SQL language features. The queries need some fine-tuning still, indexing is not provided, but playing with sorting keys becomes necessary. Lastly, there is no notion of the Primary Key in Redshift so the business must be prepared to explain why duplication occurred (must be vigilant for)
    Incentivized
    Read full review
    Pros
    Porch Group Media
    • Intuitive navigation across software
    • Easy target/lead builder selections
    • Complete email marketing solution for small businesses and big corporations
    • Clear directions for beginning, planning, implementing, executing, reporting
    • Easy-to-use creative email templates
    Read full review
    Amazon AWS
    • [Amazon] Redshift has Distribution Keys. If you correctly define them on your tables, it improves Query performance. For instance, we can define Mapping/Meta-data tables with Distribution-All Key, so that it gets replicated across all the nodes, for fast joins and fast query results.
    • [Amazon] Redshift has Sort Keys. If you correctly define them on your tables along with above Distribution Keys, it further improves your Query performance. It also has Composite Sort Keys and Interleaved Sort Keys, to support various use cases
    • [Amazon] Redshift is forked out of PostgreSQL DB, and then AWS added "MPP" (Massively Parallel Processing) and "Column Oriented" concepts to it, to make it a powerful data store.
    • [Amazon] Redshift has "Analyze" operation that could be performed on tables, which will update the stats of the table in leader node. This is sort of a ledger about which data is stored in which node and which partition with in a node. Up to date stats improves Query performance.
    Incentivized
    Read full review
    Cons
    Porch Group Media
    • Site flow could be more intuitive
    • Logical flow of process
    • Remove extra steps
    • Provide more in-depth reporting
    • Ability to name campaigns the same name
    • Create standard order or reporting templates
    Read full review
    Amazon AWS
    • We've experienced some problems with hanging queries on Redshift Spectrum/external tables. We've had to roll back to and old version of Redshift while we wait for AWS to provide a patch.
    • Redshift's dialect is most similar to that of PostgreSQL 8. It lacks many modern features and data types.
    • Constraints are not enforced. We must rely on other means to verify the integrity of transformed tables.
    Incentivized
    Read full review
    Usability
    Porch Group Media
    There is room for improvement
    Read full review
    Amazon AWS
    Just very happy with the product, it fits our needs perfectly. Amazon pioneered the cloud and we have had a positive experience using RedShift. Really cool to be able to see your data housed and to be able to query and perform administrative tasks with ease.
    Incentivized
    Read full review
    Support Rating
    Porch Group Media
    It has been fantastic!
    Read full review
    Amazon AWS
    The support was great and helped us in a timely fashion. We did use a lot of online forums as well, but the official documentation was an ongoing one, and it did take more time for us to look through it. We would have probably chosen a competitor product had it not been for the great support
    Incentivized
    Read full review
    Implementation Rating
    Porch Group Media
    Would be great to have an easier white-label
    Read full review
    Amazon AWS
    No answers on this topic
    Alternatives Considered
    Porch Group Media
    I have not used another email marketing solution similar to Launchpad. I do not plan on seeking out other competitive products
    Read full review
    Amazon AWS
    Than Vertica: Redshift is cheaper and AWS integrated (which was a plus because the whole company was on AWS).
    Than BigQuery: Redshift has a standard SQL interface, though recently I heard good things about BigQuery and would try it out again.
    Than Hive: Hive is great if you are in the PB+ range, but latencies tend to be much slower than Redshift and it is not suited for ad-hoc applications.
    Incentivized
    Read full review
    Contract Terms and Pricing Model
    Porch Group Media
    No answers on this topic
    Amazon AWS
    Redshift is relatively cheaper tool but since the pricing is dynamic, there is always a risk of exceeding the cost. Since most of our team is using it as self serve and there is no continuous tracking by a dedicated team, it really needs time & effort on analyst's side to know how much it is going to cost.
    Incentivized
    Read full review
    Return on Investment
    Porch Group Media
    • Launchpad has let us create and deliver lead files and email campaigns faster than ever before.
    Read full review
    Amazon AWS
    • Our company is moving to the AWS infrastructure, and in this context moving the warehouse environments to Redshift sounds logical regardless of the cost.
    • Development organizations have to operate in the Dev/Ops mode where they build and support their apps at the same time.
    • Hard to estimate the overall ROI of moving to Redshift from my position. However, running Redshift seems to be inexpensive compared to all the licensing and hardware costs we had on our RDBMS platform before Redshift.
    Incentivized
    Read full review
    ScreenShots

    Porch Group Media Screenshots

    Screenshot of Manage existing customers and find new customers all on one platform across every marketing channel - email, online display ads, social media, and print and mail.Screenshot of Launchpad also offers CRM functionality through the My Customers application. Easily store and manage customer lists and communicate with current customers through email, direct mail, online display ads, and social media.Screenshot of Launchpad's Lead Builder application allows access straight into The V12 Group Data Cloud.