TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Porch Group Media

    Score8.6 out of 10
    Mid-Size Companies (51-1,000 employees)
    Porch Group Media (formerly the V12 Data Platform, or the Launchpad Marketing Cloud) is comprised of a collection of online and offline marketing solutions that is designed to manage existing customer relationships and identify new prospective customers by granting users access to their data cloud. It contains a suite of multichannel marketing tools including social, email, display advertising, print and mail, enhancement, and analytical solutions. Following the merger of V12 and DataMentors and…N/A

    Snowflake

    Score8.7 out of 10
    N/AThe Snowflake Cloud Data Platform is the eponymous data warehouse with, from the company in San Mateo, a cloud and SQL based DW that aims to allow users to unify, integrate, analyze, and share previously siloed data in secure, governed, and compliant ways. With it, users can securely access the Data Cloud to share live data with customers and business partners, and connect with other organizations doing business as data consumers, data providers, and data service providers.N/A
    Pricing
    Porch Group MediaSnowflake
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Porch Group MediaSnowflake
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details
    More Pricing Information
    Community Pulse
    Porch Group MediaSnowflake
    Considered Both Products
    Porch Group Media
    No answer on this topic
    Snowflake Computing
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    100%
    Would buy again
    30 Answers
    Delivers good value for the price
    No answers on this topic
    100%
    Delivers good value for the price
    28 Answers
    Happy with the feature set
    No answers on this topic
    100%
    Happy with the feature set
    30 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    96%
    Lived up to sales and marketing promises
    23 Answers
    Implementation went as expected
    No answers on this topic
    100%
    Implementation went as expected
    25 Answers
    Best Alternatives
    Porch Group MediaSnowflake
    Small Businesses
    Yotpo
    Score7 out of 10
    No answers on this topic
    Medium-sized Companies
    Yotpo
    Score7 out of 10
    Amazon Redshift
    Score8.9 out of 10
    Enterprises
    No answers on this topic
    Amazon Redshift
    Score8.9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Porch Group MediaSnowflake
    Likelihood to Recommend
    8.8
    (3 ratings)
    9.0
    (44 ratings)
    Likelihood to Renew
    9.1
    (1 ratings)
    7.0
    (3 ratings)
    Usability
    7.3
    (1 ratings)
    8.8
    (20 ratings)
    Availability
    7.3
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    8.2
    (1 ratings)
    9.9
    (8 ratings)
    Implementation Rating
    6.4
    (1 ratings)
    -
    (0 ratings)
    Contract Terms and Pricing Model
    -
    (0 ratings)
    8.0
    (1 ratings)
    Product Scalability
    5.5
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Porch Group MediaSnowflake
    Likelihood to Recommend
    Porch Group Media
    We have found Launchpad to be useful for almost every lead-generation activity.
    Read full review
    Snowflake Computing
    Snowflake is well suited when you have to store your data and you want easy scalability and increase or decrease the storage per your requirement. You can also control the computing cost, and if your computing cost is less than or equal to 10% of your storage cost, then you don't have to pay for computing, which makes it cost-effective as well.
    Incentivized
    Read full review
    Pros
    Porch Group Media
    • Intuitive navigation across software
    • Easy target/lead builder selections
    • Complete email marketing solution for small businesses and big corporations
    • Clear directions for beginning, planning, implementing, executing, reporting
    • Easy-to-use creative email templates
    Read full review
    Snowflake Computing
    • Snowflake scales appropriately allowing you to manage expense for peak and off peak times for pulling and data retrieval and data centric processing jobs
    • Snowflake offers a marketplace solution that allows you to sell and subscribe to different data sources
    • Snowflake manages concurrency better in our trials than other premium competitors
    • Snowflake has little to no setup and ramp up time
    • Snowflake offers online training for various employee types
    Incentivized
    Read full review
    Cons
    Porch Group Media
    • Site flow could be more intuitive
    • Logical flow of process
    • Remove extra steps
    • Provide more in-depth reporting
    • Ability to name campaigns the same name
    • Create standard order or reporting templates
    Read full review
    Snowflake Computing
    • Add constraints for views and not just for tables
    • Do not force customers to renew for same or higher amount to avoid loosing unused credits. Already paid credits should not expire (at least within a reasonable time frame), independent of renewal deal size.
    Incentivized
    Read full review
    Likelihood to Renew
    Porch Group Media
    No answers on this topic
    Snowflake Computing
    SnowFlake is very cost effective and we also like the fact we can stop, start and spin up additional processing engines as we need to. We also like the fact that it's easy to connect our SQL IDEs to Snowflake and write our queries in the environment that we are used to
    Incentivized
    Read full review
    Usability
    Porch Group Media
    There is room for improvement
    Read full review
    Snowflake Computing
    Because the fact that you can query tons of data in a few seconds is incredible, it also gives you a lot of functions to format and transform data right in your query, which is ideal when building data models in BI tools like Power BI, it is available as a connector in the most used BI tools worldwide.
    Incentivized
    Read full review
    Support Rating
    Porch Group Media
    It has been fantastic!
    Read full review
    Snowflake Computing
    We have had terrific experiences with Snowflake support. They have drilled into queries and given us tremendous detail and helpful answers. In one case they even figured out how a particular product was interacting with Snowflake, via its queries, and gave us detail to go back to that product's vendor because the Snowflake support team identified a fault in its operation. We got it solved without lots of back-and-forth or finger-pointing because the Snowflake team gave such detailed information.
    Incentivized
    Read full review
    Implementation Rating
    Porch Group Media
    Would be great to have an easier white-label
    Read full review
    Snowflake Computing
    No answers on this topic
    Alternatives Considered
    Porch Group Media
    I have not used another email marketing solution similar to Launchpad. I do not plan on seeking out other competitive products
    Read full review
    Snowflake Computing
    I have had the experience of using one more database management system at my previous workplace. What Snowflake provides is better user-friendly consoles, suggestions while writing a query, ease of access to connect to various BI platforms to analyze, [and a] more robust system to store a large amount of data. All these functionalities give the better edge to Snowflake.
    Incentivized
    Read full review
    Return on Investment
    Porch Group Media
    • Launchpad has let us create and deliver lead files and email campaigns faster than ever before.
    Read full review
    Snowflake Computing
    • With separate compute and storage feature, the queries get executed quickly and it improves our overall productivity.
    • Earlier we were using a different product for analytical purposes, but with Snowflake's in-built analytical feature we are now able to save money.
    • Snowflake is cost efficient, features like auto suspend for compute resources helped to control the costs.
    Incentivized
    Read full review
    ScreenShots

    Porch Group Media Screenshots

    Screenshot of Manage existing customers and find new customers all on one platform across every marketing channel - email, online display ads, social media, and print and mail.Screenshot of Launchpad also offers CRM functionality through the My Customers application. Easily store and manage customer lists and communicate with current customers through email, direct mail, online display ads, and social media.Screenshot of Launchpad's Lead Builder application allows access straight into The V12 Group Data Cloud.

    Snowflake Screenshots

    Screenshot of Snowflake Installation