Purlem vs. SAS 360 Plan

It is very well suited for scenarios where you have an email list, or a direct mail list. It is the best option when you have those resources at your disposal

• Easy integration with Wordpress
• Simple personalization of direct, outbound marketing
• Excellent support

• Create and manage a detailed plan for a marketing campaign: when you create detailed project plans and then task and role levels, SAS Marketing Operations Management (SAS MOM) makes it easier to coordinate between projects with very little, if any, issues.
• Share, reuse and leverage existing marketing assets: Like some marketing tools, SAS MOM allows you to create and reuse assets across various channels.
• Manage project collaboration and execution: You are allowed to set up a workflow that helps move processes along without having to manage each step of the project.

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

• It is not realistic, but I love suppliers who find a way to drive customers to me.

• It would be good to have a Storyboard feature to summarize and tie together some of the dashboard metrics.
• Missing feature: Hubspot CRM integration.

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

The price, functionality, and service cannot be beat.

It has a much lower cost, easier implementation, and is better suited for a small business.

• The best project we achieved a 29% return on what we sent out in terms of collection was the email addresses for a fraternity database. Now we email to those we can and save the postage.