QuarkXPress vs. Substack

I used QuarkXPress to maintain a proper page layout for the UI which I receive from a UIUX developer. I develop Graphic Illustrations on the digital canvas to create creative content on the page design set and to develop designer headlines and sub-headlines where writers and editors can amend the text and place the copped images.

I think Substack is better for people who want to set up a personal-facing branded website vs people who just want to post random musings every so often. Monetization is better there than any other collective publishing platform as well as organic reach via email. Substack also allows you to build direct relationships with your readers via emails and own them 100% which is great long-term if you use it to pivot to another site or another form of writing/content creation. Substack would be less helpful for someone wanting to write as a part of a group, not individually, or someone who's unwilling to put their personal brand behind their content. It's less optimized for SEO (which other platforms allow you to do) and can be harder to curate content based on your interests (you really have to go in knowing what you want vs finding it on the fly).

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• Excellent project conversion into PDFs and digital formats.
• Incredibly user friendly and intuitive to use.
• Works seamlessly with our Adobe Suite of programs.

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• Because it has a very high Domain Authority ranking relevant backlinks in a published article will help make my store more searchable.
• Substack is very easy to work in. The toolset they provide may not be as extensive as other platforms but it is certainly enough to create a meaningful, interesting post.
• Substack is very focused on creating a community of writers that support each other. They run an ongoing email campaign that reinforces their focus on building a community of writers.

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• Currently does not have a way to open really old archived QuarkXPress files.
• Text manipulation could be expanded upon (ie be able to warp or distort text).
• Be able to output files in InDesign format.

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• editor is on the primitive side - it's wysiwyg, but missing some embed options
• integrate with google analytics
• percentage cut that Substack takes can become a burden as your revenue grows. Problems scaling.

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This is an industry standard. It is intuitive and pretty simple. I have been using it for 40 years and by no means do I use its potential, rather it does just what I want it to do.

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QuarkXPress simply blew the competition out of the water when it came to pricing and scalability in our business. Every employee that uses Quark always speaks very highly about using the software. We are not a large company but, the amount of money saved on the cost of each license was about 60% when compared to the competitors' products.

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Medium is not so good for running newsletter. I find the mail that a user gets is very easily readable. Also as a creator it's very easy for me to track the analytics and monetise my blogs unlike Medium. Blogger is a very old technology. The kind of integrations and the support for Markdown / different media is very great in Substack.

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• On different computers, it does crash.
• Issues with accidental (program) photo overrides.
• Corrupted photo formats.

• I haven’t made any money from it
• Can be disheartening when you realise you’re putting in maximum effort for minimum audience

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A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info