TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    ReferralCandy

    Score9.7 out of 10
    N/AReferralCandy is an email-based customer referral platform.

    $47

    per month

    TrueLoyal

    Score9 out of 10
    Mid-Size Companies (51-1,000 employees)
    TrueLoyal (formerly Zinrelo) is a loyalty program software, designed to foster customer engagement and enhance customer retention. It integrates multiple dimensions such as transactional, social, advocacy, engagement, behavioral, and emotional aspects. This multifaceted strategy aims to incentivize customers to make frequent purchases, actively engage with the brand, and ultimately become vocal advocates. Capabilities: Enhanced Customer Retention: As a point…N/A
    Pricing
    ReferralCandyTrueLoyal
    Editions & Modules
    Premium
    $39
    per month
    Plus
    $239
    per month
    Enterprise
    Custom
    Offerings
    Pricing Offerings
    ReferralCandyTrueLoyal
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional DetailsPremium Plan: Starts at $39/month + up to 5% of Revenue generated by ReferralCandy Plus Plan: Starts at $239/month + 1.5% of Revenue generated by ReferralCandy—
    More Pricing Information
    Best Alternatives
    ReferralCandyTrueLoyal
    Small Businesses
    No answers on this topic
    Growave
    Score9.7 out of 10
    Medium-sized Companies
    No answers on this topic
    No answers on this topic
    Enterprises
    No answers on this topic
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    ReferralCandyTrueLoyal
    Likelihood to Recommend
    10.0
    (2 ratings)
    8.2
    (2 ratings)
    Support Rating
    9.1
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    ReferralCandyTrueLoyal
    Likelihood to Recommend
    ReferralCandy
    ReferralCandy is overall a great tool that saves me time and money. Creating a referral program on your own is incredibly difficult and this tool allows for an automated system to send us an option to opt into the referral program. Their customer success team is very helpful and they're quick to get back to us when we have a question. We also love the ban feature when a customer abuses the referral program.
    Incentivized
    Read full review
    Zinrelo
    Zinrelo is the perfect platform to reward frequent buyers, achieve larger AOV’s, and encourage your customers to become your marketing team. Because Zinrelo was not appropriate for our B2B relationships, direct integration with our e-commerce platforms would have allowed us to restrict its use to only eligible customers via the e-commerce customer type.
    Incentivized
    Read full review
    Pros
    ReferralCandy
    • Integrates nicely with BigCommerce's checkout process
    • Easily customizable when it comes to aesthetics
    • Simple and clear admin interface
    Incentivized
    Read full review
    Zinrelo
    • Customer service is fantastic.
    • They are always asking for feedback, so that they can understand what is working well for us, and what isn't working well.
    • They are pro-active and frequently offer suggestions to us, for promotions that they think would be worthwhile, and help us to keep shoppers coming back.
    Incentivized
    Read full review
    Cons
    ReferralCandy
    • I would love to see a multi-tiered referral or reward system so that we can offer certain customer groups unique offers.
    • I would love a feature where you can issue a reward to a customer without them "qualifying for it".
    Incentivized
    Read full review
    Zinrelo
    • Though perfectly functional, Zinrelo’s interface seems slightly dated and could use a visual update.
    • Zinrelo should develop direct integrations with BigCommerce and NetSuite, so all Zinrelo account management can be handled within those platforms.
    • Zinrelo should allow for custom reasons for the addition of points. Sometimes the the established reasons do not address the situation, and the flexibility to add custom reasons with reduce or eliminate the need to add notes to transactions.
    Incentivized
    Read full review
    Support Rating
    ReferralCandy
    ReferralCandy went above and beyond when it came to the initial integration of their app with our e-commerce store. They walked us through, step by step, how to install it, and then spent time helping track down a display bug that had popped up, giving us a couple free months for our trouble even!
    Incentivized
    Read full review
    Zinrelo
    No answers on this topic
    Alternatives Considered
    ReferralCandy
    No answers on this topic
    Zinrelo
    We also looked at SweetTooth, prior to choosing Zinrelo. Zinrelo had a much smoother integration with our Netsuite System, however.
    Incentivized
    Read full review
    Return on Investment
    ReferralCandy
    • ReferralCandy has been positive because it allows customers to refer new customers to discover our brand.
    • We'd love to know more about how this affects our customer acquisition cost.
    Incentivized
    Read full review
    Zinrelo
    • Increased customer retention.
    • Increased average order value.
    Incentivized
    Read full review
    ScreenShots

    ReferralCandy Screenshots

    Screenshot of ReferralCandy dashboard -- see referral sales and revenueScreenshot of Widgets to promote the referral program among a customer baseScreenshot of Connect ReferralCandy with a Klaviyo accountScreenshot of Set up referral program rewards: Coupons, cash and custom

    TrueLoyal Screenshots

    Screenshot of MULTI DIMENSIONAL LOYALTY PLATFORMScreenshot of OMNI-CHANNEL REWARDS PROGRAM E-COMMERCE, STORES, MOBILE, 3RD PARTY RETAILERSScreenshot of RECEIPT SCANNING TO AWARD POINTS FOR PURCHASES MADE AT 3RD PARTY RETAILERSScreenshot of END USER LOYALTY DASHBOARD - ON DESKTOP AND MOBILEScreenshot of REFERRAL PROGRAM TO ACQUIRE CUSTOMERS VIA WORD-OF-MOUTHScreenshot of LOYALTY PROGRAM EXPLAINER PAGES