TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Selligent

    Score8 out of 10
    N/ASelligent is a cross-channel marketing cloud platform. The technology provides actionable insights that help companies to deliver more personalized and valuable consumer engagements, resulting in compelling experiences across all channels.N/A

    SimplyCast

    Score10 out of 10
    N/ASimplyCast is a customer flow communication platform that combines marketing automation, inbound marketing and interactive communication. The software enables clients to personalize messaging at the right time no matter who their audience is. SimplyCast caters to SMBs as well as enterprise clients. It also provides solutions for industries such as emergency response, automotive and marketing agencies.

    $3

    per month

    Pricing
    SelligentSimplyCast
    Editions & Modules
    No answers on this topic
    SimplyCast
    $4.95
    per month
    Offerings
    Pricing Offerings
    SelligentSimplyCast
    Free Trial
    NoYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional Details——
    More Pricing Information
    Features
    SelligentSimplyCast
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Selligent and SimplyCast
    Feature
    Selligent
    -
    Ratings
    SimplyCast
    6.3
    1 Ratings
    20% below category average
    WYSIWYG email editor00 Ratings7.01 Ratings
    Dynamic content00 Ratings6.01 Ratings
    Ability to test dynamic content00 Ratings7.01 Ratings
    A/B testing00 Ratings6.01 Ratings
    Mobile optimization00 Ratings7.01 Ratings
    Email deliverability reporting00 Ratings6.01 Ratings
    List management00 Ratings5.01 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Selligent and SimplyCast
    Feature
    Selligent
    -
    Ratings
    SimplyCast
    8.0
    1 Ratings
    6% above category average
    Dashboards00 Ratings9.01 Ratings
    Standard reports00 Ratings8.01 Ratings
    Custom reports00 Ratings7.01 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Selligent and SimplyCast
    Feature
    Selligent
    -
    Ratings
    SimplyCast
    7.0
    1 Ratings
    9% below category average
    API00 Ratings7.01 Ratings
    Role-based workflow & approvals00 Ratings7.01 Ratings
    Customizability00 Ratings6.01 Ratings
    Integration with Salesforce.com00 Ratings7.01 Ratings
    Integration with Microsoft Dynamics CRM00 Ratings8.01 Ratings
    Integration with SugarCRM00 Ratings7.01 Ratings
    Best Alternatives
    SelligentSimplyCast
    Small Businesses
    Listrak
    Score10 out of 10
    Vbout
    Score9.9 out of 10
    Medium-sized Companies
    Sailthru
    Score5.3 out of 10
    Bloomreach
    Score9.2 out of 10
    Enterprises
    Listrak
    Score10 out of 10
    Iterable
    Score8.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    SelligentSimplyCast
    Likelihood to Recommend
    8.8
    (2 ratings)
    10.0
    (1 ratings)
    User Testimonials
    SelligentSimplyCast
    Likelihood to Recommend
    Zeta Global
    Message Studio/Selligent is great for reliably sending high volumes of both manual and automated email. The intuitive user interface promotes fast turnaround times. Aside from some data integration issues, it's the best email service provider I've used for sending large volumes of email.
    Incentivized
    Read full review
    SimplyCast
    No answers on this topic
    Pros
    Zeta Global
    • StrongMail does open and click tracking very well. The detailed level of data they provide is exceptional.
    • StrongMail does failure data and bounce codes extremely well. The granularity of the information is invaluable to our business and used by us every day.
    • StrongMail's Message Studio EAS is a widely user friendly platform for technical and non-technical users alike.
    Incentivized
    Read full review
    SimplyCast
    • Email tracking
    • Easy to use
    Incentivized
    Read full review
    Cons
    Zeta Global
    • Better data integration
    • Friendlier user interface
    • Easier guides and instructions
    Incentivized
    Read full review
    SimplyCast
    • Templates need updating
    • Uploading list is a bit tedious
    Incentivized
    Read full review
    Alternatives Considered
    Zeta Global
    We did not evaluate other products exactly. We upgraded from an inferior production to StrongMail based on demos and other people's reviews.
    Incentivized
    Read full review
    SimplyCast
    I use both SimplyCast and Act-On. Act-On ties in with our database, I use SimplyCast in order to send e-mails that don't look exactly like our other e-mails
    Incentivized
    Read full review
    Return on Investment
    Zeta Global
    • Increased employee efficiency due to content blocking
    • Lower rate of errors/apology emails due to technical errors
    Incentivized
    Read full review
    SimplyCast
    • We do get responses from our e-mails
    • Do not get a lot of information like we do from Act-On
    Incentivized
    Read full review
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