Swoop vs. Ubersuggest

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Swoop
Score 8.0 out of 10
N/A
Swoop is a search engine marketing solution with platforms for advertisers, publishers, and users.N/A
Ubersuggest
Score 8.5 out of 10
N/A
UberSuggest is a search engine optimization software solution offered by NP Digital.N/A
Pricing
SwoopUbersuggest
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
SwoopUbersuggest
Free Trial
NoNo
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
SwoopUbersuggest
Features
SwoopUbersuggest
SEO
Comparison of SEO features of Product A and Product B
Swoop
-
Ratings
Ubersuggest
8.6
9 Ratings
11% above category average
Keyword analysis00 Ratings9.59 Ratings
Backlink management00 Ratings9.08 Ratings
SERP ranking tracking00 Ratings9.09 Ratings
Page grader00 Ratings9.58 Ratings
Competitive analysis00 Ratings9.08 Ratings
Site audit / diagnostics00 Ratings8.59 Ratings
Site recommendations00 Ratings8.58 Ratings
Task management00 Ratings6.05 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
Swoop
-
Ratings
Ubersuggest
8.3
6 Ratings
9% above category average
Local SEO00 Ratings6.05 Ratings
Social SEO00 Ratings7.55 Ratings
Mobile SEO00 Ratings10.05 Ratings
Global SEO00 Ratings9.56 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
Swoop
-
Ratings
Ubersuggest
8.0
7 Ratings
5% below category average
Multi-domain support00 Ratings7.56 Ratings
Integration with web analytics tools00 Ratings8.57 Ratings
Best Alternatives
SwoopUbersuggest
Small Businesses
WordStream
WordStream
Score 6.9 out of 10
Nozzle
Nozzle
Score 10.0 out of 10
Medium-sized Companies
WordStream
WordStream
Score 6.9 out of 10
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Enterprises
Adobe Advertising Cloud
Adobe Advertising Cloud
Score 8.8 out of 10
Conductor
Conductor
Score 9.2 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
SwoopUbersuggest
Likelihood to Recommend
8.0
(1 ratings)
9.0
(10 ratings)
Likelihood to Renew
-
(0 ratings)
10.0
(1 ratings)
Usability
-
(0 ratings)
9.0
(3 ratings)
Availability
-
(0 ratings)
10.0
(1 ratings)
Performance
-
(0 ratings)
10.0
(1 ratings)
Support Rating
-
(0 ratings)
10.0
(3 ratings)
Online Training
-
(0 ratings)
10.0
(1 ratings)
Implementation Rating
-
(0 ratings)
10.0
(1 ratings)
Configurability
-
(0 ratings)
10.0
(1 ratings)
Ease of integration
-
(0 ratings)
10.0
(1 ratings)
Product Scalability
-
(0 ratings)
10.0
(1 ratings)
User Testimonials
SwoopUbersuggest
Likelihood to Recommend
Swoop
Well suited for driving awareness at scale. Less appropriate for refined targeting to achieve specific back end metrics or conversions.
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NP Digital
Ubersuggest is well suited for people who needs to conduct a basic keyword research to rank content in google. Whoever, the tool can be limited for people with more expertise and SEO knowledge. Nevertheless, having more free tools than other similar platforms, I recommend it to those who are starting in SEO.
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Pros
Swoop
  • Large inventory to acquire impressions and clicks
  • Engagement results indicate strong audience interest
  • Managed service very helpful and engaging for better performance
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NP Digital
  • Monitoring broken links - helps optimise your Google ranking
  • Researching hashtags and keywords for website and social media to keep relevant
  • Researching competitor keywords to get a competitive advantage
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Cons
Swoop
  • Would like to have visibility of revenue performing sites and targeting
  • 1st party integration with doubleclick would simplify implementation
  • Have more refined targeting specific to audiences
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NP Digital
  • Improve the user interface.
  • Speed up the Ubersuggest platform because it loads many unnecessary graphical elements or tooltips when the user looks for data.
  • Improve keyword research for other languages than English.
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Likelihood to Renew
Swoop
No answers on this topic
NP Digital
Ubersuggest offers everything related to SEO in a single platform. I need it to improve my ranking on search.
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Usability
Swoop
No answers on this topic
NP Digital
It's really easy to use. The interface is nice and tidy, and the learning curve is low. So it's a tool that's accessible for everyone. If not, there are plenty of guides in the tool itself or on the website. You can easily make lists and export data for use or to share, connect Google Drive, and go work with a team.
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Support Rating
Swoop
No answers on this topic
NP Digital
They have a lot of information on their website, and also training and contact options in the tool. So you can learn on the go while trying the tool. And if you are stuck, support reacts really fast--sometimes the same day, sometimes the next day due to time zones. Payment is easy and easy to cancel.
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Online Training
Swoop
No answers on this topic
NP Digital
Ubersuggest offers lots of free training on how to use the platform and digital marketing in general. The content is super useful.
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Alternatives Considered
Swoop
Swoop and Yieldbot run similarly across their private networks and perform relatively the same (high reach). There are better revenue driven tactics that outperform swoop though.
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NP Digital
Very good and easy for those starting out. There are other more robust and better featured products, but they are more expensive. The others also have phone support options, which I have found very useful in the past. For larger companies I would probably look at someting else, but Ubersuggest is good for most SMBs
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Return on Investment
Swoop
  • Swoop ROAS for a specific home product was over 8 during Q2, a downtime period for sales within the product category (measuring impressions)
  • Form complete conversion goal for a separate tactic was not met and was too high
  • Impressions volume for total strategy was surpassed largely in part because Swoop achieved 135% of goal
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NP Digital
  • Has helped with keeping our blog topics fresh for clients.
  • We're able to keep track of SEO performance for clients who don't want to shell out for expensive SEO tools.
  • The site audit function has helped us to sell website redesigns as well as SEO packages.
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ScreenShots