What users are saying about
2 Ratings
17 Ratings
2 Ratings
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Score 9 out of 100
17 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 8.1 out of 100

Feature Set Ratings

    Email & Online Marketing

    Swrve

    Feature Set Not Supported
    N/A
    7.4

    WebEngage

    74%
    WebEngage ranks higher in 6/6 features

    Dynamic content

    N/A
    0 Ratings
    7.3
    73%
    6 Ratings

    Ability to test dynamic content

    N/A
    0 Ratings
    7.6
    76%
    6 Ratings

    Mobile optimization

    N/A
    0 Ratings
    6.3
    63%
    5 Ratings

    Email deliverability reporting

    N/A
    0 Ratings
    7.0
    70%
    6 Ratings

    List management

    N/A
    0 Ratings
    7.8
    78%
    6 Ratings

    Triggered drip sequences

    N/A
    0 Ratings
    8.2
    82%
    6 Ratings

    Lead Management

    Swrve

    Feature Set Not Supported
    N/A
    6.1

    WebEngage

    61%
    WebEngage ranks higher in 2/2 features

    Lead nurturing

    N/A
    0 Ratings
    6.6
    66%
    5 Ratings

    Automated sales alerts and tasks

    N/A
    0 Ratings
    5.6
    56%
    5 Ratings

    Campaign Management

    Swrve

    Feature Set Not Supported
    N/A
    6.9

    WebEngage

    69%
    WebEngage ranks higher in 2/2 features

    Calendaring

    N/A
    0 Ratings
    8.0
    80%
    5 Ratings

    Event/webinar marketing

    N/A
    0 Ratings
    5.8
    58%
    4 Ratings

    Reporting & Analytics

    Swrve

    Feature Set Not Supported
    N/A
    7.2

    WebEngage

    72%
    WebEngage ranks higher in 3/3 features

    Dashboards

    N/A
    0 Ratings
    7.4
    74%
    6 Ratings

    Standard reports

    N/A
    0 Ratings
    7.4
    74%
    6 Ratings

    Custom reports

    N/A
    0 Ratings
    6.6
    66%
    6 Ratings

    Platform & Infrastructure

    Swrve

    Feature Set Not Supported
    N/A
    7.1

    WebEngage

    71%
    WebEngage ranks higher in 4/4 features

    API

    N/A
    0 Ratings
    8.2
    82%
    6 Ratings

    Role-based workflow & approvals

    N/A
    0 Ratings
    7.1
    71%
    5 Ratings

    Customizability

    N/A
    0 Ratings
    6.8
    68%
    5 Ratings

    Integration with Salesforce.com

    N/A
    0 Ratings
    6.1
    61%
    5 Ratings

    Attribute Ratings

    • Swrve is rated higher in 1 area: Likelihood to Recommend

    Likelihood to Recommend

    9.0

    Swrve

    90%
    2 Ratings
    7.6

    WebEngage

    76%
    6 Ratings

    Likelihood to Recommend

    Swrve

    Swrve is a very user-friendly solution for mobile app communication needs. Thein-app communication templates make creating content and messages very quick and easy to do.
    Read full review

    WebEngage

    WebEngage can easily reduce turnaround time for product and marketing teams to execute marketing campaigns for specific user segments as well as remove any dependency on internal tech teams for the development and maintenance of automation journeys. Further, A/B tests can be executed to measure the performance of message variants in real-time directly from the panel. But WebEngage lacks a robust Analytics platform. While basic metrics such as open rate and click-through rate for messages being sent can be considered for reporting, attribution is still not the strongest suit in case the marketing team relies on multiple Ad networks for acquisition. Thus, as per experience, it's better to use the automation suite offered by WebEngage with a different data analytics platform.
    Read full review

    Pros

    Swrve

    • Setting up and managing multivariate tests
    • Applying segments/cohorts set up for one campaign or test to another
    • Serving different config data files to different player segments
    Read full review

    WebEngage

    • Ease in creating user journeys.
    • Easy implementation of APIs.
    • Good reporting dashboard and scheduling features.
    • Segmentation of the users is easy.
    Read full review

    Cons

    Swrve

    • Ability to customize the main dashboard
    Read full review

    WebEngage

    • Relays
    • Onsite should have more options of templates.
    • Backend support for better reachability of the channels.
    • Cohort studies should be more customizable.
    Read full review

    Pricing Details

    Swrve

    Starting Price

    Editions & Modules

    Swrve editions and modules pricing
    EditionModules

    Footnotes

      Offerings

      Free Trial
      Free/Freemium Version
      Premium Consulting/Integration Services

      Entry-level set up fee?

      No setup fee

      Additional Details

      WebEngage

      Starting Price

      Editions & Modules

      WebEngage editions and modules pricing
      EditionModules

      Footnotes

        Offerings

        Free Trial
        Free/Freemium Version
        Premium Consulting/Integration Services

        Entry-level set up fee?

        No setup fee

        Additional Details

        Pricing is customised according to the customer usage and requirement. Contact support@webengage.com to know more about pricing plans.

        Alternatives Considered

        Swrve

        There's some overlap with other products, but Swrve's segmentation and push management are its key differentiators.
        Read full review

        WebEngage

        WebEngage's dashboard is relatively more intuitive and easy to understand. Further in terms of cost as well it is value to money as it delivers excellent ROI. The after-sales support is also better in terms of responsiveness and helps in case of issues with the execution of campaigns. The account managers also ideate and help in the optimization and creation of new user journeys.
        Read full review

        Return on Investment

        Swrve

        • Our app usage and engagement has increased since implementing Swrve.
        • We solved a major business need of giving users real time push alerts for important account actions.
        • Increasing our communication channels and focusing on a more holistic cross-channel strategy led to an increase in email success also.
        Read full review

        WebEngage

        • Helped in lowering cost of marketing.
        • Driving higher volume of Direct Sales.
        • Increasing conversion rate on the website.
        • Increasing lead to sale ratio.
        Read full review

        Screenshots

        Add comparison