What users are saying about
2 Ratings
7 Ratings
2 Ratings
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Score 9 out of 100
7 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 9.2 out of 100

Likelihood to Recommend

Swrve

Swrve is a very user-friendly solution for mobile app communication needs. Thein-app communication templates make creating content and messages very quick and easy to do.
Anonymous | TrustRadius Reviewer

WebEngage

Excellent is [WebEngage]; I like that it is straightforward and of excellent quality, honestly it has given me many benefits. You will like it because it helps me to encourage marketing management. We managed to integrate with several devices.
Michael Holzer | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

Swrve
WebEngage
9.2
Dynamic content
Swrve
WebEngage
9.5
Ability to test dynamic content
Swrve
WebEngage
9.5
Mobile optimization
Swrve
WebEngage
9.0
Email deliverability reporting
Swrve
WebEngage
8.0
List management
Swrve
WebEngage
10.0
Triggered drip sequences
Swrve
WebEngage
9.5

Lead Management

Swrve
WebEngage
9.8
Lead nurturing
Swrve
WebEngage
10.0
Automated sales alerts and tasks
Swrve
WebEngage
9.5

Campaign Management

Swrve
WebEngage
9.3
Calendaring
Swrve
WebEngage
9.0
Event/webinar marketing
Swrve
WebEngage
9.5

Reporting & Analytics

Swrve
WebEngage
9.0
Dashboards
Swrve
WebEngage
9.0
Standard reports
Swrve
WebEngage
9.0
Custom reports
Swrve
WebEngage
9.1

Platform & Infrastructure

Swrve
WebEngage
9.5
API
Swrve
WebEngage
9.5
Role-based workflow & approvals
Swrve
WebEngage
9.5
Customizability
Swrve
WebEngage
9.5
Integration with Salesforce.com
Swrve
WebEngage
9.5

Pros

Swrve

  • Setting up and managing multivariate tests
  • Applying segments/cohorts set up for one campaign or test to another
  • Serving different config data files to different player segments
Anonymous | TrustRadius Reviewer

WebEngage

  • Ease in creating user journeys.
  • Easy implementation of APIs.
  • Good reporting dashboard and scheduling features.
  • Segmentation of the users is easy.
Rohit Asesh | TrustRadius Reviewer

Cons

Swrve

  • Ability to customize the main dashboard
Anonymous | TrustRadius Reviewer

WebEngage

  • The program has excellent fluidity; there are no errors that determine a bad image or reputation.
Michael Holzer | TrustRadius Reviewer

Alternatives Considered

Swrve

There's some overlap with other products, but Swrve's segmentation and push management are its key differentiators.
Anonymous | TrustRadius Reviewer

WebEngage

Both WebEngage & CleverTap are equally good with some weighed advantages at both their ends. When it comes to an easy interface for user journey creation, CleverTap wins the race. When it comes to proper granularized segmentation skills, WebEngage takes a lead. I'd recommend WebEngage because of its extensive implementation capability and better use cases for segmentation and customizability.
Rohit Asesh | TrustRadius Reviewer

Return on Investment

Swrve

  • Our app usage and engagement has increased since implementing Swrve.
  • We solved a major business need of giving users real time push alerts for important account actions.
  • Increasing our communication channels and focusing on a more holistic cross-channel strategy led to an increase in email success also.
Anonymous | TrustRadius Reviewer

WebEngage

  • It has been exceptional to work with WebEngage with the ease needed in campaigns and lead generation; we have had excellent results in our objectives.
Michael Holzer | TrustRadius Reviewer

Screenshots

Pricing Details

Swrve

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

WebEngage

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

Rating Summary

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