Fin vs. Whatfix

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Fin
Score 8.8 out of 10
N/A
Fin is an AI Agent for customer service. It automates complex queries, improves resolution times, and delivers consistently high-quality support at scale.
$0.99
one-time fee per outcome
Whatfix
Score 9.9 out of 10
N/A
Whatfix is the AI-native Digital Adoption Platform built for the modern enterprise. The platform unifies pre-production simulation training, in-workflow guidance and support, and adoption analytics for continuous optimization.N/A
Pricing
FinWhatfix
Editions & Modules
Fin with your current helpdesk
$0.99
one-time fee per outcome
Copilot add-on
$35
per month per user
Pro add-on
$99
per month For analysis of 1,000 conversations
Fin with Intercom’s Helpdesk
from $39 + $0.99 per Fin outcome
per month per seat
No answers on this topic
Offerings
Pricing Offerings
FinWhatfix
Free Trial
YesYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeOptional
Additional DetailsFin comes with a 90-day money-back guarantee. Here's how it works: Intercom states that users who sign up for the Fin Guarantee Success Program and do not achieve at least a resolution rate of 65% will be paid $1M. This program is designed for high volume customers. Eligibility criteria: High volume customers (over 250k monthly conversions) in North America and Europe. Intercom states that phase one of this program will admit customers on Intercom Helpdesk or Zendesk.All Pricing models are customized and tailor-made according to the customer's requirement.
More Pricing Information
Community Pulse
FinWhatfix
Considered Both Products
Fin
Chose Fin
In personal preference, I would always pick Fin over any of the aforementioned products. For me, it's its easier to set up, very intuitive interface, amazing workflow builder and one of the most important parts it stands out above all, is the team behind Fin. Success and …
Chose Fin
We used a much older version of Zendesk six years ago, so the AI features didn't exist back then—which makes it pretty hard to compare. In any case, I immediately found Intercom simpler, more intuitive, and more professional, with features the other platform didn't offer. …
Chose Fin
Fin completely surpasses our old system for support requests. Not only can we get granular data for each customer interaction, but we also now have access to top-quality metrics and reporting. The integrative nature of Fin also made it easier to transition platforms by simply …
Chose Fin
Both are quite similar, and we use both (Fin in Intercom, Chatbase in our custom in-app bot).
Chose Fin
Forethought AI Agents, by Zendesk, Freddy AI for CX and HubSpot Service Hub
Chose Fin
We selected Intercom over Zendesk as AI was ready to use and Zendesk did not have such features. Overall it was the right decision and everything including the switch to intercom went quite well.
Chose Fin
The choice was made before I joined the company, but we've evaluated the usage and purpose of Fin across the years and are still happy with our choice.
Chose Fin
Fin far surpasses these other options in platform features and capabilities. Fin allows for side-by-side use by both the Marketing and Support teams, while none of the other similar products did that well. Most platforms are designed for one or the other, not both.
Chose Fin
Since I have worked for the company, we have not used other tools that are similar.
Chose Fin
Our previous support platform didn't offer an AI agent (they used it internally for their own tickets, but there were delays with shipping it to their users, i.e., us, so we migrated to Intercom). Our colleagues from different brands within our own company demoed a different …
Chose Fin
There are so many AI platforms available, and you could theoretically build a system using the available AI API's from any of the big platforms. However, I dont think it's as easy as this. Intercom is deliberately built for customer service, the features they are releasing a …
Chose Fin
Fin by Intercom vs. Zendesk/Salesforce - Fin by Intercom is often cheaper at low-to-mid volumes because it has a lower base platform fee (starting around $29–$39/seat). However, Zendesk AI and Salesforce Agentforce can be more predictable for massive enterprises because they …
Chose Fin
We use Fin because we already use Intercom, and it was easy to train on and implement, given our current use of Intercom.
Chose Fin
I have only used the free versions of ChatGPT and Claude but I will say that Fin by Intercom AI is built specifically around our data that we give it access to, so its going to be a lot much accurate and safer for an organization to use. We have been happy Fin by Intercom users …
Chose Fin
We decided on Fim due to the ease of creation and integration, as well as its better-developed support.

Decidimos pelo fim pela facilidade na criação e integração Assim como, um suporte melhor desenvolvido
Chose Fin
Fin beat out our competitors in price, accuracy, ease of set-up/training, and also allowed us a free demo environment during the exploratory phase without needing to sign anything.
Chose Fin
Granted I think both Zendesk and Salesforce are very good tools, I still think that Fin by Intercom is the best I've used. Salesforce can be very laggy at times, and there's nothing that can be done about it. The interface is clunky. Zendesk is coming in at a real close second, …
Chose Fin
Huge difference: Crisp is immature yet can't read images or send images; the workflows are broken and cannot be relied upon. The agent breaks in between and is yet way behind. It need a lot of work yet and will be good to go in an year or two.
Chose Fin
Although we have not utilised a specific chat box like Fin before in other websites, we have used ChatGPT and Claude within our general work. Our Product and Engineering team make use of Devin within Azure Dev Ops to support with their work. However, Fin is the most suitable …
Chose Fin
We were already using Intercom as our support ticket software and Intercom's Fin was the next logical upgrade - so it was an easy transition.
Chose Fin
Fin AI is way better than those above I've tried in my career. Easier to train and manage.
Whatfix
Chose Whatfix
There is no comparison - Whatfix is the clear winner with us from the very beginning. As Whatfix continues to grow and innovate their product, engage with it's customers on a level beyond any I have every seen. They work as Partners with us, their teams from bottom to top are …
Chose Whatfix
WalkMe, Product Fruits and Pendo.io
Chose Whatfix
Cost. Whatfix was the cheapest of them all, but not better in functionality or usability.
Chose Whatfix
The fundamental decision for Whatfix was a management decision at the international level. The different options Whatfix offered for different systems in our company led to the decision to go with Whatfix. Basically, I am very satisfied with the decision, as the presentation of …
Chose Whatfix
Whatfix and WalkMe offered a very similar solution at the time of evaluating both platforms almost 4 years ago.

We selected Whatfix as they represented better value and the flow creation process was a lot quicker and easier, meaning getting to grips with everything and …
Chose Whatfix
Whatfix has better element mapping which Appcues was struggling to have. Cost wise also Whatfix was better suited.
Chose Whatfix
The support from Whatfix is very good. It has better features than others. It has very few bugs. Whatfix is very user friendly. It meets all the requirements. They will quickly respond to all the queries and questions of users or your clients if they face any issues. Their …
Chose Whatfix
We evaluated many on the market and there was only one other competitor that came in the same bracket as Whatfix and that was WalkMe.

We selected Whatfix due to the eagerness of the team to please and support their users, as well as the outstanding feature set they have.
Chose Whatfix
Great quality of support provided by Whatfix as I already mentioned. Looking at all the features it’s headed to the right direction. Very delightful in terms of the ease of use and setup. Meets all the requirements. Quick to respond to all the queries and questions whenever …
Chose Whatfix
I haven't used any other [Whatfix] like software, because it met all my needs.
Chose Whatfix
Up until now we have relied on tools like Application Insights and our own internal database to track feature usage and our own internal notification tools to promote new features.
Chose Whatfix
We used Userlane briefly but unfortunately, it didn't meet our technical requirements. When we moved away from Userlane we investigated AppCues, however, the range of capabilities in Whatfix was much higher so we saw more value in Whatfix.
Chose Whatfix
We did not do a comparison in this case, as Whatfix was advised to us by our SalesForce implementation partner, and demos and hands \-on moments were quite convincing, combined with a good price point.
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User Ratings
FinWhatfix
Likelihood to Recommend
8.8
(0 ratings)
8.2
(0 ratings)
Likelihood to Renew
10.0
(0 ratings)
7.3
(0 ratings)
Usability
8.2
(0 ratings)
8.4
(0 ratings)
Availability
9.1
(0 ratings)
9.1
(0 ratings)
Performance
9.1
(0 ratings)
7.3
(0 ratings)
Support Rating
6.3
(0 ratings)
9.1
(0 ratings)
Online Training
7.4
(0 ratings)
9.1
(0 ratings)
Implementation Rating
6.6
(0 ratings)
9.1
(0 ratings)
Configurability
-
(0 ratings)
8.2
(0 ratings)
Ease of integration
-
(0 ratings)
8.2
(0 ratings)
Product Scalability
9.1
(0 ratings)
9.1
(0 ratings)
Vendor post-sale
-
(0 ratings)
9.1
(0 ratings)
Vendor pre-sale
-
(0 ratings)
8.2
(0 ratings)
User Testimonials
FinWhatfix
Likelihood to Recommend
Fin is fantastic at answering simpler inquiries, where the range and types of questions are easier to categorize. Thereby reducing the subset of possible answers. Where it has shown great improvement - but still needs more improvement - is by becoming a true Agentic AI support engineer that is capable of answering more technically nuanced questions. Our product has a lot of variables used for troubleshooting that cannot be adequately captured in documentation. Even though we provide thousands of pages of spec docs, each issue is unique. Training and empowering Fin to be as good as a Level 1 support engineer is still very challenging.
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Currently, we are only using Whatfix with Salesforce but are in the process of implementing on other systems. It is an excellent tool to organize and provide in-app access to training materials already created. It excels at providing guidance about tasks users don't complete often and, therefore, forget what they were trained about the process. The only sort of system it might not work well is one that provides its own robust in-app assistance. More than one type of tip icon being displayed, for instance, could be confusing.
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Pros
  • Serves as the first point of interaction.
  • Answers questions based on the knowledge base.
  • Tries to suggest a solution for reported issues (in some cases).
  • Gives the option to improve its answer.
  • Learns from other conversations and replies by humans.
  • Understands other languages.
  • Interprets images (somewhat).
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  • Understanding the unique needs of this new emerging market and unfamiliar business processes.
  • Fantastic professionalism from all the Sales team and Professional Services team, right from our first enquiry via their website.
  • Providing a structured onboarding process and strong project management offering which helps us feel confident we will achieve our goals with Whatfix, despite our ambitious delivery timeline.
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Cons
  • It seems some users really struggle to figure out how to escalate to a human (especially through email).
  • Not excited about how "soft" resolutions still count as resolutions and are paid for. Though some abandoned cases appear to be able to be concluded as "the user got the answer they needed", there are others where they clearly didn't, because they just open up another chat (or even more), trying to get more info. This pads the resolution stats and makes it seem more effective than it actually is.
  • Cost -- Fin is quite expensive. It helps us with scaling coverage, but we're not really saving money.
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  • Design is definitely something they can improve on. The callouts and carousels are a little bit old-school and sometimes this creates a discrepancy with your product's design language.
  • They can improve with some functionality, like full-screen carousels for the web. There are points that they cannot accommodate your design and you have to iterate on that.
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Likelihood to Renew
We have been and will be continuing our journey with Intercom and nothing too concerning has happened that I have experienced or heard of that has us on the edge yet. If it ever happens it will be something along the lines of "Outgrowing" the use of need of the platform.
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Whatfix are an absolutely stellar vendor in every way. As with all technology tools and platforms, it's important to evaluate the marketplace to see what else is on offer. It would have to be something exceptional for us to seriously consider discontinuing our relationship with Whatfix
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Usability
The platform is overall clear and intuitive. As with any new platform, there's a learning curve, but that wasn't an issue for our team (and it shouldn't be an issue for others). Fin options are scattered across several submenus, and I'd like them grouped together, but I also like having all those training-related tabs open at all times, so it's not much of a real issue for me.
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While they've made a lot of improvements in the last year, there are still challenges with walkthroughs and how beacons can be created. They are aware of these limitations and are actively soliciting customer feedback to help them remedy these shortcomings.
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Reliability and Availability
always there
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No answers on this topic
Performance
Fin is super quick and top notch.
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Sometimes there is a delay to showcase all whatfix elements
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Support Rating
I can get help by asking Fin questions about itself. It answers accurately, citing its own Help Center resources with visuals. It can reason and dialogue well. But when it comes to getting human support for Fin, it is not as quick. It can sometimes take a few days. They are polite and well-meaning. Some things aren't their fault (product limitations), but there was one occasion where something took a long time to resolve with lots of back and forth but it was I who found out the error in the end that they missed, so they didn't really help resolve it.
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Support is very proactive and quick at solving/investigating any issue that might come up. They are very knowledgeable about their own tool and coding as well, and therefore, they quickly understand the goal you try to achieve - even doing custom code when necessary (or fixing your custom code). Even as COVID hit, Whatfix still managed to supply the same high standard of support.
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Online Training
It was great. We were able to walk through step by step and get our questions answered along the way.
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While helpful, the feedback from our employee was, that [they felt] the training was very high-level - sometimes confusing. It would be great to have some kind of sandbox environment for new users to train certain scenarios.
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Implementation Rating
The implementation was surprisingly easy but we are having to adapt from our old process to work well with Intercom.
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Although Whatfix make the process relatively straightforward (they will provide Group Policy Scripts to install a Google Chrome extension specific to your organisation) its important to ensure your network deployment teams (if you have more than one) understand their role and what they need to do to test deployment once they undertaken the work.
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Alternatives Considered
Fin completely surpasses our old system for support requests. Not only can we get granular data for each customer interaction, but we also now have access to top-quality metrics and reporting. The integrative nature of Fin also made it easier to transition platforms by simply integrating with the previous system.
Read full review
The fundamental decision for Whatfix was a management decision at the international level. The different options Whatfix offered for different systems in our company led to the decision to go with Whatfix. Basically, I am very satisfied with the decision, as the presentation of various topics, among others for our CRM system, can be mapped more individually, specifically, and directly for the different addressees. The evaluation options are also much more extensive and detailed.
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Scalability
The product is very scalable and has helped us scale our user base and onboard 10x the users in just one month. We couldn't have done it without Fin
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No answers on this topic
Return on Investment
  • New role opportunities — Using the “Fin-first” approach has reduced the workload for our Tier 1 team, giving them more time to focus on their own career growth. It’s also opened the door to a dedicated, AI-focused role, where a team member regularly reviews Fin’s answers and makes updates to help it perform even better.
  • Enabling Fin has also reduced our response time and allowed us to meet SLA's.
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  • With 8 Systems the ROI is substantial, for every call saved, hundreds of dollars are saved.
  • Providing just in time assistance with task and eliminating the search of 15 to 20 minutes to discover how to do something not only saves time, but dollars.
  • Productivity increases, learning is adaptive and both are wins in ROI.
  • Whatfix has paid for itself - over and over again.
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ScreenShots

Fin Screenshots

Screenshot of the interface to customize Fin's tone of voice, teach it support knowledge and policies, and configure how it handles complex tasks in over 45 languages.Screenshot of Fin handling a complex query. Fin can securely retrieve data and take action in external systems like Shopify, Stripe, and Salesforce.Screenshot of Fin works across phone, email, chat, Slack, and more so every customer receives accurate, personalized responses, wherever they reach out.Screenshot of some procedures to train Fin to handle queries with multiple steps, business logic and third-party systems from start to finish. Natural language instructions can be combined with deterministic controls to create powerful Procedures that follow exact rules when needed.Screenshot of the dashboard to monitor and evaluate quality against standards across both Fin and human conversations.Screenshot of the dashboard to monitor, analyze, and optimize Fin by spotting trends, filling content gaps, and fixing quality issues topic by topic.

Whatfix Screenshots

Screenshot of the analytics of the Whatfix Digital Adoption Platform, that help determine what’s working (and what’s not) so  adjustments can be made to DAP content as necessaryScreenshot of Whatfix's Analytics. This produces reports on flow usage, queries served, drop-offs, and other engagement metricsScreenshot of Beacon - Used to create alerts to guide users to changes and new featuresScreenshot of Data validation - Tells users in real-time if the data they entered is accurate, based on pre-established criteriaScreenshot of In-app guidance - Step-by-step guided walkthroughs to take the user through every step of a taskScreenshot of Self-Help - Self-service support contextualized based on user role and location in the application