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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Wynter

    Score8.8 out of 10
    Enterprise companies (1,001+ employees)
    Wynter is an on-demand market research platform for B2B that offers a fast way to get qualitative insights from target customers, boasting results in 12–48 hours. Products include: B2B surveys, message testing, preference testing, brand tracking, and qualitative interviews. All respondents are verified B2B professionals targeted by job title, industry, and company size. Fully self-serve. Wynter states they currently have over 80,000 verified professionals in the panel.

    $20,000

    per year

    YouGov Research

    Score10 out of 10
    N/AYouGov is a global provider of analysis and data generated by over 17 million registered panelists in more than 59 markets. Their market research includes Multilevel Regression with Poststratification (MRP) for predictions at a granular level. They maximise the value of their data through the application analytics technology and research expertise in order to deliver systematic research and marketing platform which can be used to plan, manage and refine all types of campaigns.

    $100

    one-time fee

    Pricing
    WynterYouGov Research
    Editions & Modules
    Lite
    $10,000
    per year
    Pro
    $19,000
    per year
    Elite
    $59,000
    per year
    Direct 24-7 Self-Service Research
    £100
    one-time fee
    RealTime - Omnibus and targeted Field & Tab Research Support
    £300
    one-time fee
    Custom End-to-End Research Support
    Custom
    Offerings
    Pricing Offerings
    WynterYouGov Research
    Free Trial
    NoNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details
    More Pricing Information
    Community Pulse
    WynterYouGov Research
    Considered Both Products
    Wynter
    No answer on this topic
    YouGov
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    16 Answers
    No answers on this topic
    Delivers good value for the price
    100%
    Delivers good value for the price
    14 Answers
    No answers on this topic
    Happy with the feature set
    100%
    Happy with the feature set
    16 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    16 Answers
    No answers on this topic
    Implementation went as expected
    100%
    Implementation went as expected
    16 Answers
    No answers on this topic
    Features
    WynterYouGov Research
    Financial Research
    Comparison of Financial Research features of Wynter and YouGov Research
    Feature
    Wynter
    9.1
    2 Ratings
    22% above category average
    YouGov Research
    -
    Ratings
    Industry-Specific Information9.12 Ratings00 Ratings
    Independent Research Access9.12 Ratings00 Ratings
    Market Research
    Comparison of Market Research features of Wynter and YouGov Research
    Feature
    Wynter
    8.6
    15 Ratings
    21% above category average
    YouGov Research
    -
    Ratings
    Competitor Research8.74 Ratings00 Ratings
    Consumer Feedback8.815 Ratings00 Ratings
    Market Insights and Reports8.37 Ratings00 Ratings
    Best Alternatives
    WynterYouGov Research
    Small Businesses
    Qualtrics
    Score7.8 out of 10
    Qualtrics
    Score7.8 out of 10
    Medium-sized Companies
    Qualtrics
    Score7.8 out of 10
    Qualtrics
    Score7.8 out of 10
    Enterprises
    Qualtrics
    Score7.8 out of 10
    Qualtrics
    Score7.8 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    WynterYouGov Research
    Likelihood to Recommend
    8.7
    (16 ratings)
    -
    (0 ratings)
    Support Rating
    9.1
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    WynterYouGov Research
    Likelihood to Recommend
    Wynter
    Wynter is ideal when you are doing "high-pressure" message testing where live traffic with A/B audiences isn't effective. Similarly, it's a great way to gather prospective customer data when you don't have access to a customer base for your questions or the cost of sourcing them yourself would be too high.
    Incentivized
    Read full review
    YouGov
    No answers on this topic
    Pros
    Wynter
    • Targeted survey groups of our exact ICP
    • Easy to digest survey results
    • Various feedback types to drill down on useful data
    Incentivized
    Read full review
    YouGov
    No answers on this topic
    Cons
    Wynter
    • In my opinion, doesn't have a deep pool of respondents for all titles, but growing
    • I think the website look could be modernized
    • In my experience, customizing questions sometimes a little tricky, but works
    Incentivized
    Read full review
    YouGov
    No answers on this topic
    Support Rating
    Wynter
    Every customer support professional I have interacted with at Wynter is helpful, responsive, and well-informed on the product and where they can help. They go above and beyond!
    Incentivized
    Read full review
    YouGov
    No answers on this topic
    Alternatives Considered
    Wynter
    I'm not aware of other products that provide the same speed/options as Wynter.
    Read full review
    YouGov
    No answers on this topic
    Return on Investment
    Wynter
    • Time and cost savings which are really hard to quantify, yet substantial for making the case and getting budget approved.
    • Finding & interviewing people that fit your ICP could take anywhere from 2 weeks to months. With Wynter, I get them in 12-24 hours.
    Read full review
    YouGov
    No answers on this topic
    ScreenShots

    Wynter Screenshots

    Screenshot of DashboardScreenshot of Test historyScreenshot of Message test resultsScreenshot of Survey summaryScreenshot of Message test results summary