Wynter is a tool I can't live without as a PMM
June 18, 2024

Wynter is a tool I can't live without as a PMM

Megan Taylor | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Wynter

We use Wynter to test new product messaging and web copy updates before we go live. We like to test messaging and web copy updates with prospects who are unfamiliar with our brand and products to ensure it is clear and answers questions they may have. We also use their preference test to see which versions of copy are most compelling.

Pros

  • Speed - insights are delivered quickly
  • Variety - they offer multiple services
  • Trust - I like the features they include (i.e. min word count) to ensure you're getting quality results

Cons

  • Their pricing model that unlocks screening questions can be cost-prohibitive for SMB organizations
  • Saved me 1-2 weeks worth of work -- less time reaching out to customers and prospects, scheduling interviews, building surveys in Google Forms, etc.
I'm not aware of other products that provide the same speed/options as Wynter.

Do you think Wynter delivers good value for the price?

Yes

Are you happy with Wynter's feature set?

Yes

Did Wynter live up to sales and marketing promises?

Yes

Did implementation of Wynter go as expected?

Yes

Would you buy Wynter again?

Yes

Wynter is great when you have assumptions about your ICP and you need to test them before going live. It provides a great sanity check for new product messaging and website copy.

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