Message testing superheroes, audience selection growers thanks to Wynter

Wynter allows us to do customer testing in various ways. The problem that Wynter has solved best for us is understanding whether or not our messaging on web properties resonates with our customers. We have used it primarily for testing our homepage messaging but also for landing pages. We recently used Wynter for sourcing demos of our ICP as well while the program was in beat. This process was slower and less successful.