Medallia Digital Experience Analytics vs. Zuko Analytics

Medallia Digital Experience Analytics

Zuko Analytics

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
Medallia Digital Experience Analytics	Score 4.3 out of 10	N/A	Medallia Digital Experience Analytics (formerly Decibel Insight) is a heat mapping and web analytics solution. The solution provides visibility into every user's experience to identify the biggest opportunities for growth. Automatically scoring every experience, Medallia DXA is designed to uncover the biggest opportunities to improve the user's digital presence, strengthen customer relationships, and generate more revenue.	$40 per month
Zuko Analytics	Score 10.0 out of 10	N/A	Zuko is a form analytics and optimization tool that reduces the cost of customer acquisition by showing businesses when, where and why their potential customers are dropping out of their online forms and never coming back. By delivering insight on where users are struggling, Zuko enables businesses to make the changes necessary to deliver a smoother customer journey and, ultimately, get more people successfully completing their forms. Zuko's form analytics provide in-depth and…	$56 per month

Pricing

Medallia Digital Experience Analytics

Zuko Analytics

Editions & Modules

No answers on this topic

Light: $56
per month
Basic: $112
per month
Mid: $280
per month
High: $560
per month

Offerings

Pricing Offerings
Medallia Digital Experience Analytics	Zuko Analytics
Free Trial
Yes	Yes
Free/Freemium Version
No	No
Premium Consulting/Integration Services
No	Yes

Entry-level Setup Fee

No setup fee

Additional Details

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Zuko pricing is based on the number of form sessions tracked. There are monthly subscription packages for up to 50,000 sessions. There are enterprises available for volumes greater than 50K.

More Pricing Information

Community Pulse
	Medallia Digital Experience Analytics	Zuko Analytics

Best Alternatives
	Medallia Digital Experience Analytics	Zuko Analytics
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Enterprises	Contentsquare Score 7.5 out of 10	Optimal Score 9.1 out of 10
All Alternatives	View all alternatives	View all alternatives

User Ratings
	Medallia Digital Experience Analytics	Zuko Analytics
Likelihood to Recommend	6.9 (3 ratings)	- (0 ratings)
Likelihood to Renew	7.3 (1 ratings)	- (0 ratings)

User Testimonials
	Medallia Digital Experience Analytics	Zuko Analytics
Likelihood to Recommend	Medallia When we knew that there were some website issues, we were able to use Decibel Insights to really pinpoint the issue and then work on a fix. Again, if we are doing a CRO test then we could also use the tool for a similar reason. It is less suitable for complex websites or websites that are frequently changing, as a lot of support is required by the team and it takes a lot of admin to keep the Decibel Insights account working as effectively as it should. Incentivized Verified User Anonymous Read full review	Formisimo Ltd No answers on this topic
Pros	Medallia Heat mapping provides a great understanding of UI pain points/bugs Integration with analytics tools (we use Adobe) brings in analytics analysis as well Helps to understand the user journey and where dropoff is occurring Incentivized Verified User Anonymous Read full review	Formisimo Ltd No answers on this topic
Cons	Medallia Being able to create groups of segments would be useful. The interface for selecting page types needs more options, it can be difficult to use if you have lots of similar pages. Would be good if top level stats were presented in different ways, or in a more visual way (ie pie charts, graphs). Generating reports - it would be nice if I could export charts and graphs instead of just CSV files. Verified User Anonymous Read full review	Formisimo Ltd No answers on this topic
Likelihood to Renew	Medallia I've heard about some new features that are coming online soon to do with tracking forms. They also offer a lead tracking package that we haven't tried yet, but I'm keen to check out. Verified User Anonymous Read full review	Formisimo Ltd No answers on this topic
Alternatives Considered	Medallia I have used Hotjar before, and in comparison, the functionality and the abilities in Decibel Insights are so much more advanced. The only downside is the price difference between the two tools, but the adaptability and the customer support you get with Decibel Insights definitely make it a more manageable and long-term tool to integrate with your marketing activity. Incentivized Verified User Anonymous Read full review	Formisimo Ltd No answers on this topic
Return on Investment	Medallia We have improved form fills, which has provided more sales leads We have been able to tweak UI elements to make the site more navigable so that users want to spend more time on the site We have been able to more quickly and efficiently identify bugs on our e-commerce pages, increasing order rates among users Incentivized Verified User Anonymous Read full review	Formisimo Ltd No answers on this topic
ScreenShots		Zuko Analytics Screenshots