1Audience by ElementalTV

1Audience is a platform by ElementalTV, designed to transform programmatic audience-based buying by providing direct-to-publisher access to high-value CTV audiences. 1Audience empowers publishers to curate and sell audiences directly through the platform, offering advertisers access to premium inventory with transparency and precision targeting. Leveraging its AI-driven Smart Curation engine, the platform analyzes billions of data points from publisher traffic, matching it with an identity graph, and enabling real-time audience segmentation. Smart Curation combines audience demographic, behavioral, and interest data with contextual insights, creating custom, data-activated PMPs, ready for programmatic delivery to DSPs.