TrustRadius: an HG Insights company

What is Blotato?

Blotato is a social media API built for AI agents like ChatGPT and Claude. It combines a web app for scheduling and publishing posts with a hosted MCP server and REST API, so AI agents and automation tools can run the same actions without a person logging in.

Who uses Blotato

AI agent builders, solopreneurs, creators, small business owners and agencies who want posting and DM replies to run on autopilot across several social accounts.

Publishing and scheduling

Posts can be scheduled and published to nine platforms: X, Instagram, LinkedIn, TikTok, YouTube, Threads, Facebook, Pinterest and Bluesky. A content calendar shows everything scheduled across connected accounts.

AI agent access

Through the hosted MCP server, ChatGPT, Claude and other AI agents can write, schedule and publish posts on request. The REST API is included on every paid plan, and official n8n and Make nodes connect Blotato to existing automations.

DM automations

Instagram and Facebook Page automations reply automatically to comments and direct messages that match set keywords.

Analytics

Post-level metrics are available for 8 of the 9 supported platforms. LinkedIn does not return metrics.

Content creation

Blotato repurposes YouTube and TikTok videos into new posts and includes AI writing, AI images, AI videos, ElevenLabs voiceovers, captions and viral post templates.

What Blotato does not do

Blotato does not include social listening, keyword monitoring or a shared team inbox.

Pricing

Starter costs $29 per month (20 social accounts), Creator $97 per month (40 social accounts) and Agency $499 per month. Billing is monthly, and every plan includes a 7-day free trial.

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Technical Details

Technical Details
Deployment TypesSaaS
Mobile ApplicationNo
Supported CountriesGlobal
Supported LanguagesEnglish

FAQs

How much does Blotato cost?
Blotato starts at $29.
What are Blotato's top competitors?
Buffer and Zernio are common alternatives for Blotato.