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Contentful Reviews and Ratings

Rating: 7.5 out of 10
Score
7.5 out of 10

Community insights

TrustRadius Insights for Contentful are summaries of user sentiment data from TrustRadius reviews and, when necessary, third party data sources.

Business Problems Solved

Contentful has become an essential tool for many businesses, addressing a variety of needs across different departments. Marketing teams find it valuable for managing their efforts, from thought leadership blogs to direct marketing pages with gated content. With Contentful's headless CMS capabilities, users can easily build static websites using modern technologies like GatsbyJS and ReactJS, making it an ideal solution for small businesses and startups seeking a low-maintenance approach.

The platform's usefulness extends beyond marketing alone, as it serves as the primary content management system for companies in various industries. Different teams, such as product, marketing, and customer success, rely on Contentful to manage documentation, marketing materials, and internal data. This allows them to coordinate external messaging effectively without depending on developers for deployment. What sets Contentful apart is its user-friendly interface that empowers non-technical employees to access, modify, and update content with ease. Its intuitive design facilitates seamless updates of photos and written content while providing the ability to revert changes when necessary.

Contentful also plays a significant role in app development by loading content into iOS and Android apps. Its support for internationalized content and versioning capabilities further enhance the user experience for apps with a substantial user base. Additionally, the platform simplifies the process of compiling and accessing specific images for businesses that would otherwise require multiple platforms or rely on email communications.

Businesses with multi-user environments benefit greatly from Contentful's features. It creates a content layer for digital operations, aids in global marketing efforts through localization support, and streamlines content coordination and distribution across channels. Moreover, Contentful proves invaluable in organizing learning modules, help articles, and videos company-wide. It contributes significantly to new hire orientation programs and facilitates knowledge advancement within the organization.

The efficiency gains provided by Contentful are apparent to users who appreciate its impact on web page development and content storage. By reducing development backlog and enabling quick design and coding of web pages, the platform significantly improves productivity. Furthermore, Contentful's ability to manage content across multiple platforms in a unified manner simplifies website management, e-commerce operations, and internal sales platform updates.

In summary, Contentful revolutionizes various aspects of content management for businesses. From marketing efforts and static website development to app content loading and knowledge sharing within organizations, it offers versatile solutions that cater to the diverse needs of different teams. Its user-friendly interface empowers non-technical users while its robust features streamline workflows and enhance efficiency.

Reviews

13 Reviews

Contentful for all

Rating: 9 out of 10
Incentivized

Use Cases and Deployment Scope

Easy way to update content and add translation. Usage of Contentful apis to manage entries is also handful for our business case. Contentful webhooks integrated with Buildkite api allowed us to run builds to generate static pages. Lastly we’ve used Contentful studio for composed layouts, this was a game changer since the marketing team was able to generate new pages without any development involved.

Pros

  • Content management
  • Webhooks
  • Reusable layouts

Cons

  • UI to filter entries

Likelihood to Recommend

It is a robust tool for content management, translations, and powerful templating tools. As well as, can be integrated with several tools throughout webhooks.

Vetted Review
Contentful
2 years of experience

Fantastic at every price point. Even Free.

Rating: 8 out of 10
Incentivized

Use Cases and Deployment Scope

We use Contentful as a headless CMS for clients which want an enterprise grade platform without the enterprise cost of entry. Contentful solves the use of complex content structures in simple and powerful way to expose content across platforms whilst empowering marketeers to build rich experience. The recent additions of a true visual editor and integrations with Ninetailed ensure we can meet the capabilities of platforms which cost many tines more.

Pros

  • Free tier for experimenting
  • Great documentation and guides
  • Marketplace for apps
  • Simple yet powerful SDK

Cons

  • Content type limitations can be frustrating
  • A "comments" dashboard is NEEDED

Likelihood to Recommend

It's a great all rounder for content projects. It's easy in the basics and powerful in the complex, data heavy scenarios.

Extending the platform is straightforward and the SDK gives you everything you need.

If you have many many varying content types , it gets expensive and perhaps not the best choice .

Vetted Review
Contentful
4 years of experience

Product Managers Review of Contentful for Ecommerce

Rating: 8 out of 10
Incentivized

Use Cases and Deployment Scope

We use Contentful as the CMS to service our public and private sales websites, and have created components to act as orchestration tools to call on other relevant services to complete our ecommerce processes. This means our scope is pretty large with ~10K average daily users and spikes as high as 900K daily users.

Pros

  • Flexibility
  • Access Management
  • Support for multiple locales

Cons

  • Integrations with TMS
  • Preview Functionality
  • Branch management

Likelihood to Recommend

Contentful was best suited for applications or instances where there were going to be long periods without significant changes or additions to the content models used within the application.

I saw Contentful struggle to keep up with our ecommerce use case for a long time as we were constantly having to adapt our use case to fit other teams requests.

Contentful- easy to use!

Rating: 8 out of 10
Incentivized

Use Cases and Deployment Scope

Contentful has been used this year to assist in compiling specific images to utilize in vast quantities from sellers. It has made accessing the images easy and straightforward versus having to rely on a multitude of different platforms or email communications. I would recommend this platform for multi user businesses.

Pros

  • Organization
  • Ease of use
  • Clear to understand

Cons

  • Multilevel user accounts causes delay
  • Single sign on would be useful

Likelihood to Recommend

Well suited for our needs of multiple images for auto auctions from a variety of sellers. Pointing them to one platform is easier than attempting to use a variety of platforms as we were doing before (email, slack, Dropbox and google drive would randomly be used by a variety of employees )

Vetted Review
Contentful
1 year of experience

Contentful to manage all the digital content effectively

Rating: 8 out of 10
Incentivized

Use Cases and Deployment Scope

It helped to create content layer of our digital business. It also helped the marketing globally with the help of localization. It is useful when one wants to create reusable digital content. Simplifies content coordination and distribution across various channels. Provides role-based access management and workflows, and also ensures content is discoverable.

Pros

  • Role based access management to the content
  • Assembling and publishing of content
  • Library of shared content models

Cons

  • Integrations with different apps
  • APIs can be more efficient
  • Platform can become more user-friendly

Likelihood to Recommend

Useful when you have different kinds of content in large set. Quick publishing of multiple content at a time. Not useful when you have a lesser number of content having low update frequency. Not useful when there is no customer involvement on your digital eCommerce site. It is not useful when an organization doesn't want to do the branding of their new launches.

Vetted Review
Contentful
1 year of experience

Modern content manager in a changing digital world

Rating: 9 out of 10
Incentivized

Use Cases and Deployment Scope

To work with multiple platforms, Contenful allows me to manage unified content and publish it through my organization's platforms, making it easier for me to have a single point of control and change. Being a web platform, being able to work from anywhere or any device and keeping my website, e-commerce and internal sales platform updated, has been the most beneficial for the organization.

Pros

  • A single point of control to update my different trading platforms
  • Being able to build and publish content easily, agilely and quickly

Cons

  • I could improve the documentation for an adaptation to the platform
  • Improve content migration between traditional platforms to Contentful

Likelihood to Recommend

Good: Great for cross-platform content management

Not good: Migration from traditional platforms to Contentful

Not good: Public Documentation, FAQ

Vetted Review
Contentful
3 years of experience

Content with Contentful

Rating: 8 out of 10
Incentivized

Use Cases and Deployment Scope

Contentful is being used by the Marketing Department and it addresses the need for a CMS to manage the marketing efforts of our company. We use it for our thought leadership blog and for our direct marketing pages including gated content. In addition, we create a pathway for our users to login to our product.

Pros

  • Flexible. This CMS can be easily extended and provide access to dynamic content
  • Simple. The WYSWG is very easy to work with and identifying pages and content in the system is fairly easy
  • Clean Interface. The interface is clean and uncluttered keeping focus on the content and not other factors.

Cons

  • Licensing. There is no way to step up from free gracefully over time. It is free or pay big $$
  • Internal search is horribly lacking and thus extending site search using their product fails in comparison to other products.

Likelihood to Recommend

Contentful is well suited for folks who want a simple, clean, easy-to-use interface for a JAVASCRIPT website. If you do not want a javascript website you should look [elsewhere].

A bit of work upfront can save time/money down the road

Rating: 8 out of 10
Incentivized

Use Cases and Deployment Scope

We're currently using Contentful to help manage our documentation, marketing, and some internal data management. It's used by the product, marketing, and customer success teams. Contentful helps different departments coordinate when it comes to external messaging. This is particularly important when we need to provide a means for non-technical teams to update content without needing to rely on the developers to deploy it.

Pros

  • Contentful provides organized, flexible data models with support for a variety of data types and content editors (e.g. WYSIWYGs, form fields, raw text areas).
  • Contentful has great built-in versioning features with history and draft states so it's easy to make updates and revert when needed.
  • Contentful has an intuitive user interface and good support for multiple spaces (which can be helpful for companies that need separate projects for dev/staging/production).

Cons

  • The new Contentful "branches" feature looked promising (it appears to mirror a git-like repository) but it requires the CLI, which isn't necessarily practical for teams that aren't current CLI users. It would be nice if the management of this feature were available via the UI (without that it causes more confusion than anything).
  • The Contentful data modeling method makes for a bit of an awkward SDK developer experience in some strongly typed languages like Java. Most things that you might need can be accomplished, but it feels like the experience could be smoother.
  • It would be nice if there were a way to migrate data between spaces (e.g. from your staging space to production).

Likelihood to Recommend

Contentful is good to use in teams with varying levels of technical proficiency that will need to allow non-technical members easy access to update content and have the time/ability to integrate Contentful into their product. Contentful can be a bit of work to implement initially but it will save time in the long run as marketers/etc. are able to push updates without needing to do backend deployments. Don't use Contentful as a substitute database, it's not built for such cases (e.g. requests for content can be slow - in fact, you may need caching to help with that). Also, if you require a large number of models you'll hit limits and could quickly face higher prices.

Easy to Use, and Well Worth the Cost

Rating: 8 out of 10
Incentivized

Use Cases and Deployment Scope

Contentful is our main platform for managing all web content except for our blog, so we use it very heavily. It provides a great way for our employees that know little to nothing about coding to be able to access, change, and modify content as if they were coding experts. This makes Contentful well worth it for us.

Pros

  • User-friendly.
  • Cost-effective.
  • Powerful.

Cons

  • Difficult on the back end.
  • Permissions can be difficult.
  • It's hard to integrate with other platforms.

Likelihood to Recommend

Contentful is very effective at managing simple content, such as a glossary, or different tabs of our website. However, we have found it ill-suited to manage more complicated pages, such as our login page, or others that are a bit more heavy on the coding end. Overall, it is worth what it costs our company.

Quick and Easy Content Updates

Rating: 7 out of 10
Incentivized

Use Cases and Deployment Scope

Contentful is the back end to our website, we use it to make changes, improvements, and updates on our content. We have used other website CMS services to edit content, all of which are not as intuitive as Contentful, so we were really glad our website developer provided us with this software for on-going changes. From updating photos to written content, Contently keeps track of everything. For example, should you need to revert any changes, you can just pick and choose which version to return to and publish.

Pros

  • Keeps a history of changes made to the content
  • Easy image usage
  • Folder organization

Cons

  • Preview of changes prior to publishing
  • The ability to use a spell check plug-in when working on content (it doesn't work well with Grammarly)

Likelihood to Recommend

When I started working at FSR, marketing was utilizing another CMS which was very hard to navigate, when we switched to Contentful I really liked how intuitive it was compared to other CMS applications. The ease it gives you when it comes to shaping the mages in your online content in a simpler way is great. When making content updates it is very simple finding the portions where the text is placed in order to adjust it. Overall, a huge improvement from other CMS services we've used before.