TrustRadius Insights for Convert Experiences are summaries of user sentiment data from TrustRadius reviews and, when necessary, third party data sources.
Business Problems Solved
Convert is an invaluable tool for quickly implementing alternative pages, offers, and experiences with minimal to no dev assistance. The user-friendly Experience Report interface enables easy collaboration and data analysis within organizations. It is the go-to split testing platform for users on a budget or new to conversion optimization, providing consistent revenue growth for eCommerce companies. Convert is widely used across departments such as client services, engineering, marketing, and UX/UI to execute split tests, A/B tests, and multivariate tests for feature validation and improving Pirate growth metrics. Users appreciate how Convert streamlines website change management by ensuring only beneficial changes are implemented. CRO agencies rely on Convert Experiences to run A/B testing programs, optimizing conversions and revenue for eCommerce stores. The platform helps identify potential issues within the website's funnel and optimize conversion rates. Convert Experiments enables A/B testing of various elements like content and design, resulting in improved conversion rates. It is also praised for its seamless user experience and affordability. Convert.com caters to users of all levels, from novices to experienced conversion rate optimization developers, across various verticals. The responsive support team ensures users receive timely assistance until a resolution is achieved.
Convert Experiences makes our Optimization Program possible by providing an incredibly fast platform for A/B testing and seamless integration with our marketing data points.
Pros
Flickerless performance and lightweight script
Incredibly intuitive UI
Very knowledgable support and response time
Company leadership values feedback
Cons
Not all conversions from GA4 can be imported
Likelihood to Recommend
Having used Convert Experiences, I'd recommend using it for anyone up to large sized conversion optimization teams due to the performance and ease of use of the tool.
We use Convert on our own website, but primarily for our customers. We help eCommerce stores to raise their conversion rates by applying best practices (smaller stores) and doing A/B testing (bigger stores). For us, it is critical to have quick and seamless integration into the shop system and many possibilities to create test variations, even with sometimes awful HTML structure.
Pros
Fast integration
Quick test setup
Excellent loading times
Integration with Google Analytics 4 and many other tools
We use Convert Experiences to provide Conversion Rate Optimization services to our portfolio of clients who operate in multiple verticals such as high street restaurants, Internet Service Providers, Charities, Virtual Assistant services, and Travel. Our goals are to increase conversion rate, reduce friction in user experience, and increase our clients' revenue as well as baseline current site usage. Convert.com is the perfect tool with great flexibility for users at novice status right through to experienced conversion rate optimization developers. When the need arises, their support team is responsive and helpful. They don't rest until a resolution is achieved.
Pros
The platform is good value for money, comparing its features and prices to some of the bigger players.
The tool is very flexible and can be used for simpler tests right through to much more challenging and rewarding testing but does require a more thorough knowledge of the platform.
Their support team is always available and always responsive, not resting until resolutions are met.
Cons
We are aggressive testers and have demanding clients, and if there was any part of the Convert platform where I'd like to see improvement, it would be in the reporting section where I feel a vertical report could present in a more readable fashion to the users.
Likelihood to Recommend
As an affordable flexible Conversion Rate Optimization tool, I think Convert Experiences is accessible to users and clients of all levels and all expectations. There are very few challenges that we face where convert.com can not be bent to our will and produce meaningful testing and results.
VU
Verified User
Manager in Information Technology (1-10 employees)
We use Convert to test new features before they go live. We can make wanted changes by ourselves instead of creating a request to developers. When the idea is tested and shows a significant uplift in revenue (or any other key metrics), the code is sent to developers to make a proper implementation.
Pros
New pricing module on the product page.
New checkout layout.
Cons
Setting and QA goals.
Hi-level analytics.
Likelihood to Recommend
Convert Experiences is an AB testing tool that can estimate the value of changes you want to make on your website. Without involving developers, you can test an idea on your own website, measure impact and make a final decision. Using Convert, you can even choose the best possible solution.
We use this software to facilitate A/B testing on our client's websites and make changes to their websites based on statistics and facts. We love how seamless the software is and userfriendly. Staff can easily be trained on the software as well.
Pros
Very easy to use. If you have a team you need to train on how to use this software - it can be easily done given how user friendly it is.
Easy to implement. Once the script is implemented - you can begin A/B testing immediately. It's not a long and arduous process to get the set up work done unlike other softwares.
Love how the data is presented - easy to read and make informed design changes for our client's websites.
Cons
I recommend integrating more third party softwares with convert to help better analyze the data
I recommend having the ability to integrate with more custom CRM's
Likelihood to Recommend
This software/app is great for businesses of all sizes. I can't think of a scenario where this isn't well suited given it checks off a lot of boxes required for A/B testing. You can expect a guaranteed ROI if you use this software/app correctly and strategically.
We are currently using Convert Experiences for conversation tracking on our consumer-facing website. It is being used within our marketing and technology departments to help identify potential issues within our website's funnel.
Pros
Javascript-based tests are very easy to set up and execute. Some of our simpler tests are functional in 30mins or less.
Customizable goals pinpoint exactly the data points we are testing. Our tests will range from just a couple of goals to several.
Built-in audiences make it easy for us to capture mobile vs desktop users, or even to only test during weekdays or business hours.
Cons
Convert Experiences has a higher price point, but the value easily outweighs the cost.
Likelihood to Recommend
Convert Experiences is great for websites and online applications that are trying to identify pain-points for users. Convert is also great for testing incremental changes and potential unforeseen effects on a user's experience.
I am using Convert across multiple domains for an e-commerce retailer. The platform is an indispensable tool for me to quickly put alternative pages, offers and experiences into market with minimal to no dev assistance. Additionally, the Experience Report interface is very easy to read and share with others in the organization.
Pros
Easy test setup with lots of preconfigured options and simple enough to construct your own.
Awesome Support team! Can't say enough about their responsiveness and willingness to dig in and review my test set up if I encounter any issues (rarely though).
Love the test snapshots. I've used other products in the past that didn't provide this simple feature.
Occasionally I need one of our developers to assist with test setup and their feedback has been very positive.
Cons
Really, no major issues from our usage. This platform works very well for the level of consumer/company that it is geared for. I have used more features on Adobe Target when I used that extensively in the past but then again I paid 15 times more on an annual basis.
Likelihood to Recommend
Definitely well suited for budget conscious companies that want a solid array of functionality but without having to pay an exorbitant amount. Great for marketing and analytics team members that need the ability to get in and set up tests w/o dev assistance. But, functionality is there for developers to get in and set up more complicated tests.
We use Convert Experiences for marketing optimization. We test each part of the funnel and continuously test each point in the funnel from lead gen to sale. With Convert Experiences, every decision we make is based on data, not opinion. By optimizing at each touch point the improvements have multiplier effect. It is easy and fast to use so it gets done.
Pros
Convert Experiences is fast and easy to use. This ease of use makes it more likely that the optimization process gets done regularly.
The interface is intuitive.
Customer service is phenomenally fast and helpful. Best of all, they care. They want to see their customers succeed.
Cons
I'm sure there are ways they could improve but I don't see them. I'm quite happy with the product as is.
Likelihood to Recommend
While I'm certain Convert Experiences is extremely well suited for any business size, I can only speak for small business where we wear a lot of hats. Setting up optimization needs to be fast, intuitive, and accurate for the small business owner or else it simply gets put off for later. Putting it off for later is an extremely bad decision as this is a very high-value activity for all businesses. Everyone should be conversion testing.
We are a CRO agency and use Convert Experiences as an A/B testing tool for our clients. It allows us to run our A/B testing programmes for various clients.
Pros
There is barely any flicker, compared to other tools we've used in the past (dealbreaker!).
You get more features/functionality than other tools (e.g. javascript triggering of experiments).
No invalid experiments caused by flickering.
Good support guiding us on the best way to solve a certain problem, Claudiu and George on the support team are quick and very thorough, they won't fob you off. Convert is also rather ethical.
Also, we're on Convert's partnership scheme.
Our developers prefer it for coding to the likes of VWO.
Dennis van der Heijden is also very active in the CRO community
Cons
You can't segment much within the reporting, but we use other tools to do this.
Experiments sometimes 'call' themselves which is a feature I'd like to have turned off by default for all experiments.
Likelihood to Recommend
It's well suited for pure A/B testing, and it performs well for that. The lack of flickering really caught my attention when CXL released an article testing speed & performance.
If you want an all-in-one conversion tool that incorporates session replays, heatmaps, etc. along with A/B testing, then you might consider a tool like VWO, but Convert Experiences does pure A/B testing well.
We are a CRO agency and we use Convert on a daily basis to manage our clients AB testing with a CRO program. We use Convert and AB testing to validate our hypotheses to improve website experiences and ultimately profit.
Pros
Fast Response - I have used other platforms that were really slow so this is important to us.
Good Reporting - As an account manager reporting is important to me to show clients value - this platform is very easy to use in that respect.
Support is good - If ever we have an issue the Convert support team has been very helpful and responsive.
Cons
A Trello-like workspace to show tests status in the workflow would be great.
Perhaps a test archive so you can search old test data.
Likelihood to Recommend
Convert Experiences is good for agencies and clients alike.
