Dealer.com Over the Years, Long History
We are franchise OEM dealerships with the brands Ford, Lincoln, Mercedes-Benz, BMW, and Cadillac. Dealer.com is our website provider for …
Overview
What is Dealer.com?
Cox company Dealer.com offers a suite of marketing applications and support for online and digital marketing, product presentation and dealer websites, digital advertising and retargeting, and managed services if desired.
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Product Details
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- Tech Details
What is Dealer.com?
Dealer.com Technical Details
| Operating Systems | Unspecified |
|---|---|
| Mobile Application | No |
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(6)
Community Insights
TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!
- Recommendations
Users have made several recommendations based on their experiences with the software. The most common recommendations are to use the self-hosted version of the software, recommend it for frequent purchase users, and utilize it for monitoring subscribers related to campaign visualizations. These recommendations highlight the benefits of utilizing the self-hosted version, catering to frequent purchase users, and leveraging its capabilities for monitoring subscribers and campaign visualizations. Users find that the self-hosted version offers better control and flexibility, while also providing a user-friendly experience for frequent purchase users. Additionally, the software's tools for monitoring subscribers and campaign visualizations are praised for their effectiveness in optimizing marketing strategies.
Reviews
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June 27, 2022
Dealer.com Over the Years, Long History
We are franchise OEM dealerships with the brands Ford, Lincoln, Mercedes-Benz, BMW, and Cadillac. Dealer.com is our website provider for our group sites and our OEM websites. Dealer.com is widely accepted as an approved website vendor, and we use it currently since all brands approved of it and it would be easier to work between them this way (connecting/inventory/etc). I am on the website and in the backend tool multiple times a week.
- Currently have unlimited exports of inventory
- Allowing you to update your website template to a new one whenever you want
- Monthly calls with reps - who also let me know when something becomes uncompliant on the website per OEM requirements
- Advertising (adwords/FB). Our rep used to lead that and we would discuss results and game plans on each monthly call. Apparently, now, they moved all advertising to a group and some random person handles it and I never get told anything anymore. No monthly calls, no strategies. If I even want to know the results, I have to force communications instead of them sending me results/reports themselves.
- Cookie-cutter approach to all content creation, SEO work, advertising, etc. No local touch or unique detail is given.
- Falling behind the competition. The details they are improving are not the things that are important to my managers/our team. Managers now bring up how other sites are better than ours a lot more than they used to.
- Ease of website use for customers
- Mobile website functionality/look
- Inventory exports to third parties
- How can you give concrete info on ROI? A website is a requirement, so obviously it has had a positive impact since that is the #1 place customers will shop our inventory.
- Traffic to our website has steadily increased over the years, so we know that Google is still finding it, and it's doing its job for searches.