TrustRadius: an HG Insights company

What is Flowtrace?

Flowtrace is a meeting-analytics platform that turns raw calendar analytics into insights. This uncovers hidden patterns behind recurring stand-up, 1-to-1, and cross-functional sync. Real-time meeting analytics quantify meeting costs in both money and focus hours, helping operations and leadership spot missing agendas, trim excess, and reclaim productivity.

Beyond reporting, its calendar-integrated employee tools surface meeting costs, data-driven recommendations, and gentle behavioral nudges based on company-wide invite-validation rules—proposing shorter attendee lists, flagging overbooked schedules, or recommending async alternatives. Flowtrace does this to help organizations achieve a healthier meeting culture and measurable meeting transformation: fewer hours on the calendar, fewer interruptions, happier teams, and a sharper bottom line.

For organizations of any size, from small companies to large enterprises, Flowtrace aims to make every meeting count - one invite at a time.

Flowtrace core features:

  • Calendar analytics (Outlook and Google Calendar)
  • Meeting analytics (Google Meets, Microsoft Teams, Zoom)
  • Meeting cost estimates, real time and before send invite validation, meeting policy (Meeting Organizer add-in for Google Calendar and Microsoft Outlook)
  • Meeting cost analysis (company, department, team levels)
Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Screenshots

calendar analytics verview - metrics and time trends

Technical Details

Technical Details
Deployment TypesSaaS
Mobile ApplicationNo
Supported CountriesGlobal

FAQs

Who uses Flowtrace?
The most common users of Flowtrace are from B2C.