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Follow Up Boss

Score9 out of 10

21 Reviews and Ratings

What is Follow Up Boss?

Follow Up Boss is a real estate CRM and lead management solution from the company of the same name headquartered in British Columbia.

Categories & Use Cases

Product Demos

Who Buys & Uses Follow Up Boss

FUB Is An Effective Tool For Teams

Use Cases and Deployment Scope

Follow Up Boss which now calls themselves FUB, replaced my teams CRM. It helped get the team organized by creating a roadmap for continual follow up and effective marketing. Prior to FUB, potential clients were getting lost and/or simply not contacted. Although integration can feel overwhelming, their team makes it easier and relatively painless. Once in place, the system just works as long as the team follows it. The ability to see what the team is doing from a management perspective allows you to provide encouragement and training when needed.

Pros

  • Controls lead flow
  • Provides effective follow up
  • Provides timely marketing

Cons

  • Add social media integration
  • Price per user can be prohibitive

Return on Investment

  • Improves individual productivity
  • Requires agents to keep their contact records up to date

Usability

Alternatives Considered

Cloze

Follow Up Boss is a great resource for Real Estate Agents

Use Cases and Deployment Scope

I am an admin for a real estate group. We used the database while we were in production doing about 100-200 deals a year with just one agent. 3 Years ago we pivoted and focused on agent attraction to our growing coaching company. We now use Follow Up Boss to attract agents, manage events, and onboard new agents.

Pros

  • They are very user friendly
  • Open API lets you integrate other platforms and use Zapier
  • You use Follow Up Boss for every aspect of your business keeping systems streamlined

Cons

  • I would love to see a direct integration with TWILIO from the start so that you can send out mass text messaging
  • It would be great if they integrated with social media and Whatsapp for communication
  • It would be great if they allowed you to build products, websites, and click funnels
  • Automation capabilities are missing a few things like stopping an campaign with a stage change, or putting a large list on a campaign

Return on Investment

  • It allows me to hire VAs and easily plug them into a system with checklists, smartlists, and workflows

Usability

How Effective Follow Up Boss is as a CRM!

Use Cases and Deployment Scope

We were using Follow Up Boss as a CRM for collecting the entrance of customers on our website of real state, calling customers that were more interested in buying a house in a short time, classifying the buying thinking timespan of customers, calling them to check when they are thinking of buying and then classifying them by their timespan.

Pros

  • Classifying different types of leads depending on our necessities.
  • The facilities of calling customer, emailing them, and texting them in the same app.
  • The website doesn't lag and is very fluid.

Cons

  • Sometimes, the automatic actions don't activate themselves.

Most Important Features

  • The option to call, email, and text in the same CRM.
  • Able to see if a lead has seen certain ads, has clicked certain ads, or how many times they have seen certain ads or pages.

Return on Investment

  • A positive impact to finding the important leads at the moment to call.

Alternatives Considered

Guru

Other Software Used

Guru