Localytics

Upland Localytics is a mobile app analytics and marketing platform that uses the data surrounding an app, its users, and how they interact with a brand to deliver targeted and personalized engagement, including app and web push, in-app, app inbox and location-based campaigns. It then uses digital intelligence to optimize hyper-personalized campaigns. Upland Localytics connects brands with customers on a deeper level to drive engagement, loyalty, and conversion.

Upland Localytics helps to drive:

1) Customer loyalty: Delivers personalized experiences through effective onboarding, compelling offers, and engaging content.

2) App experience: By uncovering how customers interact with an app, where they abandon actions, or what causes uninstalls, Localytics drives informed decisions and continual improvement.

3) Deeper ROI: To create adjustments on the fly of how campaigns and messages impact conversions, revenue, engagement, and retention.