Magento BI (formerly RJMetrics)

Magento BI is used in our sales and marketing department. We do professional analysis for our planning and sales through first-hand statistics and charts that the program gives us. The results and analyzes obtained can be used throughout the organization and we can plan to produce software, product and provide a new service according to the region and planning conditions. It has a great visual report builder and I can see all revenue analysis by customers, geo, and source-based on the group by billing address region or any other filters. Also, we can easily track customer's sources (Direct, Facebook, Google, Newsletter, Referrals, Twitter). This platform has made us productive in advertising, sales, statistics, and statistical analysis, as well as reducing costs and preventing capital outflows in low-yield areas or less growing markets. It has helped both our business and our end users grow, Because we know which customer wants what in which area and the customer is very satisfied that we know and understand their needs and wants, and overall it has raised the level of satisfaction.

We use RJMetrics as our data warehouse to connect the 6+ important pieces of software that our business uses in the day-to-day. We are able to pull in these data outputs from software used across the company to compile into clean and easy to understand reports. RJ Metrics helps us get a snapshot of the business as a whole, instead of individual department snapshots that each of these pieces of software provides when looked at individually.